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Interviews med Ridzert Ingenegeren

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Designinterview

Stripes Emballageserie · 20 spørgsmål

The idea was to create a packaging series for the Bergkvist knives that is suitable as gift packaging. My client and I also wanted to make it an eco-friendly alternative to many other knife packagings that are currently…

What is the main principle, idea and inspiration behind your design?

The idea was to create a packaging series for the Bergkvist knives that is suitable as gift packaging. My client and I also wanted to make it an eco-friendly alternative to many other knife packagings that are currently used on the market.

What has been your main focus in designing this work? Especially what did you want to achieve?

There were two main focuses, namely to provide an interesting unboxing experience and to create sustainable products.

What are your future plans for this award winning design?

The packagings are already used for successfully selling knives of the Bergkvist brand. As with other designs I create, it is my wish for the packaging to help my client succeed.

How long did it take you to design this particular concept?

Designing the main concept took less than two months, after which a few months were needed to finalize product development with the manufacturer.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

The design was commissioned by Bergkvist. The collaborative approach of my client and me was to find ways to make the packaging more sustainable than previous versions and other products on the market.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

The packaging series is being produced by my client in collaboration with a manufacturer.

What made you design this particular type of work?

I looked at the packaging series from the perspective of recycling, combined with using renewable materials. Many packagings that are currently on the market use EVA foam to protect and present the product it carries. EVA foam does its job nicely, but has a low recyclability rate and is often hard to separate from its cardboard packaging. The Stripes packaging series is made 100% recyclable with paper, which means that the packagings can be disposed of in one go in a paper recycling bin. The inner cardboard of the packagings, as well as the brochures that comes with the knives, contain 100% recycled material. Extra care was taken to make the packaging plastic-free.

Where there any other designs and/or designers that helped the influence the design of your work?

The Bergkvist brand was the main inspiration for the design. After my client and I had discussed the desired outcome, I designed multiple options that we could choose from. Conversations with the team and manufacturer of my client influenced the design as well.

Who is the target customer for his design?

Everyone who would like to buy a Bergkvist knife. Another part of the target group for the design is someone who wants to give a folding knife to someone else, which is why we made the packagings suitable as gift boxes.

What sets this design apart from other similar or resembling concepts?

The sustainable aspects: it is 100% recyclable with paper, has recycled materials for the inner cardboard and brochures. It is a plastic-free packaging without EVA foam or magnets.

How did you come up with the name for this design? What does it mean?

The name ‘Stripes’ refers to the different stripe patterns on the packagings. Each packaging has a stripe pattern that refers to the form language or style of the knife it contains.

Which design tools did you use when you were working on this project?

Graphic design software as well as CAD software.

What is the most unique aspect of your design?

The combination of being an esthetically pleasing gift box while at the same time being easy to recycle.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

I collaborated with my client, his team, and the manufacturer to get all the details right.

What is the role of technology in this particular design?

The conventional way of working with EVA foam as inlay material would have been easier, but we chose for a solution that is recyclable with paper. We compared various materials and arrived at bagasse, which is a type of paper made of waste from the sugarcane industry. The technology for creating a bagasse inlay is vastly different from the technology for creating an EVA foam inlay. Technology plays an important role in this design, because the technological possibilities are directly related to the material.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

My client performed market research that led to the start of the design project. On top of that, research into materials that are suitable for paper recycling was done together with the manufacturer.

What are some of the challenges you faced during the design/realization of your concept?

Challenges were to find the right materials and to eliminate plastic, while at the same time keeping the solution cost efficient.

How did you decide to submit your design to an international design competition?

It would be great if the packaging series could be an inspiration for other people who design packagings or sell products, especially the sustainable aspects. If it would win an award from an international design competition, it should get more exposure and hopefully help with that goal.

What did you learn or how did you improve yourself during the designing of this work?

Doing something unconventional might take more time and perseverance, but if you handle challenges as a team, you might as well create something big!

Any other things you would like to cover that have not been covered in these questions?

Well, if you’d like to develop a new product or packaging, you might want to start by having a look at www.ridzert.com

Designinterview

K29 Foldekniv · 20 spørgsmål

The idea was to design a knife that would fit the outdoor brand Bergkvist. At the same time, it had to be a unique addition to the collection of the brand.

What is the main principle, idea and inspiration behind your design?

The idea was to design a knife that would fit the outdoor brand Bergkvist. At the same time, it had to be a unique addition to the collection of the brand.

