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Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen by Youjee Oh

Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen by Youjee Oh is a highly esteemed winner of the very prestigious 2023 A' Design Award in Eisen in Mobildesign Competition Category.


EisenMobil· 2023

Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen

by Youjee Oh

A' Design Award in Eisen Winner in Mobil Category

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The Design

About Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen

Smarteat ist eine mobile Anwendung für den Handel mit Gemüse aus Smart Farms. Die App verbindet die Sensoren des Betriebs mit einem mobilen Endgerät, sodass Erzeuger den Anbau überwachen und Daten in Echtzeit einsehen können. Erzeuger können Transaktionen verwalten und Vorbestellungen von Käufern annehmen. Smarteat bietet eine objektive Frischeprüfung und schlägt vor, Gemüse mit verminderter Frische kostenlos zu teilen oder zu verkaufen, wodurch Abfall reduziert wird. Käufer erhalten frische Erzeugnisse mit verlässlichen Informationen zu angemessenen Preisen. Die App läuft auf iOS- und Android-Geräten.

The Recognition

About the A' Design Award in Eisen

Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Smarteat Anwendung für den Handel mit landwirtschaftlichen Erzeugnissen wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Smarteat is an open marketplace for smart farm vegetables that addresses supply and demand imbalances. The app allows farmers to monitor their smart farms, manage cultivation and transactions, and display real-time data. Farmers can also accept advance reservations from consumers. The app offers objective freshness checks and suggests free sharing or sale of vegetables with decreased freshness, reducing waste. Consumers can buy fresh produce with reliable information at reasonable prices.
Dimensions & Packaging
This is an iOS/Android-based app service that uses technology to connect a smart farm's IoT to a mobile device. The app provides accurate information on the freshness of vegetables and recommends appropriate trades based on this information. It also matches farmer and customers who have compatible conditions.
Tags
Smart farming, Smart marketplace, Open trading, UXUI, Smartfarm
Production Technology
During the design process, the main tool used was Figma. After creating low-fidelity wireframes, the UX was continually improved by testing with prototypes. Due to time constraints, branding and design systems were prioritized and completed quickly. Then, time was spent on creating high-fidelity wireframes to save time in the UI stage.
Design Challenge
While developing the solution, I not only focused on solving the current problem, but also looked for a solution that could be sustainable in the future. As a result, the process of researching and discovering insights and deriving key features took more time. Even after establishing the service structure, I continued to consider and think about whether the direction was correct, and repeatedly revised the prototype. In the end, it seems that the result has improved from the beginning.
Research
I researched indoor smart farming by reading academic papers, searching online and watching YouTube videos. I conducted surveys and interviewed people with experience in smart farming to validate my hypotheses and gather insights. These insights helped me identify key features and set the main direction for the app.
Inspiration
There are quite a few people around who operate small-scale farms or practice indoor smart farming. When they have excess vegetables that they cannot handle, it can be difficult for them to find buyers who will take them for free or purchase them. As more and more individuals operate indoor farms in the future, they need an easy way to continuously manage their vegetables, and that is why they came up with the idea of Smarteat.
Project Duration
This project was carried out as a personal project at the graduate school and took about 6 weeks to complete. It was finished on December 21, 2022 in Seoul.
Operation Flow
This app allows users to connect their smart farm to their mobile device and monitor and control it in real-time. They can get information on the freshness and harvest dates of their vegetables, receive purchase reservations, and manage their vegetable growing and trading all in one place. The automation of vegetable management and trading helps farmers trade well with minimal resources, while consumers can get the freshest vegetables at a reasonable price with no distribution process. There is also the option for free sharing.

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