Rsvp Corporate Identity by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 A' Design Award in Eisen in Grafikdesign Competition Category.

EisenGrafik· 2023

Rsvp Corporate Identity

by Jiyun Kim

A' Design Award in Eisen Winner in Grafik Category

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Verified Award Winner

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Colors

The Design

About Rsvp Corporate Identity

Rsvp ist eine Online-Plattform für virtuelle Veranstaltungen während der Pandemie, mit einem System nur auf Einladung aus Sicherheitsgründen. Das Logo symbolisiert Inklusivität und Verbundenheit, während das Design Engagement und Gemeinschaft fördert. Rsvp befasst sich mit der Notwendigkeit einer virtuellen Veranstaltungsplanung, der Verbesserung von Beziehungen und der Förderung des Miteinanders in diesen herausfordernden Zeiten. Zu den einzigartigen Eigenschaften der Rsvp-Plattform gehört ihr Nur-Einladung-System, das die Teilnehmer vor Online-Betrügern schützt.

The Recognition

About the A' Design Award in Eisen

Rsvp Corporate Identity ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Rsvp Corporate Identity wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Rsvp Corporate Identity wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The unique properties of the Rsvp platform include its invite-only system, which safeguards participants against imposters online. The system ensures that only those invited by their acquaintances are permitted to gather, providing a secure and trusted environment for online events. The logomark of RSVP is an expression of diversity and interconnectedness. It features entwined typefaces with connecting lines, linking squares, and wide letters. The symbol is based on the virtual meeting screen and varies depending on the number of attendees, reinforcing the idea of inclusivity.
Tags: Diversity, Inclusivity, Interconnectedness, COVID-19, logomark
Design Challenge: Due to the COVID-19 pandemic, virtual events have become a popular alternative to in-person gatherings. However, many online platforms lack the necessary features to create a sense of community and connectedness. The challenge is to design a virtual event platform that enhances social connectedness and fosters a sense of community for online gatherings among friend groups, with a focus on security and inclusivity.
Research: This mixed-methods study explores the impact of the Rsvp platform on social connectedness during the COVID-19 pandemic. Participants attend an online gathering via the invite-only system and complete pre- and post-gathering surveys. Data analysis includes descriptive statistics and thematic analysis. The study aims to provide insights into the role of online gatherings in reducing isolation and fostering a sense of community, with Rsvp serving as a model for secure and inclusive virtual gatherings.
Inspiration: Rsvp is a unique branding project that aims to provide a secure and trusted environment for casual online gatherings among friend groups, especially during the COVID-19 pandemic. The inspiration behind this project comes from the challenges posed by the pandemic, which has made in-person gatherings much more difficult, and virtual parties have become increasingly popular.
Project Duration: The Rsvp project is a virtual event platform that aims to connect people from different locations with shared interests. It took place in 2022 spring in Korea, US, and UK and was conducted entirely online.
Operation Flow: The host creates an event and invites guests via a unique link. Guests Rsvp to confirm attendance and can order beverages/goods from Rsvp.
Guests attend online gatherings through unique links, interact with others, and order shared items. RSVP provides a secure environment and enhances the experience with chat, games, and music.
Invited guests can extend the invitation to others by sharing their unique links. Rsvp adds these new guests to the guest list and promotes inclusivity and community building.