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Sameh Ibrahim Emam

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Interviews med Sameh Ibrahim Emam

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Dagens Designer Interview

18 spørgsmål

I studied architecture design at Future University in Egypt, and I learned how to respect nature and to deliver comfort to the client, it was my inspiration to work and design for awareness of natural problems and to…

Could you please tell us about your experience as a designer, artist, architect or creator?

I studied architecture design at Future University in Egypt, and I learned how to respect nature and to deliver comfort to the client, it was my inspiration to work and design for awareness of natural problems and to spot the light on all these dangerous effects of human behavior on nature.

How did you become a designer?

When I was in elementary school I had many games in which you must design and build creative products through many modular units like (LEGO) sets, then I develop this skill through my continuous watching for architectural icons, and after graduation, I began to develop many concepts for furniture as it was easy to model and very powerful for its impression on users.

What are your priorities, technique and style when designing?

My priorities are the Client’s comfort, Nature rescores, and Function. I began by thinking about the concept for the design as it is the essential process to ensure the product’s elegance, then I started to sketch it and the modeling and rendering.

Which emotions do you feel when designing?

In the beginning, it’s the most exciting phase... It goes like this: what it will look like? How can I achieve this? Then it is the most beautiful feeling when I finish as it is the pure sense of creation.

What particular aspects of your background shaped you as a designer?

Care for others and being so sensitive, by using these aspects I manage to put myself in the user’s shoes and evaluate my design well.

What is your growth path? What are your future plans? What is your dream design project?

I want to be remembered as the designer of gamified products as it could be a global market in the future.

What are your advices to designers who are at the beginning of their career?

Stick to your dreams always, and of course, be humble and care for people and nature, people are the target audience for your work and nature is the true master which we all learn from.

You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?

Don’t let anyone to take your dream from you

What is your day to day look like?

It’s like a journey in which I learn something new every day, I began my day with a quick look at the latest architectural works and forms, then I go to my university to teach my students what I’ve learned and that’s where all the excitement is. That look inside their eyes.

How do you keep up with latest design trends? To what extent do design trends matter?

I always search and keep following up on all the latest trends in design, the matter of following them or not depends on these trends.

How do you know if a product or project is well designed? How do you define good design?

Are users happy with it? is its message delivered? and the function must work perfectly!

How do you decide if your design is ready?

When it satisfies me, and I am a very hard person to be satisfied

What is your biggest design work?

My next one, I keep telling myself that in every project to keep improving

Who is your favourite designer?

my future self... I found this work as my always inspiration

Would you tell us a bit about your lifestyle and culture?

Italy, Como is a very inspiring city

Would you tell us more about your work culture and business philosophy?

I always prefer to work alone, but when I work in a team I really focus on how to give the best in my work for my own benefit and also for the group’s benefit.

What are your philanthropic contributions to society as a designer, artist and architect?

I can give the community my study of architecture and design, in my opinion, everyone must have the essence of design even if he is not a designer, because we all have the potential for creativity and creation, and that’s what I do in my work as Teaching staff in the university

What positive experiences you had when you attend the A' Design Award?

I had a big influence on my designs and work Being very famous in my university Improves my output at all levels

Designinterview

Mood Tree Desktop Memo Holder · 17 spørgsmål

The main idea was to give a light touch of human interaction within a common national symbol of Japan. The Bonsai tree symbolizes harmony and peace, which was the perfect symbol to use as a concept for the design

What is the main principle, idea and inspiration behind your design?

The main idea was to give a light touch of human interaction within a common national symbol of Japan. The Bonsai tree symbolizes harmony and peace, which was the perfect symbol to use as a concept for the design

What has been your main focus in designing this work? Especially what did you want to achieve?

Ease of use and understanding of the hidden meaning right away

What are your future plans for this award winning design?

Manufacturing it on a global scale

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

It was a Japanese competition about designing stationery that can bring people together and make the embrace their differences

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

I may lease the production rights

What made you design this particular type of work?

My love for human-focused design

Who is the target customer for his design?

Mainly it will be in work and study places, so employees, managers, teachers, students, and customer services

What sets this design apart from other similar or resembling concepts?

