Ddml01 Primær funktion: Urban Lsv af Jonghwi Lee and Junho Song er en højt anset vinder af den meget prestigefyldte 2026 A' Design Award i Guld i konkurrencekategorien Køretøj, Mobilitet og Transportdesign.
GuldKøretøj· 2026
Ddml01 Primær funktion: Urban Lsv
Klient: Daedong Mobility
Vinder af A' Design Award i Guld i kategorien Køretøj
Verificeret Prisvinder
Verificer Prisstatus for #176927Designet
Om Ddml01 Primær funktion: Urban Lsv
Bogtekst: Dette lavhastighedskøretøj er designet til at levere tilgængelig og effektiv mobilitet i by- og lokalmiljøer. Dets formsprog afspejler den forfinede æstetik hos moderne elbiler, med skarpe proportioner, glatte overflader og strømlinet Led-belysning. En udvidet indstigningsramme, sænket frihøjde og justerbare sæder forbedrer komfort og brugervenlighed for mennesker i alle aldre. Bygget på en standardiseret platform med et skalerbart batterisystem strækker designet sig fra kompakte til større formater, hvilket muliggør alsidige anvendelser fra nabolagsmobilitet til feriesteder.
Anerkendelsen
Om A' Design Award i Guld
Ddml01 Primær funktion: Urban Lsv er vinder af A' Design Award i Guld, en uhyre prestigefyldt anerkendelse, der tildeles førsteklasses, vidunderlige og fremragende designs. Guldvinderne er yderst innovative, højt visionære og glamourøst blændende skabelser, der afspejler deres designeres geni, visdom og dygtighed. Ddml01 Primær funktion: Urban Lsv forventes at være en højt rost, trendsættende og monumental opfindelse, der leverer hidtil uset værdi. Dette design, der har vundet A' Design Award i Guld, er et spektakulært, respekteret projekt, som i høj grad gavner og flytter grænserne for kunst, videnskab, design og teknologi. Ddml01 Primær funktion: Urban Lsv skaber intense følelser af begær, vækker passion, opmuntrer kreativitet og fascinerer os.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- This design embodies the sleek and refined form language of modern electric vehicles. Clean surfaces, slim Led lighting, and sharp proportions create a dynamic yet elegant presence. The widened entry frame and lowered stance are seamlessly integrated into the sculptural flow, emphasizing accessibility without compromising style. Its unique value lies in merging functional inclusivity with a streamlined, future-oriented aesthetic.
- Dimensioner & Emballage
- Width 1200mm x Length 2770mm x Height 1803 mm. / Wheelbase 1741mm, Ground Clearance: 250mm / The vehicle has been designed in accordance with sae j826 (H-Point determination), sae j1100 (interior dimension definitions), and sae j941 (driver eyellipse) standards.
- Tags
- LSV, Urban Mobility, Mobility Platform
- Produktionsteknologi
- This project applies a standardized battery and platform system across different vehicle sizes, significantly reducing development cost and shortening production time. Modular scalability ensures flexibility while maintaining quality, enabling rapid realization from concept to market.
- Designudfordring
- The hardest part was understanding the North American lifestyle and how people prefer to board and use low-speed vehicles for short, frequent trips. Defining the right entry design and usability features was not obvious. We conducted on-site visits and months of field research, observing communities and users directly. This process revealed insights that guided the accessible design and ensured cultural fit.
- Forskning
- The research for this project was based on a user-centered design study combined with market analysis. The objective was to understand the rising demand for sustainable and versatile low-speed vehicles in North America, especially in urban neighborhoods and community environments, as well as in commercial sectors such as resorts, golf courses, and logistics.
The methodology combined field observations, competitor benchmarking, and ergonomic studies. We analyzed how people of different age groups enter, exit, and interact with vehicles, while also studying community traffic patterns and lifestyle trends.
For data collection and tools, we used anthropometric standards such as sae j826,jJ1100, and j941, along with CAS modeling, digital mock-ups, and physical prototypes. User trials were conducted with participants across a wide age range to evaluate accessibility, comfort, and usability.
The results showed that accessibility was one of the biggest barriers in existing low-speed vehicles. By widening the space between the A and B pillars and lowering the ground clearance, entry and exit became significantly easier. Adjustable seating was found to be critical in making the vehicle comfortable for diverse users, from teenagers to elderly passengers.
The insights gained highlighted that design for community mobility is not just about function, but also about inclusivity and user dignity. This research impacted the design by reinforcing the importance of human-centered ergonomics, while the use of a standardized battery and platform system provided scalability and efficiency.
In real-life terms, the research supports Daedong Mobility’s broader vision of creating mobility solutions that go beyond transportation. It provides business value by reducing development costs and production time through platform standardization, societal value by enabling safer and more inclusive community transport, and design value by setting a new benchmark for the next generation of compact mobility solutions. - Inspiration
- The inspiration for this project lies in creating a mobility solution built on a standardized battery and platform system across vehicle sizes. This approach enables not only commercial applications but also easy and accessible use in urban and community settings. The scalable structure, from small to large formats, supports diverse needs such as resorts, golf courses, logistics, and neighborhood transport, ensuring efficiency and readiness for production.
Equally important, the form language of this vehicle was carefully developed to align with Daedong Mobility’s existing design identity while looking toward the future. Drawing from the gs100 motorcycle currently in production, the design integrates sharp proportions, dynamic surfaces, and a sense of agility, embodying the sleek aesthetics associated with electric vehicles. This continuity ensures a recognizable brand image, while projecting a futuristic vision of mobility that balances practicality with style.
At the same time, the design aspires to go beyond transportation, offering experiences that transform daily lifestyles. Inspiration was drawn from the pursuit of safe, efficient, and enjoyable mobility within complex traffic environments, while embracing the values of freedom, practicality, and sustainability found in the North American lifestyle.
As a company, Daedong Mobility develops products across multiple fields with the vision of creating vehicles that serve diverse purposes beyond mere transportation. This project reflects that philosophy, showing how next-generation compact mobility can become not just a vehicle, but a new cultural way of living. - Projektvarighed
- The project was carried out in Korea from April to September 2025, and it is currently in the mock-up stage. The team is preparing to participate in the PGA Show to be held in Orlando, Florida in 2026.
- Driftsflow
- The vehicle is designed for effortless daily use in communities and urban areas. Wide entry space and low ground clearance make getting in and out simple, while adjustable seats allow comfort for all ages. Easy steering and intuitive controls ensure smooth driving. Its standardized platform enhances efficiency, while the design focuses on safety, comfort, and inclusive mobility, making it more practical and enjoyable than conventional small vehicles.
- Patenter
- Patent Pending – Owned by Daedong Mobility Co., Ltd.
Trademark Registered – Daedong Mobility - Teammedlemmer
- Designer: Junho Song
Designer: Jonghwi Lee - Billedkreditering
- Main Image #1: Digital Rendering Daedong Mobility Design Team, LSV Concept Rendering, 2025.
Optional Image #2: Digital Rendering Daedong Mobility Design Team, LSV Concept Rendering, 2025.
Optional Image #3: Digital Rendering Daedong Mobility Design Team, LSV Concept Rendering, 2025.
Optional Image #4: Digital Rendering Daedong Mobility Design Team, LSV Concept Rendering, 2025.
Optional Image #5: Digital Rendering Daedong Mobility Design Team, LSV Concept Rendering, 2025.
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