Tong Yueli Primær funktion: Indretning af salgscenter by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award i Sølv in Indretning og Udstillingsdesign Competition Category.
SølvIndretning· 2020
Tong Yueli Primær funktion: Indretning af salgscenter
by Yi Tonghua
Client: Zest Art
A' Design Award i Sølv Winner in Indretning Category
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The Design
About Tong Yueli Primær funktion: Indretning af salgscenter
Tong Yueli er et salgscenter designet med et eventyrtema. Indretningen dækker 308 kvadratmeter og inviterer de besøgende til at betragte rummet fra børns perspektiv. Lobbyen anvender lyse farver for en stærk visuel effekt. En baggrundsvæg af papirskulpturer viser træer, græs, blomster og hjorte og skaber stemningen af en fortryllet skov. Skjulte lysstriber giver et varmt gult lys, og farverige kugler er placeret oppe under loftet. Designet forener børns fantasi med voksnes erfaring og opfordrer til refleksion over det at vokse op.
The Recognition
About the A' Design Award i Sølv
Tong Yueli Primær funktion: Indretning af salgscenter er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Tong Yueli Primær funktion: Indretning af salgscenter forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Tong Yueli Primær funktion: Indretning af salgscenter er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designer introduces the space in a fairytale setting, allowing visitors to explore a beautiful world from the perspective of children. With the theme of a fairytale trip, it brings a warm and healing experience for visitors.
- Dimensions & Packaging
- Project Area: 308 square meters
- Tags
- Zest Art, Yi Tonghua, Tong Yueli, The Little Prince, Fairy Tale World
- Production Technology
- The lobby gives visitors a strong visual impact with bright colors. Here the designer tells a beautiful fairy tale based on the understanding of colors and the expressing of images. The background wall with paper sculptures shows the luxuriant trees and grass, blooming flowers and lovely deer, creating an atmosphere of an enchanted forest. Hidden light strips shed warm yellow light around, outlining a romantic image together with colorful balls overhead.
- Design Challenge
- Designed and decorated in a fairytale perspective, the sales center was expected to provide interesting experience for both children and adults.
- Research
- As the first project in Zhongshan, the developer wanted to introduce the idea of intelligence community - let children grow up in community and to add educational function to the community construction.
- Inspiration
- The space allows visitors to experience the most precious and interesting parts of the childhood again. Elements of fairy tales are well presented. The image of the little prince interprets the innocence and romance in the bottom of heart.
- Project Duration
- Location: Zhongshan, Guangdong, China
Completion Date: Sep, 2019 - Operation Flow
- The design integrated the imagination of children with experience of adults to form a unique style. Its art and aesthetic atmosphere will encourage people to explore the inner mind of children and to think about the meaning of growing up.
- Team Members
- Yi Tonghua
- Image Credits
- Photography: Shixiang Wanhe & Zest Art
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