Argo Ur by Cesare Zuccaro is a highly esteemed winner of the very prestigious 2020 A' Design Award i Guld in Smykkedesign Competition Category.

GuldSmykker· 2020

Argo Ur

by Cesare Zuccaro

Client: Gravithin

A' Design Award i Guld Winner in Smykker Category

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Verified Award Winner

Verify Award Status for #87700

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Colors

The Design

About Argo Ur

Argo by Gravithin er et ur, hvis design er inspireret af en sextant. Det har et indgraveret dobbelt urskive, fås i to nuancer, dybblå og Sortehav, til ære for Argo-skibets mytiske eventyr. Dets hjerte slår takket være en schweizisk Ronda 705 kvartsbevægelse, mens safirglas og det stærke børstede 316L børstet stål sikrer endnu mere modstand. Det er også 5ATM vandafvisende. Uret fås i tre forskellige sagsfarver (guld, sølv og sort), to skiver nuancer (dybblå og sorte hav) og seks stroppemodeller i to forskellige materialer.

The Recognition

About the A' Design Award i Guld

Argo Ur er vinder af A' Design Award i Guld, en uhyre prestigefyldt anerkendelse, der tildeles førsteklasses, vidunderlige og fremragende designs. Guldvinderne er yderst innovative, højt visionære og glamourøst blændende skabelser, der afspejler deres designeres geni, visdom og dygtighed. Argo Ur forventes at være en højt rost, trendsættende og monumental opfindelse, der leverer hidtil uset værdi. Dette design, der har vundet A' Design Award i Guld, er et spektakulært, respekteret projekt, som i høj grad gavner og flytter grænserne for kunst, videnskab, design og teknologi. Argo Ur skaber intense følelser af begær, vækker passion, opmuntrer kreativitet og fascinerer os.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project was aimed at creating a timepiece whose design is one of a kind.
It features a double dial watch, engraved in different points and available in two color shades, Deep Blue and Black Sea, in honor of Argo's mythical adventures.
Dimensions & Packaging: Case diameter 40 mm, thickness 9,5 mm, glass aperture 35 mm, strap width 20 mm
Tags: watch, product, minimal, details, timepiece, design, unconventional,
Production Technology: Argo's heart beats thanks to a Swiss-made Ronda 705 quartz movement with date, while the sapphire glass and the strong 316L brushed steel used for the case ensure even more resistance. It's also a 5ATM water resistant.
Design Challenge: The most complex part in the project was to carry out a design recalling the sextant on the watch dial without any sketches. Initially, a bas-relief was considered, but after running a few tests, it has been noticed it was not the desired outcome for the timepiece, therefore it has been decided to use a double dial, with an engrave dial on a plain one, to make the final design memorable.
Research: The main goal has always been a unique design, combined with a careful choice of materials.
The project started bytaking inspiration from an ancient astrolabe, so that the design could be a tribute to the Argo constellation, but it has been decided to give it a modern twist, opting for a sextant instead, a more recent instrument which is also more in line with Gravithin's concept of beauty and design. After going from paper to prototype, the testing phase of the timepiece began. It has been tested within a group of selected people, asking them to give Gravithin feedbacks about the product and its design. The response was 100% positive.
Inspiration: This design pays a tribute to the Argo constellation and it is inspired by the ancient sextants used for celestial navigation.
The incisions around the dial recall the graduated arc of the sextant, while the red hand mimics the lens on the sextant, which helps to measure the elevation angle of celestial bodies.
Project Duration: The project started in Jannuary 2019 in Nardò and finished in May 2019 in Lecce.
Operation Flow: The best way to test its quality and functions is by wearing it. Despite its 40 mm case, Argo is as light as significantly smaller watches. There are three different color options (gold, silver and black) available for the case; two (Deep Blue and Black Sea) for the dial and also six straps in two different materials (mesh and leather) and six different colors. Argo is extremely customizable and ready to fully represent the style of the person wearing it.
Team Members: Cesare Zuccaro
Fabrizio Cirfiera
Image Credits: Main Image Cesare Zuccaro, 2019
Image #No1 photographer Fabrizio Cirfiera, 2019.
Image #No2 photographer Fabrizio Cirfiera, 2019.
Image #No3 photographer Fabrizio Cirfiera, 2019.
Image #No4 photographer Fabrizio Cirfiera, 2019.