What has been your main focus in designing this work? Especially what did you want to achieve?

The focus was to develop a unique folding knife with a striking design that could be protected by a design patent.

What are your future plans for this award winning design?

My client has been selling the folding knife for a few years now and the plan is for this to continue in the future.

How long did it take you to design this particular concept?

The design process took a few months, which was followed by a couple of months for prototyping and discussing with the manufacturer.

Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

The design was commissioned by the Bergkvist brand. A folding knife was on my list of products that I definitely wanted to design at least once, so it did fit my personal goals as a designer as well.

Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

The production of the product is handled by my client in collaboration with a manufacturer.

What made you design this particular type of work?

I searched for a combination of logical functionality and novelty. I included specific aspects for ergonomics. The materials realize an interesting contrast. The wooden handle pieces have a large impact on the design and make it nice to hold.

Where there any other designs and/or designers that helped the influence the design of your work?

The existing Bergkvist knives were an important inspiration, but I made sure to come up with something new and useful for the brand.

Who is the target customer for his design?

Adventurers, lovers of the outdoors, but also people who love to buy it as a present for someone else.

What sets this design apart from other similar or resembling concepts?

The form language and materials set the design apart.

How did you come up with the name for this design? What does it mean?

The name K29 came up as a natural extension of the name of the knives that the brand already had. The designation communicates that it is the next one hand knife after K19.

Which design tools did you use when you were working on this project?

Software packages for both 2D and 3D models of the knife, as well as an ergonomic database.

What is the most unique aspect of your design?

The balance between curved and angular lines and the way the wooden handle pieces are combined with the steel parts of the handle.

Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

For finalizing technical details, I collaborated with the manufacturer of my client.

What is the role of technology in this particular design?

As with all mass produced items, technology has a distinct role. I had to take limits of effective production into account. What is possible in mass production is dictated by the machines that are used, and they all have their specific limits.

Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

Ergonomic data influenced the handle design. Apart from this, my client gathered user feedback during the design phase that helped us with decision making.

What are some of the challenges you faced during the design/realization of your concept?

One of the challenges was to find the right screws to use in this knife. There were a few requirements for them: they should not only be used in this knife, but they would be integrated in the rest of the knife collection too, they had to be widely available, and easy to remove and attach.

How did you decide to submit your design to an international design competition?

The collaboration with my client was pleasant and since the knife is a successful product on the market, I thought it might as well be a good candidate for an award.

What did you learn or how did you improve yourself during the designing of this work?

During the design of this work, I learned that details might take time to work out, but that it’s worth it to pursue perfection.

Any other things you would like to cover that have not been covered in these questions?

Yes, if you’d like to develop your own product as well, have a look at www.ridzert.com

Designlegende Interview

50 spørgsmål

At the Delft University of Technology, I earned a bachelor’s degree in Industrial Design Engineering and a master’s in Integrated Product Design.

Could you please tell us a bit about your design background and education?

At the Delft University of Technology, I earned a bachelor’s degree in Industrial Design Engineering and a master’s in Integrated Product Design.

What motivates you to design in general, why did you become a designer?

I enjoy using beautiful well thought out products, and would like to create products that invoke these feelings in other people. Furthermore, I feel the need to create something that lasts, and it is fulfilling to me to have tangible results of the work that I do.

Did you choose to become a designer, or you were forced to become one?

I chose to become a designer. The study of Industrial Design Engineering was the one that appealed most to me as it utilizes technology and creativity for creating tangible products. After I completed my studies, I was ready to go on and start creating products.

What do you design, what type of designs do you wish to design more of?

I design many different types of products, for example I worked on train interior and exterior designs, but also on jewelry boxes and a sustainable travel coffee filter. I would love to design more sustainable products, every day carry objects and luxury items.

What should young designers do to become a design legend like you?

Thank you for calling me that, that is very nice of you. Young designers could learn a lot from people that are already successful in the field. They could start working in a design team with senior designers or look for a mentor in the field.

What distinguishes between a good designer and a great designer?

Great designers seem to treat their work like a part of their life instead of just another job.

What makes a good design a really good design, how do you evaluate good design?

A really good design should be good on many levels, like esthetics, functionality, social impact and sustainability.

What is the value of good design? Why should everyone invest in good design?

Design is changing the world, good or bad, since all physical products require materials that are transformed into products. Good design takes this into account and could change the world for the better by choosing for the best options that are available. People should invest in it in order to improve social and environmental conditions around the globe.