It is a simple memo holder that can change human behavior

How did you come up with the name for this design? What does it mean?

Because of the bonsai tree

Which design tools did you use when you were working on this project?

Rhino, Cinema 4D, and Octane render

What is the most unique aspect of your design?

It's Japanese essence

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

My brother who is working as a Film Director

What is the role of technology in this particular design?

3D printing wood

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

It was a result of many researches that talk about the amount of stress and anxiety in workplaces due to the nature of hiding feelings and current mood

What are some of the challenges you faced during the design/realization of your concept?

The main challenge in this project was how to make this mood shower tool be seen as a normal and beautiful object to be placed on the desktop and also to match the Japanese culture.

How did you decide to submit your design to an international design competition?

by seeing your competition on arch-daily

What did you learn or how did you improve yourself during the designing of this work?

I learned how to improve my presentation

Designlegende Interview

47 spørgsmål

I studied architecture design at Future University in Egypt, and I learned how to respect nature and deliver comfort to the client

Could you please tell us a bit about your design background and education?

I studied architecture design at Future University in Egypt, and I learned how to respect nature and deliver comfort to the client

What motivates you to design in general, why did you become a designer?

my inspiration to work and design for awareness of natural problems and to spot the light on all these dangerous effects of human behavior on nature.

What do you design, what type of designs do you wish to design more of?

Furniture and products

What should young designers do to become a design legend like you?

stick to his dreams no matter what

What distinguishes between a good designer and a great designer?

a good designer who cares about design, a great designer who cares about the user and natural impact

What makes a good design a really good design, how do you evaluate good design?

by its concept and function

What is the value of good design? Why should everyone invest in good design?

because good design means good life and good use of everyday things, good design gives life taste and meaning

What would you design and who would you design for if you had the time?

I would like to design for my country people furniture

What is the dream project you haven't yet had time to realize?

No, I don't have a dream project for now

What is your secret recipe of success in design, what is your secret ingredient?

concept and Gamification

Who are some other design masters and legends you get inspired from?

my teachers and doctors in my university

What are your favorite designs by other designers, why do you like them?

my future self

What is your greatest design, which aspects of that design makes you think it is great?

my next one

How could people improve themselves to be better designers, what did you do?

be kept up to date with all the architectural and artistic work

If you hadn't become a designer, what would you have done?

creative writing

How do you define design, what is design for you?

the essence of life

Who helped you to reach these heights, who was your biggest supporter?

I keep telling myself I'll be something one day

What helped you to become a great designer?

my teachers and doctors in my university

What were the obstacles you faced before becoming a design master?

learning how to translate concepts and ideas into good designs

How do you think designers should present their work?

by user's feedback

What's your next design project, what should we expect from you in future?

more gamified products and furniture

What's your ultimate goal as a designer?

to become the most successful product designer in the world

What people expect from an esteemed designer such as yourself?

to provide good design with good function

How does design help create a better society?

by lifting their exceptions to their limits and giving them a new perspective on everyday things

What are you currently working on that you are especially excited about?

an international competition about gamification

Which design projects gave you the most satisfaction, why?

my next one ,,, I am very hard to be satisfied

What would you like to see changed in design industry in the coming years?

I would like to see how AI will affect the design industry

Where do you think the design field is headed next?

in to nature and environmental perspectives

How long does it take you to finalize a design project?

depends on the project from 2 days to 2 months

When you have a new design project, where do you start?

by sketching

What is your life motto as a designer?

go for bigger dreams

Do you think design sets the trends or trends set the designs?

design sets the trends

What is the role of technology when you design?

it comes after the concept and sketching

What kind of design software and equipment do you use in your work?

Rhino sores and Sketch up + Vray

What is the role of the color, materials and ambient in design?

the most functional and meaningful

What do you wish people to ask about your design?

what is the concept behind it and what is your storyboard

When you see a new great design or product what comes into your mind?

