SeeTang Collection Produktkollektion aus Biomaterial by Jana-Aimee Wiesenberger

SeeTang Collection Produktkollektion aus Biomaterial by Jana-Aimee Wiesenberger is a highly esteemed winner of the very prestigious 2022 A' Design Award in Bronze in Nachhaltiges Produktdesign Competition Category.

BronzeNachhaltiges Produkt· 2022

SeeTang Collection Produktkollektion aus Biomaterial

by Jana-Aimee Wiesenberger

Client: Kingston University

A' Design Award in Bronze Winner in Nachhaltiges Produkt Category

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Colors

The Design

About SeeTang Collection Produktkollektion aus Biomaterial

Die SeeTang Collection ist eine Produktreihe aus einem Biomaterial auf Algenbasis. Zur Kollektion gehören ein Fertiggericht mit essbarer Verpackung sowie Taschen. Die Innenverpackung des Fertiggerichts wird gemeinsam mit den Lebensmitteln gekocht, da sich das Biomaterial in Wasser auflöst und unbedenklich verzehrt werden kann. Die Außenverpackung lässt sich recyceln oder kompostieren. Die Taschen bestehen aus demselben Material und werden mit natürlichen Farbstoffen wie Safran, Zwiebelschalen, Hibiskus und Kaffee gefärbt. Die Kollektion bietet eine Alternative zu Einweg-Plastiktüten. Das Design möchte zugleich das Bewusstsein für den Schutz der Meere stärken.

The Recognition

About the A' Design Award in Bronze

SeeTang Collection Produktkollektion aus Biomaterial ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von SeeTang Collection Produktkollektion aus Biomaterial wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. SeeTang Collection Produktkollektion aus Biomaterial befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: SeeTang Collection was designed sustainably to introduce invented biomaterials. The products are focused on marine conservation.
Packaging: The inner packaging is cooked alongside the main ingredients as the biomaterial is edible and dissolvable in water. The outer packaging is either recyclable or can be put in the compost.
Fashion: The biomaterial is infused with saffron dye. The colour is inspired by the grocery store Sainsbury's. The collection showcases alternatives to plastic bags.
Dimensions & Packaging: Instant dish: 15cm x 2cm x 15cm
Hand bag #1: 24cm x 5cm x 29cm
Small bag #2: 20cm x 5cm x 17cm
Instant dish bag: 19cm x 0,5cm x 31cm
Tags: Biodesign, Biomaterial, Bioproduct, Bioplastic, Sustainability, Environmental Design
Production Technology: Focused on marine conservation the biomaterials are sourced from the sea to raise awareness about their importance to our climate and planet. Plastic pollution in the Fashion and Packaging industry influenced the project outcome. SeeTang bioplastic is made from algae and dyed with natural colours like avocado skin and stone, onion skin, hibiscus, coffee and saffron. The production of SeeTang is a zero-waste process.
Design Challenge: The biggest challenge of this project was to accept the newly invented biomaterial with all its attributes, positive or negative. In the beginning, I tried moulding the material and shaping it, however, this is not possible due to its drying process characteristics. Furthermore, I had limited facilities to manufacture materials & products due to Covid-19 restrictions. All materials and products were produced in my kitchen.
Research: To fully understand my field of study, marine organisms, and plastic pollution, I achieved a Level 3 Diploma in Marine Biology. Additionally, I talked to different seaweed harvesters in the UK about their work and how it positively affects the health of marine life. Furthermore, I conducted a workshop with different designers to understand how far I could push the biomaterials. In total, I experimented with 36 different biomaterial solutions to finalise the best bioplastic for the outcome.
Inspiration: Raising awareness about marine conservation and the important role of microalgae and macroalgae for the health of our planet inspired SeeTang. Plastic pollution in the Fashion and Packaging industry influenced the project outcome.
SeeTang instant dish showcases a biodegradable alternative to plastic polluted food packaging.
SeeTang fashion collection offers a saffron-infused bioplastic alternative to single-use grocery bags.
Project Duration: The project started in Mai 2021 and finished in September 2021.
Operation Flow: SeeTang instant dish is cooked with all packaging included except for the outer packaging. The outer packaging is either recyclable or can be put in the compost where it will biodegrade.
The outcome is a zero-waste instant dish for a non-plastic alternative.

SeeTang fashion is durable and long-lasting while being biodegradable, sustainable, recyclable, vegan and edible.
Team Members: Jana-Aimée Wiesenberger