What would you design and who would you design for if you had the time?

An airplane interior for KLM, hardware for Fujitsu and various product designs in partnership with Aman Resorts International.

What is the dream project you haven't yet had time to realize?

Next to the answer on the previous question, it would be to develop products for my own brand.

What is your secret recipe of success in design, what is your secret ingredient?

Maybe I could tell it if you would ask me in a more personal setting, but otherwise I would like to keep if for myself, since it is part of my personal brand!

Who are some other design masters and legends you get inspired from?

Tapani Jokinen and Ross Lovegrove are among the living legends that I get inspired by.

What are your favorite designs by other designers, why do you like them?

The firsts designs that come to mind are products form James Dyson and his company, because they create sleek designs that are radically different from their competitors.

What is your greatest design, which aspects of that design makes you think it is great?

The greatest design that is not confidential is the FLTRgo, a travel coffee filter. It is is collapsible, has a simple shape, a bamboo frame and organic cotton filter, and can be used hundreds of times.

How could people improve themselves to be better designers, what did you do?

Learn from experienced designers, because they know what they are talking about!

If you hadn't become a designer, what would you have done?

If I hadn't become an industrial designer, I would have been an architect.

How do you define design, what is design for you?

Design is a way to strive for perfection to me.

Who helped you to reach these heights, who was your biggest supporter?

My biggest supporter is my lovely wife.

What helped you to become a great designer?

Practicing day in and day out, and becoming obsessed with design.

What were the obstacles you faced before becoming a design master?

It seems that when you are looking for your own path, people tend to warn you to take the regular and safe path. It has helped me to go against the grain and to create my own path.

How do you think designers should present their work?

I don't think there is one right way for designers to present their work. Go for it and try to perfect your presentation, one project at a time.

What's your next design project, what should we expect from you in future?

At the moment I'm working on multiple exciting projects for an outdoor brand, for a no plastic brand, and for a luxury brand.

What's your ultimate goal as a designer?

To impact thousands of people in a positive way. To create a way for them to enrich and ease their lives.

What people expect from an esteemed designer such as yourself?

People expect me to solve problems and come up with new ideas.

How does design help create a better society?

Design could create products that influence social and environmental conditions for the better, so that society as a whole is better off.

What are you currently working on that you are especially excited about?

A luxury product that is very durable and has an innovative structure that is different from its competitors.

Which design projects gave you the most satisfaction, why?

Projects that resulted in products that people use in their daily lives. When people use my products every day, I know that I have made an impact and hopefully improved someone’s life.

What would you like to see changed in design industry in the coming years?

I would like to see more transparency from brands and manufacturers towards consumers regarding the right choices for techniques, materials, and finishes for health and the environment. I think it would be fair to make the information available all the time.

Where do you think the design field is headed next?

Towards a more sustainable future. Environmental regulations seem to become more strict in producing countries and end users are becoming more concerned about the environment.

How long does it take you to finalize a design project?

Every design project is unique, but I often finalize a design project in between three weeks and three months.

When you have a new design project, where do you start?

I start with understanding the vision behind the product. I think it is really important to know what the client wants to achieve with the product and who will use it in order to be able to create the desired product.

What is your life motto as a designer?

Enriching people's daily lives.

Do you think design sets the trends or trends set the designs?

I think it starts with leading product designs that become the example of what is modern, and they set the trends. The trends then set many other designs.

What is the role of technology when you design?

Manufacturing technologies are very important when I design. I have to know the possibilities and restrictions of manufacturing since I design products for mass production.

What kind of design software and equipment do you use in your work?

I use drawing software that allows me to create digital drawings and computer aided design software for creating 3D models that I can share with manufacturers.

What is the role of the color, materials and ambient in design?

They play a major role in conveying a specific look and feel. Trends often dictate colors and materials that people use, but I think the best product designs stand the test of time and still look modern after decades.

What do you wish people to ask about your design?

Questions about the story behind a design and questions that make me think of how to make the next design even better.

When you see a new great design or product what comes into your mind?

I'm thinking: wow, what a great job! Ingenious solutions and fascinating shapes! Who designed this?

Who is your ideal design partner? Do you believe in co-design?

My wife would be my ideal design partner, she completed a master’s in Psychology, she is intelligent and could deepen product designs with cognitive aspects of human-product interaction.

Which people you interacted had the most influence on your design?