I must go and design something to be that great

Who is your ideal design partner? Do you believe in co-design?

my young brother

Which people you interacted had the most influence on your design?

my students

Which books you read had the most effect on your design?

space form and order

How did you develop your skills as a master designer?

be kept up to date with all art and architecture work

Irrelative of time and space, who you would want to meet, talk and discuss with?

my future self

How do you feel about all the awards and recognition you had, is it hard to be famous?

not really, it is kind of fun also

What is your favorite color, place, food, season, thing and brand?

White. My home... Sushi. Winter... Designing... Pepsi

What makes your day great as a designer, how do you motivate yourself?

by keep telling myself, I'll be something inspirational

When you were a little child, was it obvious that you would become a great designer?

no of course

What do you think about future; what do you see will happen in thousand years from now?

robots will help man build a better life

Designerinterview

35 spørgsmål

when I was young, I was founded by creating designs for any building I saw on TV...after that, I wanted to make people's life easier.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

when I was young, I was founded by creating designs for any building I saw on TV...after that, I wanted to make people's life easier.

Can you tell us more about your company / design studio?

I work mostly with my university

What is "design" for you?

design for me equals simplicity and functionality. good design must be simple enough to be understood.

What kinds of works do you like designing most?

Furniture and products

What is your most favorite design, could you please tell more about it?

my next one

What was the first thing you designed for a company?

my table Iceberg

What is your favorite material / platform / technology?

3D printing technology, for me, is the gate for the future of design and manufacture

When do you feel the most creative?

when I have a strong reason for making a design, like helping people or making their life easier

Which aspects of a design do you focus more during designing?

Concept, then Function

What kind of emotions do you feel when you design?

exploring, deep inside I'm a 7-year-old kid who likes to discover and explore

What makes a design successful?

when it is simple enough to be understood and work and function at the same time

When judging a design as good or bad, which aspects do you consider first?

Concept and ideas, anyone can make a functional design, but only a few can make you love the procedure for its idea

From your point of view, what are the responsibilities of a designer for society and environment?

the designer must know the needs of society, he must understand that his designs should work in harmony with nature and the environment. he also has the responsibility to aware others about nature

How do you think the "design field" is evolving? What is the future of design?

Artificial Intelligence, I think it could transform all the design processes and ideas

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

Nature! It has magical formulas for anything

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

simplicity! simple but powerful in the idea and Concept

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

In Egypt, Cairo

What are your suggestions to companies for working with a designer? How can companies select a good designer?

by his work and awards

Can you talk a little about your design process?

My priorities are the Client’s comfort, Natural resources, and Function I began by thinking about the concept for the design as it is the essential process to ensure the product’s elegance, then I started to sketch it and the modeling and rendering.

What are 5 of your favorite design items at home?

table, chair, desk, sofa, and bed

Can you describe a day in your life?

It’s like a journey in which I learn something new every day, I began my day with a quick look at the latest architectural works and forms, then I go to my university to teach my students what I’ve learned and that’s where all the excitement is. That look inside their eyes.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

don't ever let your dream

From your perspective, what would you say are some positives and negatives of being a designer?

Positive: having the chance to create good designs and help people negative : too much wasted time and not finding time for family and friends

What is your "golden rule" in design?

putting the user's point of view into everything

What skills are most important for a designer?

Imagination

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

my sketchbook

Designing can sometimes be a really time consuming task, how do you manage your time?

making (do) list can be a very effective tool for me

How long does it take to design an object from beginning to end?

it could take from 2 days to 1 month

What is the most frequently asked question to you, as a designer?

how do you get these crazy ideas :D

What was your most important job experience?

Patience.

Who are some of your clients?

my own university

What type of design work do you enjoy the most and why?

furniture, because it is simple, small yet very enjoyably

What are your future plans? What is next for you?

to make my own design studio

Do you work as a team, or do you develop your designs yourself?

most of the time by myself, but yes I can be a successful team leader

How can people contact you?

my Emails are : samehemam14@yahoo.com, sameh.emam@fue.edu.eg my number : +00201094472585

Stort Interview

Mood Tree Desktop Memo Holder · 10 spørgsmål

The inspiration for the Mood Tree stemmed from my fascination with Japanese culture and its emphasis on subtle communication and emotional balance.

