Anah Schmuckkästchen by Shibing Yang is a highly esteemed winner of the very prestigious 2025 A' Design Award in Eisen in Hauswarendesign Competition Category.

EisenHauswaren· 2025

Anah Schmuckkästchen

by Shibing Yang

Client: Ziel Home Furnishing Technology Co., Ltd

A' Design Award in Eisen Winner in Hauswaren Category

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Verified Award Winner
Verify Award Status for #164279

View at A' Design Award Press Release Award Badge

Colors

The Design

About Anah Schmuckkästchen

Anah ist eine Serie von Schmuckkästchen und Reiseetuis für den Gebrauch zu Hause und unterwegs. Das Äußere ist mit PU-Leder bezogen, das wasser- und schmutzabweisend ist, während das Innere zum Schutz des Schmucks mit Samt ausgekleidet ist. Die Ledersteppung bildet eine kannelierte Oberfläche, die von klassischen Säulen inspiriert ist. Die Metallteile bestehen aus galvanisierter Zinklegierung mit einem Clous-de-Paris-Muster und einem verblassten Goldton. Jedes Kästchen bietet mehrere Ebenen, Schubladen und einen Deckel, sodass Schmuck sortiert und in separaten Fächern aufbewahrt werden kann.

The Recognition

About the A' Design Award in Eisen

Anah Schmuckkästchen ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Anah Schmuckkästchen wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Anah Schmuckkästchen wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Anah series offers a diverse range of products to suit various scenarios, whether indoor or for travel. Inspired by the Greek column, the leather stitching technique creates a three-dimensional surface on the boxes. Combined with metal parts employing the Clous de Paris element, the series embodies an elegant and sensible character in its appearance.
Dimensions & Packaging: 380*270*160 mm
Tags: Storage Design, Jewelry Boxes, Fashion, Home accessories
Production Technology: The boxes are crafted with PU leather on the exterior, ensuring durability and resistance to water and stains. The interior is lined with velvet, offering an exquisitely soft touch and optimal protection for jewelry. The metal components comprise plated zinc alloy with a unique blend, attaining a distinctive faded golden hue. The structure of the jewelry boxes is fabricated from MDF to provide ample strength and durability. At the same time, the travel cases feature a plastic shell for lighter weight and enhanced crush resistance.
Design Challenge: The creative challenge of Anah jewelry boxes is finding the perfect balance between quality and cost. As their MSRP ranges from around $20 to $60, to achieve this goal, the dimensions of each box are meticulously calculated to ensure they have the maximum capacity without increasing shipping or storage costs too much. The stitching technique is also selected through trial and error to ensure the lines are indistinct yet noticeable, creating a soft fluting surface to the sight and touch.
Research: In the design process, the research on user behavior revealed that many jewelry owners prefer storage solutions with a chic design that reflects the current trend and incorporates the timeless spirit of jewels. Inspired by this result, the design team has collected a series of design elements and craft techniques from architecture, jewelry, and watch design. The Anah series was created by combining and matching all these design elements.
Inspiration: The appearance is inspired by both classical architecture and jewelry design, featuring fluted leather stitch and Clous de Paris metal parts. The series is designed to resemble architecture, which also shifts its look under different lighting conditions for the jewelry placed inside.
For the function, the research of user behavior was conducted in the process of deisgn, therefore each product from the series provides unique features aim to enhance user experience compared to other product
Project Duration: The Project started in March 2023 in Shenzhen and was completed in September 2024.
Operation Flow: All the jewelry boxes and cases in the Anah series feature multiple compartments; first, they have several layers in the box for categorized storage. The boxes also come with drawers and a lid for better jewelry protection.
Team Members: Qiuping Liao, Shibing Yang