Silber Verpackung · 2021
Noxx Bottle Design Verpackung
by Res Zinniker
- A' Design Award in Silber 2021 in Verpackung
- CLIENT: Eisbock Brewery Zug, Switzerland
- Estimated Number of Design Views: 22,407
- Verification code AAE0765CBA · Verify this award
Colors
About Noxx Bottle Design Verpackung
Die neu gegründete Eisbock-Brauerei beauftragte den Grafikdesigner und Illustrator Res Zinniker mit einem Verpackungsdesign. Ausgangspunkt waren der Name Noxx und die schwarze Flasche. Das Design wurde direkt auf das Glas gedruckt und für jede Sorte wurde zusätzlich zu Weiß eine besondere Farbe gewählt. Dunkel wie die Nacht (Noxx) – so entstand eine Serie mit unheimlichen Kreaturen, die die Fantasie anregen.
About the A' Design Award in Silber
Noxx Bottle Design Verpackung ist Gewinner des A' Design Award in Silber, einer enorm prestigeträchtigen Anerkennung für erstklassige, großartige und beeindruckende Spitzendesigns. Silber-Gewinner sind ungemein brillante und äußerst kreative Werke, die die herausragende Expertise, das Talent und den Scharfsinn ihrer Designer veranschaulichen. Von Noxx Bottle Design Verpackung wird erwartet, dass es ein wunderbares Vorzeigewerk ist, das bemerkenswert professionell und zutiefst innovativ ist. Dieses mit dem A' Design Award in Silber prämierte Design ist eine höchst bemerkenswerte, bewunderte Erfindung, die den Grenzen von Kunst, Wissenschaft, Design und Technologie zugutekommt und sie voranbringt. Noxx Bottle Design Verpackung ist eine vielbeneidete Schöpfung, die Wünsche weckt, positive Gefühle vermittelt und Staunen und Verwunderung entfacht.
Press Kit
- Unique Properties
- The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
- Dimensions & Packaging
- Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
- Tags
- Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
- Production Technology
- Screen printing on glass.
- Design Challenge
- The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
- Research
- In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
- Inspiration
- H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
- Project Duration
- The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
- Operation Flow
- The packaging must immediately attract attention and stick with the consumer as name and appearance.