Your innovative fusion of Japanese Bonsai symbolism with emotional expression in the Mood Tree Desktop Memo Holder beautifully addresses workplace communication challenges - could you elaborate on how this cultural inspiration shaped your design process?

The inspiration for the Mood Tree stemmed from my fascination with Japanese culture and its emphasis on subtle communication and emotional balance. Bonsai trees, with their intricate forms and serene beauty, symbolize harmony, patience, and the interconnectedness of all things. I wanted to capture this essence and translate it into a functional object that could enhance workplace well-being.The design process involved a deep dive into Japanese aesthetics and the psychology of color. I chose a minimal design language, inspired by traditional Japanese minimalism, to create a calming and focused workspace. The color palette for the memos was carefully selected to evoke specific emotions: soft pink for happiness and warm yellow for sadness. These colors are universally recognized and can be easily interpreted, making the Mood Tree accessible to people from diverse cultural backgrounds.By incorporating Bonsai symbolism and a thoughtful color scheme, the Mood Tree aims to foster a more empathetic and harmonious workplace environment. It encourages users to express their emotions openly and respectfully, leading to better communication and stronger relationships.

The Mood Tree Desktop Memo Holder employs WoodPLAy Wood Fill PLA that looks, smells, and feels like wood - what led you to choose this specific biodegradable material, and how does it enhance the user experience of emotional expression?

The choice of WoodPLAy Wood Fill PLA was a deliberate decision to enhance the tactile and visual experience of the Mood Tree. This material, with its natural wood-like appearance and feel, evokes a sense of warmth and tranquility, aligning perfectly with the calming nature of Bonsai trees. The subtle scent of wood further contributes to a more immersive and sensory experience, inviting users to connect with the natural world.Furthermore, the biodegradable nature of WoodPLAy resonates with the product's underlying message of sustainability and mindfulness. It encourages users to be conscious of their environmental impact while expressing their emotions. By incorporating this eco-friendly material, the Mood Tree becomes more than just a functional object; it becomes a symbol of harmony between human emotions and the natural world.

How did your background in both architecture and gamification influence the development of the Mood Tree Desktop Memo Holder's unique approach to facilitating non-verbal communication in professional settings?

My background in architecture and gamification played a pivotal role in shaping the Mood Tree's unique approach to non-verbal communication. As an architect, I am trained to consider the spatial and experiential aspects of design. I applied this knowledge to the Mood Tree by creating a visually appealing and functional object that could enhance the user's workspace. The Bonsai tree form, with its intricate branches and calming presence, was inspired by architectural principles of proportion, balance, and harmony.Gamification, on the other hand, provided the framework for designing an engaging and interactive experience. By incorporating elements of game design, such as (Trophy shelf: game technique in which you have something that communicates instead of you), the Mood Tree encourages users to actively participate in their emotional expression. The color-coded memos serve as a playful way to track and share one's moods, making the process enjoyable and effortless.The fusion of architecture and gamification in the Mood Tree creates a unique and innovative solution for non-verbal communication in professional settings. By combining form and function, aesthetics and interactivity, the Mood Tree fosters a more positive and empathetic workplace culture.

The dual-colored memo system in the Mood Tree Desktop Memo Holder offers a subtle way to express emotions - what insights about workplace dynamics informed your choice of rose and yellow as the emotional indicators?

The choice of rose and yellow as the emotional indicators for the Mood Tree's dual-colored memos was informed by extensive research into color psychology and workplace dynamics. Rose, a soft and nurturing color, is often associated with feelings of joy, love, and compassion. It is a positive and optimistic color that can uplift the mood and create a sense of warmth and connection. Yellow, on the other hand, is associated with optimism, clarity, and energy. However, it can also evoke feelings of anxiety and stress. By pairing these two colors together, the Mood Tree offers a subtle yet powerful way to express a range of emotions, from pure joy to subdued sadness. By understanding the psychological impact of color, I aimed to create a tool that could foster empathy, understanding, and effective communication in the workplace. The dual-colored memos encourage users to acknowledge and express their emotions honestly, leading to healthier and more productive work environments.

