Forshine Shenzhen Pavillon by Hong Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award in Gold in Messestanddesign Competition Category.
GoldMessestand· 2023
Forshine Shenzhen Pavillon
by Hong Wang
Client: Zj Design Limited
A' Design Award in Gold Winner in Messestand Category
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The Design
About Forshine Shenzhen Pavillon
Der Forshine Shenzhen Pavillon erstreckt sich über eine Fläche von etwa 306 Quadratmetern. Das Design integriert Farbe und geometrische Elemente und nutzt Raumkonstruktion sowie Produktästhetik, um eine Atmosphäre zu schaffen, die dem Markenraum entspricht – sowohl lebhaft als auch ausgereift. Der Innenraum verwendet Grau als Hauptfarbe, während warme Orangetöne die gesamte Szenerie durchziehen und Enthusiasmus sowie Wärme vermitteln. Die verschiedenen Farben der Ausstellungsmöbel korrespondieren mit dem Raum und verschmelzen zu einer harmonischen Ästhetik, schaffen eine komfortable Erlebnis-Atmosphäre und bilden einen klar erkennbaren Markenraum.
The Recognition
About the A' Design Award in Gold
Forshine Shenzhen Pavillon ist Gewinner des A' Design Award in Gold, einer überaus prestigeträchtigen Anerkennung für erstklassige, wunderbare und herausragende Designs. Gold-Gewinner sind äußerst innovative, visionäre und glamourös blendende Schöpfungen, die das Genie, die Weisheit und die Meisterschaft ihrer Designer widerspiegeln. Von Forshine Shenzhen Pavillon wird erwartet, dass es eine hochgepriesene, trendsetzende und monumentale Erfindung ist, die beispiellosen Mehrwert liefert. Dieses mit dem A' Design Award in Gold prämierte Design ist ein spektakuläres, respektiertes Projekt, das den Grenzen von Kunst, Wissenschaft, Design und Technologie in hohem Maße zugutekommt und sie voranbringt. Forshine Shenzhen Pavillon erzeugt intensive Gefühle des Verlangens, weckt Leidenschaft, ermutigt zur Kreativität und fasziniert uns.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is a pavilion space for FORSHINE at Shenzhen Home & Furniture Exhibition. With an area of 306 sqm, the design team wanted to create a new spatial structure within the framework of the building structure to build a richer field.
- Dimensions & Packaging
- The exhibition space has an area of approximately 306m².
- Tags
- Pavilion,Gray,Warm,Ceiling curves,Light
- Production Technology
- The showroom space also makes use of gardening techniques, setting the water feature inside to give the overall environment a proper sense of tranquility. The semi-permeable partition, the mirror reflection blurs the boundary of the whole field and overlaps with the "natural" spirit of the brand, which better accentuates the overall tone and atmosphere of the showroom.With the guidance of light and shadow and the gently floating surround passage into the exhibition area, the superposition of ceiling curves adds tension of light and shadow to the interior, superimposing the three-dimensional beauty of spatial sculpture.
- Design Challenge
- As a temporary space, the interior design uses curved shaped elements to add inclusiveness to the whole exhibition hall. In addition, the building blocks were prepared in advance to save time and cost for on-site construction and erection, and the façade of FORSHINE pavilion is composed of white composite panels and perforated panels, using simple lines to build a clean and sharp shape, while the black grid fabric makes the lights inside the building appear.
- Research
- As all the spaces of FORSHINE are concentrated in one volume, the interior space uses the circular shape as a link and guide in the air, forming an integral part with the building structure, creating an exploratory spatial form and a sense of rhythm, and becoming a medium of interaction between people and the exhibits. In order to create an immersive space experience and provide more possibilities for visitors to communicate with the showroom in depth, the layout uses a sunken area to create cohesion and a relaxed atmosphere, allowing the space to display its unique freedom with both enthusiasm and restraint.
- Inspiration
- In the design of the project, the design team incorporated staggered and cascading geometric elements, aiming to give the viewer a sense of freedom and movement without restraint. This extreme charm adds flair and style to the space while setting off its corporate brand with a sense of vitality.
- Project Duration
- This project is FORSHINE's exhibition space installed in Shenzhen Home & Furniture Exhibition. Completed design and construction in 2021.
- Operation Flow
- In constructing the space, the design creates a sense of rhythm and rhyme through the interplay of curved blocks, staggered spatial structure and color flow. The interlocking and iterative placement of semi-arc blocks connects different spaces, making the transition interesting and layered, and allowing the space planning to show the wireless possibilities.
- Team Members
- Hong Wang
- Image Credits
- ZJ DESIGN LIMITED
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