Flavia Aroma Primær funktion: Drikkevaresystem til arbejdspladsen by Florian Seidl is a highly esteemed winner of the very prestigious 2026 A' Design Award i Bronze in Husholdningsapparater Design Competition Category.
BronzeHusholdningsapparat· 2026
Flavia Aroma Primær funktion: Drikkevaresystem til arbejdspladsen
Client: Lavazza North America Inc
A' Design Award i Bronze Winner in Husholdningsapparat Category
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The Design
About Flavia Aroma Primær funktion: Drikkevaresystem til arbejdspladsen
Book Text: Vi introducerer Flavia Aroma, en topmoderne kaffemaskine designet til nordamerikanske kaffeentusiaster, der værdsætter både komfort og kvalitet. Den leverer aromatisk kaffe og et bredt udvalg af andre drikkevarer, mens dens kompakte størrelse gør den ideel til små kontorer og hjemmekontorer. Maskinen har et unikt bryggesystem, der sikrer fremragende resultater i koppen uden krydskontaminering. Dens patenterede Freshpack-system tilbyder drikkevarer fra forskellige mærker i flere størrelser. Flavia Aroma er nem at rengøre og certificeret til kommerciel brug og bringer professionel kvalitet og variation til enhver arbejdsplads.
The Recognition
About the A' Design Award i Bronze
Flavia Aroma Primær funktion: Drikkevaresystem til arbejdspladsen er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Flavia Aroma Primær funktion: Drikkevaresystem til arbejdspladsen forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Flavia Aroma Primær funktion: Drikkevaresystem til arbejdspladsen tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- At the heart of Flavia is the innovative freshpack technology which preserves the ingredients freshness while also acting as self contained brewing chamber. Every beverage is brewed directly from pack to cup. There is no cross contamination, and your tea never tastes like the coffee before it. This innovative technology is available in a compact, affordable brewer. Aroma delivers a superior variety of high quality beverages at a lower cost than other available options.
- Dimensions & Packaging
- Dimensions: 180mm / 345mm / 410mm
Weight: 2,4kg
Power 1440W, Voltage 120
It comes nicely boxed in a recycled cardboard box along with a quick start guide and a more detailed instruction booklet. - Tags
- Flavia, Lavazza, Lavazza Professional, workplace beverage system, drinks, coffee, espresso, cappuccino, tea, office spaces
- Production Technology
- main shell, cup rest: injection moulded plastic (ABS), finishing textured/glossy
water tank: injection moulded plastic (ABS), glossy
logo: pad printed
feet, UI: silicone rubber - Design Challenge
- The new Aroma brewer has just been launched and is the smallest member of the Flavia range. It is t an entry level product intended for small offices and priced competitively. But definitely not cheap. The design has a lot of personality and is well executed.
- Research
- Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
- Inspiration
- The Aroma was thoughtfully designed with elegant details, a refined silhouette, and a small counter footprint to fit seamlessly into today's modern working spaces. The product is composed of two elegant, vertical volumes. The main body and the external, transparent water tank. It has a precise, but sensual form language with a glossy exterior shell and a textured main body. The product is available in black and grey, making sure it will blend effortlessly in different offices and workplaces.
- Project Duration
- The project was designed in Turin, Italy. The complete product development from initial concept to final product took about two and a half years.
- Operation Flow
- The product has been specifically designed for small offices & shared spaces and is certified for domestic and commercial use. The user interface is ergonomically angled and has a robust, tactile silicone pad with mechanical buttons. The small metal lever on top opens the pack insertion chamber in a smooth and immediate way while the cup rest can be adjusted easily for different drink sizes. Beverages are brewed directly from pack to cup without any cross contamination.
- Patents
- Design patent/registered design
Patented brewing technology (Fresh Pack) - Image Credits
- Lavazza North America Inc
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