The Wine Barrel Classic Verpackung by Antonia Skaraki

The Wine Barrel Classic Verpackung by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award in Eisen in Verpackungsdesign Competition Category.

EisenVerpackung· 2022

The Wine Barrel Classic Verpackung

by Antonia Skaraki

Client: The Wine Barrel

A' Design Award in Eisen Winner in Verpackung Category

17,276

Verified Award Winner

Verify Award Status for #129344

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About The Wine Barrel Classic Verpackung

Die Designer präsentierten das Weinfass in seiner natürlichen Umgebung, dem Fass. Sie nutzten Codes der Weinverkostung (Keller, Fässer, Fließen) und brachen die Stereotypen von Flaschenwein und gestalteten die Verpackung so, dass The Wine Barrel die Qualität eines direkt aus dem Fass entnommenen Weines kommuniziert und kehrten die etablierte Vorstellung um, dass guter Wein nur in einem Glasbehälter existieren kann.

The Recognition

About the A' Design Award in Eisen

The Wine Barrel Classic Verpackung ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von The Wine Barrel Classic Verpackung wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. The Wine Barrel Classic Verpackung wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat.
Dimensions & Packaging: Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
Tags: Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
Production Technology: TheWineBarrel was made out of cardboard and it’s easily recycleable.
Design Challenge: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
Research: Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
Inspiration: TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
Project Duration: The Project Started in October 2020 in Athens and is still ongoing.
Operation Flow: TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Team Members: Greative Director: Antonia Skaraki
Art Director: Andreas Deskas