Lithuanian Vodka Gold. Diamond Edition Flaschendekor by Studija Creata

Lithuanian Vodka Gold. Diamond Edition Flaschendekor by Studija Creata is a highly esteemed winner of the very prestigious 2015 A' Design Award in Silber in Verpackungsdesign Competition Category.

SilberVerpackung· 2015

Lithuanian Vodka Gold. Diamond Edition Flaschendekor

by Studija Creata

Client: Stumbras

A' Design Award in Silber Winner in Verpackung Category

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Verified Award Winner
Verify Award Status for #39517

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Colors

The Design

About Lithuanian Vodka Gold. Diamond Edition Flaschendekor

Mit Respekt vor Traditionen und deren zeitgemäßer Interpretation setzt Lithuanian Vodka seine Serie limitierter Vodka-Editionen fort. Diesmal dienten einzigartige Stücke litauischer Volkskunst als Inspiration – Strohgärten. Diese rautenförmigen räumlichen Kompositionen, die die Ordnung des Universums symbolisieren, verwandelten sich in einen Rhythmus sich kreuzender Linien. Das Spiel von Licht und Reflexionen in den sich überlappenden silbernen und weißen Rauten erzeugte einen immateriellen räumlichen Effekt. Die Tradition vergangener Zeiten begann wie ein Diamant zu funkeln.

The Recognition

About the A' Design Award in Silber

Lithuanian Vodka Gold. Diamond Edition Flaschendekor ist Gewinner des A' Design Award in Silber, einer enorm prestigeträchtigen Anerkennung für erstklassige, großartige und beeindruckende Spitzendesigns. Silber-Gewinner sind ungemein brillante und äußerst kreative Werke, die die herausragende Expertise, das Talent und den Scharfsinn ihrer Designer veranschaulichen. Von Lithuanian Vodka Gold. Diamond Edition Flaschendekor wird erwartet, dass es ein wunderbares Vorzeigewerk ist, das bemerkenswert professionell und zutiefst innovativ ist. Dieses mit dem A' Design Award in Silber prämierte Design ist eine höchst bemerkenswerte, bewunderte Erfindung, die den Grenzen von Kunst, Wissenschaft, Design und Technologie zugutekommt und sie voranbringt. Lithuanian Vodka Gold. Diamond Edition Flaschendekor ist eine vielbeneidete Schöpfung, die Wünsche weckt, positive Gefühle vermittelt und Staunen und Verwunderung entfacht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Expressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka dedicated to this theme. By applying modern decor and providing contemporary expression, folk art spatial structures turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.
Dimensions & Packaging: Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Tags: Lithuanian, vodka, limited, premium, diamond, white, ethnographic, design, Stumbras, Studija Creata
Production Technology: Decoration: water-based lacquer coating, hot stamping, silk printing
Design Challenge: Finding a way to expose 3D objects in 2D surface without losing spatial appearance. We limited color range to white matt glass, white decor, white metal foil. The play of those three contiguous colors creates an unexpected spatial effect: depending on the light and view angle either white decor dominates or silver elements appear.
Research: Analysing the meaning of symbols in traditional folk art to transfer their message to nowaday environment.
Inspiration: This time as an inspiration served unique pieces of Lithuanian folk art - straw gardens - pieces of straw are strung together to form diamond-shaped spatial compositions which symbolize the order of the universe. According to ritual custom, straw gardens were used to decorate the home during life's most important moments - for weddings, births, or on Christmas Eve - as a token of harmony.
Project Duration: "Lithuanian Vodka Gold. Diamond Edition" was introduced in autumn 2014.
Operation Flow: The design serves as a link between traditions and modern viewpoint: straw gardens as a symbol for special occasions along with the luxury appearance inspire the consumer to cherish the importance of the moment.
Team Members: Asta Kauspedaite (Designer, "Studija Creata")
Jurate Paulauskiene (Head of Product development department, "Stumbras")
Image Credits: Edgaras Marozas