Could you share the most challenging aspect of designing the Mood Tree Desktop Memo Holder to be perceived as both a practical office tool and a meaningful vehicle for emotional expression?

The most challenging aspect of designing the Mood Tree was striking a balance between practicality and emotional impact. As a functional object, the memo holder needed to be sturdy, reliable, and easy to use. However, as a tool for emotional expression, it had to be visually appealing, evocative, and meaningful.To achieve this balance, I focused on creating a design that was both simple and sophisticated. The minimalist form of the Bonsai tree, combined with the subtle color palette of the memos, creates a calming and serene atmosphere. The tactile experience of using the wooden memo holder further enhances the emotional impact of the product.By carefully considering the interplay between form and function, aesthetics and utility, the Mood Tree aims to be more than just a memo holder. It is a thoughtful and innovative tool that can help individuals to express themselves more authentically and connect with others on a deeper level.

The Mood Tree Desktop Memo Holder can serve up to seven users simultaneously - how did this collaborative aspect evolve during your design process, and what impact did it have on the final form?

The collaborative aspect of the Mood Tree evolved organically during the design process. Initially, I envisioned it as a personal tool for individual reflection and expression. However, as I delved deeper into the concept, I realized the potential for fostering a shared emotional space within teams and workgroups.By designing the Mood Tree to accommodate up to seven users, I aimed to create a visual representation of the collective emotional landscape of a team. The arrangement of the branches and the distribution of the memos encourage interaction and empathy among team members. It becomes a shared canvas where individuals can express their feelings, both positive and negative, without fear of judgment.This collaborative aspect not only enhances the functionality of the Mood Tree but also elevates it to a social and emotional tool. It promotes a sense of belonging, understanding, and support within teams, the final form has 7 branches to allow that.

In developing the Mood Tree Desktop Memo Holder for Kokuyo, how did their mission of supporting individual expression influence your design decisions and the project's evolution?

Kokuyo's mission to support individual expression was a key driver for the Mood Tree's design. The dual-colored memo system, inspired by Kokuyo's philosophy, encourages authentic self-expression. The minimalist design and tactile experience enhance the product's emotional impact. The collaborative aspect, enabling shared emotional expression, aligns with Kokuyo's focus on teamwork and community. By combining form and function, the Mood Tree fosters a positive and productive work environment.

Your research mentions integrating gamification with product design - how does the Mood Tree Desktop Memo Holder exemplify this approach in addressing social issues?

The Mood Tree exemplifies gamification by turning a simple task into a game-like experience. By using color-coded memos, it encourages users to actively participate in expressing their emotions. This gamified approach transforms a potentially mundane activity into a fun and engaging way to improve workplace communication and emotional well-being. It addresses social issues like workplace stress and lack of emotional expression by providing a playful and non-threatening way to share feelings, fostering a more positive and empathetic work environment.

The Mood Tree Desktop Memo Holder, recognized with an A' Design Award, represents a novel approach to workplace communication - how do you envision this concept evolving to address other social challenges?

The Mood Tree concept can evolve to address other social challenges by extending its application beyond the workplace. For instance, it could be adapted for educational settings to foster emotional intelligence and communication skills among students. In healthcare, it could be used to help patients express their feelings and needs more effectively. Additionally, the Mood Tree could be tailored to specific cultural contexts, incorporating local symbols and colors to resonate with diverse communities. By expanding its reach and versatility, the Mood Tree can continue to promote emotional well-being and foster stronger connections between individuals.

What unexpected insights about human interaction and emotional expression emerged during the testing phase of the Mood Tree Desktop Memo Holder between October and December 2022?

During the testing phase, some unexpected insights emerged about human interaction and emotional expression. One key finding was that the Mood Tree not only facilitated individual emotional expression but also fostered a sense of community and shared experience within teams. People often engaged in conversations about their moods, leading to deeper connections and increased empathy. Additionally, the visual representation of emotions on the Mood Tree sparked discussions about workplace culture and well-being, encouraging organizations to prioritize emotional intelligence and mental health. These unexpected benefits highlight the potential of the Mood Tree to not only address individual needs but also contribute to a more positive and supportive work environment.

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