Until now, the industrial designers at Designhaus p+m, a design studio in Berlin, had the most influence on my design. I started my career there and evolved from a graduate in Industrial Design into an industrial designer.

Which books you read had the most effect on your design?

Study books that I read about manufacturing had the most literal effect on my designs. Cradle to Cradle by William McDonough and Michael Braungart and Design for the Real World by Victor Papanek helped shaping my vision about product design.

How did you develop your skills as a master designer?

Studying, learning from professionals, and practicing a lot.

Irrelative of time and space, who you would want to meet, talk and discuss with?

I'd like to meet Eames and Eames and discuss their designs and what they think of their influence on current product design.

How do you feel about all the awards and recognition you had, is it hard to be famous?

Thank you for these nice words. I feel that winning multiple A' Design Awards stands for recognition of my work, and I am not sure what it would be like to be famous. In any case, it is not my goal to be famous, I would like to focus on enriching the lives of thousands of people by helping my clients with the creation of their products.

What is your favorite color, place, food, season, thing and brand?

In many cases, I would personally favor black instead of a color, however this really depends on the context. For example, many elements of home and office interiors that I prefer are white.

My favorite place is Osaka, Japan at the moment and my favorite food originated there, Takoyaki.

Summer is my favorite season and my favorite thing is freedom. Muji is one of my favorite brands with great designs by Naoto Fukasawa.

Please tell us a little memoir, a funny thing you had experienced as a designer?

One day, I was sketching with a fellow designer for a small electric city car with innovative motors. We felt that we needed some guidance in order to grasp the scale of the vehicle. We decided to take some photographs of each other that could support us in the sketching process. From the requirements and existing components that were already in place, we carefully measured at what height we would have to sit, where our feet had to be, where the steering wheel would be. We ended up sitting on buckets outside, it must have been a ridiculous sight, two grown man sitting on buckets and pretending to drive cars!

What makes your day great as a designer, how do you motivate yourself?

It makes my day great to know that I can help create a more interesting world for many and that I have the chance to hone my skills day by day. I motivate myself by thinking of all interesting products that entrepreneurs and founders would like to realize. It is great to work together with people that are motivated about bringing their products to life as well!

When you were a little child, was it obvious that you would become a great designer?

As a child, I created wooden and paper objects for fun. I often drew geometrical shapes and patterns. It was obvious that I had to do something creative and at best unconventional.

What do you think about future; what do you see will happen in thousand years from now?

A thousand years is an immensely long time, but on the other hand, basic issues and worries of human beings probably haven't changed too much since they started writing, and they will likely stay the same. Various developing nations will evolve and surpass developed countries in terms of sustainability and GDP. This might change the balance of power of the economies in the world. In a thousand years from now, we probably changed the way we fly and move ourselves and goods into more sustainable ways, and we would have cures for multiple diseases that are not available yet at the moment.

Please tell us anything you wish your fans to know about you, your design and anything else?

You can review projects that I worked on at www.ridzert.com and if you want to get in touch, you can send an email to info@ridzert.com.

Designerinterview

40 spørgsmål

Since I was a child, I liked to create objects. As a child, I made objects from wood and paper and drew geometric shapes and patterns for fun. I knew I had to do something creative.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

Since I was a child, I liked to create objects. As a child, I made objects from wood and paper and drew geometric shapes and patterns for fun. I knew I had to do something creative. Product design turned out to be a logical outcome with my interests and skill set. So, I studied Industrial Design Engineering at the Delft University of Technology and became an industrial designer.

Can you tell us more about your company / design studio?

In 2012, I started designing for clients as an independent contractor, and have been working with local and international organizations in Berlin since then. In 2019, I registered my company in Estonia. I help clients turning their ideas into a reality, usually in the form of physical products suitable for mass production.

What is "design" for you?

Design is combining multiple factors like function, esthetics, ergonomics, and manufacturing into a harmonious end product.

What kinds of works do you like designing most?

Sustainable products, everyday carry objects, and luxury items.

What is your most favorite design, could you please tell more about it?

Since many of my designs are still confidential, I can only choose from a limited amount of designs to talk about. The FLTRgo is a favorite, since it combines two of my favorite types of design fields: sustainability and every day carry objects. Another one is the K29 folding knife, since designing a folding knife was one of my personal design goals.

What was the first thing you designed for a company?

A luggage rack for use in trains. It was a modular system that could be used in various train interiors. It had to be adjustable for lower and upper floor use, for which the requirements were very different.

