Viskit Lern- und Leseset by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award in Bronze in Grafikdesign Competition Category.

BronzeGrafik· 2022

Viskit Lern- und Leseset

by Jaehun Kim

Client: Visang

A' Design Award in Bronze Winner in Grafik Category

14,906
Verified Award Winner
Verify Award Status for #131204

View at A' Design Award Press Release Award Badge

Colors

The Design

About Viskit Lern- und Leseset

Viskit ist ein Lern- und Leseset, das für Schülerinnen und Schüler entwickelt wurde. Das Set enthält Leseständer, Stifte, Notizbücher, Leselisten und weitere Utensilien, die den Lernenden helfen, ihre Leseaktivitäten systematisch zu organisieren. Die Gegenstände sind mit Keksfiguren in den Varianten Schokolade, Erdbeere, Grüntee und Käse illustriert, was dem Set ein vertrautes und freundliches Erscheinungsbild verleiht. Auf Plastikverpackungen wird bei allen Viskit-Produkten verzichtet. Eine wiederverwendbare Kunststoffmappe nimmt die Utensilien und Unterrichtsmaterialien auf. Der Versandkarton dient gleichzeitig als Produktverpackung, wodurch Abfall reduziert wird.

The Recognition

About the A' Design Award in Bronze

Viskit Lern- und Leseset ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von Viskit Lern- und Leseset wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. Viskit Lern- und Leseset befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging: Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags: ViSKit, students, reading, reading material, Visang, studying
Production Technology: In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge: The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research: “ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration: The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration: Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow: Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members: Kim Juhee / Kim Juhee / Lee Sumin