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Future Man Markendesign by Green Gold

Future Man Markendesign by Green Gold is a highly esteemed winner of the very prestigious 2022 A' Design Award in Bronze in Fotografiedesign Competition Category.


BronzeFotografie· 2022

Future Man Markendesign

by Green Gold

Client: Taiwan Green Gold Homeland Co., Ltd

A' Design Award in Bronze Winner in Fotografie Category

Colors

The Design

About Future Man Markendesign

Greengold untersucht, wie futuristische Präsentationen durch Farbe und Kleidung verstanden werden können. Da das Produkt hauptsächlich die Rolle der Gehirnentwicklung zum Ausdruck bringt, wird auch das Element Astronauten berücksichtigt. Kleidungsstile und Accessoires haben ebenfalls eine Synthese der oben genannten Untersuchungen durchgeführt und viel Silber und Blau für die visuelle Gestaltung verwendet

The Recognition

About the A' Design Award in Bronze

Future Man Markendesign ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von Future Man Markendesign wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. Future Man Markendesign befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
GREEN GOLD is a company that serves health and women's fashion. The inspiration for this work is to create a woman who can be sci-fi and smart, using an astronaut-like medium and indescribable wisdom to break away from the image of traditional health products
Dimensions & Packaging
All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom
Tags
photo, blue, fucture, woman, circle
Production Technology
GREEN GOLD shoot with High-key, combined with monochrome background for lighting effects, and flash for depth of field shooting
Design Challenge
When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
Research
In order to differentiate the product image from the market, we studied how to use color and clothing to make people understand the futuristic presentation. Since the product mainly expresses the role of brain development, the element of astronauts is also considered. Clothing styles and accessories have also done the above research synthesis
Inspiration
GREEN GOLD use the elements of astronauts, transparent, reflective and colorful luster to depict the image of wisdom and science fiction
Project Duration
2020 April.3 start in Taipei city
2020 April.28 finsh in Taichung city
2020 May.1 display in Twgreengold website
Operation Flow
The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
Patents
Copyright ©2020 Green Gold
Team Members
Design Director:Che yu Lin
Designer:Zheng Yuan Huang
Photographer:Kai-Chieh Chang
Action photography:Lemonster Lee
Marketing:Yi hung Yang
Gaffer:Cheng Fu Hong
Stylist:Su yu Kuang
Model:Chen Wei
Makeup&Hair artist:Po Tsang Ho
Image Credits
Image #1: Photographer Kai-Chieh Chang,Future man, 2020
Image #2: Photographer Kai-Chieh Chang,Future man, 2020
Image #3: Photographer Kai-Chieh Chang,Future man, 2020
Image #4: Photographer Kai-Chieh Chang,Future man, 2020
Image #5: Photographer Kai-Chieh Chang,Future man, 2020

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