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Cherish Food Illustrationsserie by Chunli Zhou

Cherish Food Illustrationsserie by Chunli Zhou is a highly esteemed winner of the very prestigious 2022 A' Design Award in Eisen in Grafikdesign Competition Category.


EisenGrafik· 2022

Cherish Food Illustrationsserie

by Chunli Zhou

Client: Northeastern University of China

A' Design Award in Eisen Winner in Grafik Category

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Verified Award Winner

Verify Award Status for #137929

Colors

The Design

About Cherish Food Illustrationsserie

Cherish Food ist eine Illustrationsserie zum Thema Lebensmittelbewahrung. Die Serie zeigt das Wachstum des Getreides in chronologischer Reihenfolge – von der Aussaat im Frühling über das Wachsen im Sommer bis zur Ernte im Herbst. Jahreszeitliche Veränderungen in Farbgebung und Bildsprache erzeugen ein Gefühl fortschreitender Schichtung. Chinesische Sprichwörter werden mit den Zeichnungen kombiniert, um zum Ausdruck zu bringen, wie mühsam die Gewinnung von Getreide ist. Die Arbeiten wurden mit Vektor-Designsoftware erstellt und mit großer Sorgfalt für Details gedruckt. Die Serie lässt sich in Printmedien, im Internet und in der Animation einsetzen.

The Recognition

About the A' Design Award in Eisen

Cherish Food Illustrationsserie ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Cherish Food Illustrationsserie wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Cherish Food Illustrationsserie wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This 'Cherish Food' illustration illustrates the concept of food conservation through a series of aesthetically pleasing food-growing illustrations that have an overall character of expressiveness, creativity, design and application. Compared to traditional food conservation posters and illustrations, this design uses time as a breakthrough to narrate food conservation in chronological order, making the illustrations more holistic.
Dimensions & Packaging
Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, RGB.
Tags
Save food, Cherish food, Food conservation, Savings, Valuable,
Production Technology
This series of illustrations and expressions is drawn by illustrator vector design software. It has been produced by a high level of printing and manufacturing technology to show the detail of the beautiful and delicate illustrations, which can also be used in a variety of media for promotional purposes. The hope is to show the great impact of art while demonstrating the charm of the illustrations themselves.
Design Challenge
This 'Cherish Food' illustration is designed to reflect the growing process of grains, incorporating Chinese 'idioms' in the design and using them to reflect the hard-won nature of grain. The final blend of connotation and aesthetics is achieved through translation and procreate software.
Research
Cherish Food is one of our traditional virtues and is useful in the construction of the contemporary concept of sustainable development, which is represented by the fact that food is an important part of 'clothing, food, housing and transport'. The illustration shows the growth of food in chronological order, which makes the purpose of the design more intuitive and clear to the viewer. This contributes to our aim of urging people to save food and promote the concept of sustainable development.
Inspiration
Art is a sensual vehicle that reflects life and culture. This Cherish Food llustration design Contains Spring,the season for sowing seeds,Summer,the season of growth,Autumn, the season of harvest,shows the growing process of grains through the changing seasons of spring,summer and autumn. The combination of time, idiom and illustration techniques presents a unique aesthetic that reflects a sense of progressive layering. It can be applied to a variety of expressions, such as the internet, print media and animation.
Project Duration
The project starts in December 2021 at Northeastern University in Shenyang, Liaoning Province, China and ends in February 2022 at Northeastern University in Shenyang, Liaoning Province, China.
Operation Flow
The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
Team Members
Instructor: Huo Kai , Designer: Zhou Chunli
Image Credits
Image #1 : Illustration Chunli Zhou 2022.
Image #2 : Illustration Chunli Zhou 2022.
Image #3 : Illustration Chunli Zhou 2022.
Image #4 : Illustration Chunli Zhou 2022.

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