Lithuanian vodka Gold. Black Edition Flaschendekor by Studija Creata

Lithuanian vodka Gold. Black Edition Flaschendekor by Studija Creata is a highly esteemed winner of the very prestigious 2014 A' Design Award in Gold in Verpackungsdesign Competition Category.

GoldVerpackung· 2014

Lithuanian vodka Gold. Black Edition Flaschendekor

by Studija Creata

Client: Stumbras

A' Design Award in Gold Winner in Verpackung Category

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Colors

The Design

About Lithuanian vodka Gold. Black Edition Flaschendekor

Das goldglänzende „litauische Wodka Gold. Black Edition “erbte seinen exklusiven Look von der litauischen Volkskunst. Raute und Fischgräten, kombiniert aus kleinen Quadraten, sind in der litauischen Volkskunst sehr verbreitet. Obwohl die Bezugnahme auf diese nationalen Motive modernere Formen erhielt, wurden mysteriöse Reflexionen der Vergangenheit in moderne Kunst umgewandelt. Die vorherrschenden goldenen und schwarzen Farben unterstreichen den außergewöhnlichen Wodka-Filtrationsprozess durch Kohle- und Goldfilter. Das macht „litauischen Wodka Gold. Black Edition “so zart und kristallklar.

The Recognition

About the A' Design Award in Gold

Lithuanian vodka Gold. Black Edition Flaschendekor ist Gewinner des A' Design Award in Gold, einer überaus prestigeträchtigen Anerkennung für erstklassige, wunderbare und herausragende Designs. Gold-Gewinner sind äußerst innovative, visionäre und glamourös blendende Schöpfungen, die das Genie, die Weisheit und die Meisterschaft ihrer Designer widerspiegeln. Von Lithuanian vodka Gold. Black Edition Flaschendekor wird erwartet, dass es eine hochgepriesene, trendsetzende und monumentale Erfindung ist, die beispiellosen Mehrwert liefert. Dieses mit dem A' Design Award in Gold prämierte Design ist ein spektakuläres, respektiertes Projekt, das den Grenzen von Kunst, Wissenschaft, Design und Technologie in hohem Maße zugutekommt und sie voranbringt. Lithuanian vodka Gold. Black Edition Flaschendekor erzeugt intensive Gefühle des Verlangens, weckt Leidenschaft, ermutigt zur Kreativität und fasziniert uns.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The gold-shining "Lithuanian vodka Gold. Black Edition" inherited its exclusive look from Lithuanian folk art. Rhombus and herringbones, combined from little squares, are very common patterns in Lithuanian folk art. Although reference to these national motifs gained more modern forms – mysterious past reflections were transformed into modern art. Predominant golden and black colours emphasize the exceptional vodka filtration process through coal and golden filters. This is what makes "Lithuanian vodka Gold. Black Edition" so delicate and crystal clear.
Dimensions & Packaging: Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Tags: Lithuanian, vodka, limited, premium, black, gold, ethnographic, design, Stumbras, Studija Creata
Production Technology: Decoration: water-based lacquer coating, hot stamping, silk printing
Design Challenge: Providing a modern look. To achieve simplicity all unnecessary components were rejected and colours limited to just a few - golden, black and gray. Applying modern printing technologies helped to render the decor in the best suitable manner.
Research: The brand name "Lithuanian" itself determines appropriate design solution. Fundamental task was to work out an idea how to reflect Lithuanian manner. Lots of folk art samples were taken into consideration to create an essence - a modern pattern of squares, not staightforward interpretation of folk art.
Inspiration: This limited edition vodka design was inspired by Lithuania’s history and national heritage.
Project Duration: "Lithuanian vodka Gold. Black Edition" was introduced on the eve of the year 2012.
Operation Flow: Luxurious look combined with modern interpretation of folk art and the name Lithuanian arouse a sense of national pride for Lithuanians and makes it a desired souvenir for foreigners.
Team Members: Asta Kauspedaite (Designer, "Studija CREATA")
Jurate Paulauskiene (Product development department manager, "Stumbras")
Image Credits: Audrius Tuleikis