What is your favorite material / platform / technology?

It depends on the type of product, but in general I am fond of various types of wood and metals. If I had to choose just one favorite technology, I would go for electrical discharge machining, since it is fascinating.

When do you feel the most creative?

When I'm traveling or on the go, because new impressions can spark new ideas.

Which aspects of a design do you focus more during designing?

When designing, I tend to focus on the bigger picture first, and then gradually move on to adding more detail.

What kind of emotions do you feel when you design?

All kinds of emotions, ranging from pure joy to utter frustration. In general, I feel very grateful that I work in the field of design.

What kind of emotions do you feel when your designs are realized?

When a design is realized, it is an amazing feeling, but what really touches me is when end users use the products that I designed in their daily live.

What makes a design successful?

The succes of a design can be defined in multiple ways. For me, it is important to create something that my client, the final users, and I are happy with. However, it doesn't stop there. A design is successful if it is produced in a fair way and with materials that are won while respecting resources.

When judging a design as good or bad, which aspects do you consider first?

First the esthetics and materials, since they are most apparent. If I have more time to judge the design, I would go on to functionality and test the product if possible.

From your point of view, what are the responsibilities of a designer for society and environment?

To search for solutions that serve society and the environment as well as the end user. It is also a responsibility to educate the client and other parties involved if necessary. Another responsibility is to learn from every project in order to be able to make the most informed decisions during the next design project.

How do you think the "design field" is evolving? What is the future of design?

The design field seems to be evolving towards a more sustainable and balanced future, at least this is how I like to see it.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

The FLTRgo was exhibited at Museo Del Design in 2020 as part of a good design exhibition associated with the A’ Design Award. The FLTRgo is planned to be exhibited on a permanent design exhibition in Xi’An, China, as well.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

In order to find inspiration, I tend to look at totally different objects than what I am designing. These could be natural or man-made objects. Especially traveling and going for a walk help to spark new ideas.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

In my design style, I strive to focus on the essence of a product. When I am developing a product, I tend to question if it is possible to reduce the design by getting rid of elements that are still in place at that time that may be excessive. I aspire to create a harmonious whole and to include coherent features in order to realize a clear and thoughtful character for the product.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

At the moment I live in Tallinn, Estonia, for a few months. I'm originally from Holland and I have lived in Berlin, Germany, for eight years. I focused the first years of my career on work in a small German design team, which has contributed to my vision on design and the appreciation of functionalist industrial design. Germany has a rich design history with the Deutsche Werkbund and Bauhaus, with inspiring design values. My experience with Estonia is still fresh. Until now the country is inspiring to me because it is very advanced technologically, but at the same time, it seems that care is taken to preserve the history of the country well.

How do you work with companies?

In general, I work directly with founders and owners of companies that want to create a physical product. I help them by providing design direction and product designs.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

Give the designer freedom, search for someone that you can easily communicate with, and look into what the designer has already created in order to get a feel for their capabilities.

Can you talk a little about your design process?

In general, my design process consists of four steps: ideation, concept development, detail phase, and creating product renderings. It is important for me to fully understand the vision behind the product, so I will discuss that with my client to begin with. After it is totally clear how the product should help its users, I start sketching, letting my mind freely wander in directions in which I can find new ideas. Sometimes it helps to go somewhere outside of the office for inspiration. When I have a lot of sketches, I begin with a more rational process in which I weigh different options. Then I translate those into more elaborate drawings that I can discuss with my client. After the ideation phase, I proceed with creating a computer aided design model that presents the concept with clearly defined dimensions. In the detail phase, I create the final details, and discuss the product with one or more manufacturers and set the final details. After all is ready for production, I often create photorealistic product renderings that display the product and its materials in a clear way.

What are 5 of your favorite design items at home?

All five of my favorite industrial designs are relatively compact, easy to carry and some of them are collapsible. One of them is the Victorinox Cybertool 41 pocket knife in black. It has many great functions, like a wood saw, a bit set, and scissors. The stainless steel Parker jotter is one of my favorites too, which is an elegant classic ballpoint. The Microsoft Surface Go laptop tablet is another favorite. It provides a lot of freedom while working. It reminds me of the Olivetti Valentine typewriter that Ettore Sottsass and Perry A. King designed. At that time it was a lightweight solution that could easily be used in other places than offices. Another favorite design item is the Muji Fibre Tape Measure, that has two sides that allow you to measure and easily read in horizontal or vertical direction. The fifth item is the Sony SRS-XB20 Wireless Speaker, since I really like the form language and textures, and of course the sound it produces.

