Ophthalmic Sustainability Magazin-Titelillustration by Cynthia Turner is a highly esteemed winner of the very prestigious 2024 A' Design Award in Eisen in Grafikdesign Competition Category.
EisenGrafik· 2024
Ophthalmic Sustainability Magazin-Titelillustration
Client: Alexander and Turner Medical Illustration Studio
A' Design Award in Eisen Winner in Grafik Category
Verified Award Winner
Verify Award Status for #154778The Design
About Ophthalmic Sustainability Magazin-Titelillustration
Ophthalmic Sustainability ist eine Fantasy-Illustration, die eine üppige, frische und aufblühende botanische Umgebung darstellt, welche um ein heroisches Auge herum gedeiht. Sie wurde für einen Artikel über die Ökologisierung der Augenheilkunde konzipiert, der die Reduzierung von weggeworfenen Verpackungen, Einwegartikeln und Einmalartikeln in der Chirurgie thematisiert. Die Illustration ziert sowohl das Cover als auch die ganzseitige Darstellung des Leitartikels in der November-2023-Ausgabe von EyeNet, der Fachzeitschrift der American Academy of Ophthalmology.
The Recognition
About the A' Design Award in Eisen
Ophthalmic Sustainability Magazin-Titelillustration ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Ophthalmic Sustainability Magazin-Titelillustration wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Ophthalmic Sustainability Magazin-Titelillustration wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The greening of ophthalmology strives to reduce the amount of discarded packaging, disposables and single-use items used in surgery. The image will be used on the cover and inside lead article of EyeNet, the journal of the American Academy of Ophthalmology for the November 2023 Issue.
- Dimensions & Packaging
- Width 212.725 mm x Height 282.575 mm, 350 dpi, tiff
- Tags
- medical illustration, biomedical artist, visual science, ophthamology, sustainability, greening
- Production Technology
- Created using Cinema 4D, a 3D modeling program, 3D Models, and hand-painting in Photoshop, using a stylus and tablet on a Mac.
- Design Challenge
- Creating a unique and pleasing botanical composition, plant by plant, that looked living and vital, to frame and enhance yet not overwhelm the central eye.
- Research
- The artist researched various plant choices, striving to assemble a variety of visually interesting textures. Many of the flowers and greenery are from 3D models that the artist rendered individually and then hand composed in Photoshop. The rest of the digital painting was finished by hand-painting in Photoshop to cast shadows from one element to the next, push and pull light, and add surface detailing.
- Inspiration
- The artist sought to create a fantasy illustration depicting a lush, fresh and burgeoning botanical environment flourishing around an heroic eye. The eye itself is fantastical, with a conjunctiva (the covering of the globe) made of Michelangelo's white dolomite marble. In contrast to the cracked marble, the iris is glowing as if illuminated from energy within.
- Project Duration
- The project was in development for two weeks at the artist's studio in Santa Rosa Beach, Florida, USA.
- Operation Flow
- The illustration is meant to be uplifting and hopeful by depicting a fantastical imagining of the greening of ophthalmology.
- Patents
- Copyrights belong to Cynthia Turner, 2023
- Image Credits
- Image #1: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #2: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #3: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #4: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #5: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
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