Can you describe a day in your life?

I like to start my day with physical exercise. After that I take time to read or learn, then I start working at my office and determine my own working hours. I create a schedule for the day and work a lot. Freedom is very important to me. Freedom of schedule helps me perform better than when I'm working at fixed times. Many times, I work until late. After dinner, I usually go back to work to finish some details, but I try to find the right balance in order to spend enough time with my wife, family and friends as well.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

Focus on building a portfolio of real products that have been produced. Creating beautiful images and renderings is part of the design profession, but I think it is imperative to create tangible physical products that people love to use.

From your perspective, what would you say are some positives and negatives of being a designer?

Positives are that it puts me in a position to collaborate with wonderful driven people that would like to make a change. It is the perfect outlet for my creativity and provides interesting challenges to overcome. Moreover, I feel that as a designer you can learn from everything around you. The world is full of man-made objects that were once designed. A negative is that it is hard not to think about the profession. While traveling or having a break, most likely you are still observing and interacting with all kinds of industrial designs. It is hard to take a break from design, since it is all around you.

What is your "golden rule" in design?

Focus on the essence of the product.

What skills are most important for a designer?

Imagination, spatial awareness, and the willingness to learn.

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

Drawing and computer aided design software, as well as analog tools like a caliper, ruler, and measure tape that I use almost every day. For inspiration, I analyze products and shapes all around me. Taking a walk and traveling give new impressions that can be used as inspiration as well.

Designing can sometimes be a really time consuming task, how do you manage your time?

When I am totally focused on a design task, I work long hours with full concentration in order to get it done. When I have to focus, I don't use chat systems, my phone is on silent mode, and I don't open my email. It has become second nature to do so, and it helps me speeding up the process a lot. Apart from that, if there is no deadline from the client that I'm working with, I set one myself in order not to stay in the same design phase for too long.

How long does it take to design an object from beginning to end?

It depends on multiple factors, like the type and complexity of the product that I'm developing, but often between three weeks and three months on average.

What is the most frequently asked question to you, as a designer?

The most frequently asked questions is: what kind of products do you like to design? The answer is: sustainable products, everyday carry objects, and luxury items.

What was your most important job experience?

My most important job experience was to work in a local design team for multiple clients at the start of my career, since I learned about design in real life as opposed to a focus on theory at the university.

Who are some of your clients?

Some clients that I have collaborated with: Designhaus p+m, Panalpina, FireBoard Labs, AquaBliss, and Bergkvist.

What type of design work do you enjoy the most and why?

The ideation phase, since at that phase there are many opportunities. Multiple exciting design ideas can be explored. During the ideation phase you can think most freely.

What are your future plans? What is next for you?

To keep working as an industrial designer, and build more meaningful relationships and products with clients.

Do you work as a team, or do you develop your designs yourself?

Until now, I have worked both in a design team and by myself.

Do you have any works-in-progress being designed that you would like to talk about?

It would be interesting, but I work with clients and regard confidentiality as a top priority. I can only tell that I am working on a couple of interesting projects that focus on sustainability and on a durable luxury item.

How can people contact you?

People can contact me per email at info@ridzert.com. You can also visit the contact page at www.ridzert.com

Any other things you would like to cover that have not been covered in these questions?

Thank you for the interview, it has been a pleasure. Have a great day!

Stort Interview

Stripes Emballageserie · 10 spørgsmål

The research was centered on finding materials that could be recycled together in one go. Many packagings consist of multiple materials that can't be recycled together and this packaging series had to be better than…

Your innovative approach to sustainable packaging in the Stripes Packaging Series challenges industry norms by replacing EVA foam with bagasse paper trays - could you elaborate on the research and development process that led to this groundbreaking material choice?

The research was centered on finding materials that could be recycled together in one go. Many packagings consist of multiple materials that can't be recycled together and this packaging series had to be better than that. EVA foam is a widely used material in knife packagings. It can protect a product well during transport, but it can also pollute paper waste streams if it is not removed properly from a packaging . When researching which materials could actually be recycled with paper, bagasse came up as a great alternative.

The striking stripe pattern that defines the Stripes Packaging Series creates a cohesive visual experience between the box and sleeve - what inspired this particular aesthetic decision, and how does it enhance the unboxing experience you aimed to create?

The packaging series is a series for 10 different pocket knives. In order to be coherent, I provided all packagings with the same basis: the same dimensions, the same orientation of text and logos and the same background image . Each packaging also has a stripe pattern, but the stripes are different for each knife. The inspiration for the stripes come from the knives. Each stripe pattern is inspired by elements from the knife that's in the packaging. When you remove the sleeve, you'll find that the stripe pattern is repeated on the black box under the sleeve. You'll likely be slightly surprised by the extra details that were hidden under the sleeve. The strong contrast of the silver, gold, or red stripes on the black background enhances the anticipation of holding and using the new knife.

Given that the Stripes Packaging Series was born from research showing folding knives are often purchased as gifts, how did this insight influence your design decisions in creating a luxury unboxing experience while maintaining strict sustainability principles?

In order to create a sustainable packaging, it would be logical to design a packaging that is as small as possible and that maybe has a second function like being a sleeve for the knife. However, the insight that you mention made my client and me develop a packaging that is not only logical, but also emotional. We decided to make the packaging slightly larger in order to improve the unboxing experience and to make it more luxurious. In terms of sustainability, we focused on the end-of-life of the packaging by making it suitable for recycling in one go. We also used recycled cardboard and bagasse, which is a by-product of the sugar cane industry.

The Stripes Packaging Series demonstrates remarkable innovation in achieving full paper recyclability without compromising premium presentation - what were the most challenging technical obstacles you faced in eliminating magnets and adhesives while maintaining structural integrity?

The main challenge in that regard was to find a solution that could keep the packagings closed during transport and would look good too. Instead of using stickers or magnets, decorative and functional sleeves keep the packagings closed. They keep the drawer boxes from opening until they are removed manually.

Your work on the Stripes Packaging Series, which earned recognition with an A' Design Award, showcases a harmonious blend of sustainability and luxury - how did you balance these seemingly opposing qualities throughout the design process?

It's very kind of you to say that. Having a slightly larger packaging than absolutely necessary helps in increasing the perceived value and therefore making it more luxurious. I balanced this with sustainable qualities by choosing recycled cardboard, bagasse as by-product from another industry and by ensuring that the packaging can be recycled in one go.

The Stripes Packaging Series introduces a novel drawer box mechanism with a paper sleeve closure instead of traditional magnetic closures - could you walk us through the iterative process that led to this innovative solution?

Using a paper sleeve is not a completely new idea, but many packagings do have magnets where they do not necessarily add a lot of value to the packaging. When setting up the direction for this packaging series, I decided early that magnets should not be used in order to reduce the amount of materials in the packaging. By discussing the packaging structure with various stakeholders , the solution of using a paper sleeve emerged.

In developing the Stripes Packaging Series for Bergkvist, how did the brand's core mission of reconnecting humans with nature influence your material selections and overall packaging architecture?

The core values helped with having the focus on sustainability from the start of the packaging development process. Reconnecting with nature and sustainability go hand in hand.

The Stripes Packaging Series launched across multiple European markets - how did you adapt the design to meet varying cultural preferences and regulatory requirements while maintaining its sustainable principles?

To meet varying preferences, the aim was to make the design unobtrusive. By designing something unobtrusive, the chances increase to make it appeal to a wide range of people. My client and I made sure that packagings adhered to the requirements that needed to be met in all countries it would be sold in.

Looking at the future impact of the Stripes Packaging Series, how do you envision this plastic-free packaging solution influencing broader industry standards and consumer expectations?

I see this packaging series as part of a larger trend, since many packagings are evolving in directions that make them more suitable for recycling. Often, fewer types of different materials are used in a packaging than before and packagings are becoming easier to disassemble. It would be great if the Stripe Packaging Series influences people to create sustainable packagings.

The Stripes Packaging Series represents a significant shift from conventional luxury packaging norms - what advice would you offer to designers facing similar challenges in balancing premium presentation with environmental responsibility?

My advice would be to start with sustainability in mind. Strive to create a minimal packaging with a low environmental footprint. Think of what would happen with the packaging once it is disposed of. See if you can make the packaging part of a circular economy, for example by using materials that are recycled and that can be recycled again.

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Designinterviewdataene vist på vores designinterviewside med designeren Ridzert Ingenegeren vedrørende værket Stripes Emballageserie kommer fra platformen Design Interviews, hvor førende designere, arkitekter og brands interviewes om deres prisvindende designs, produkter og projekter.