Taste Buds Travel Taiwan Souvenir by Pin Shuan Chen

Taste Buds Travel Taiwan Souvenir by Pin Shuan Chen is a highly esteemed winner of the very prestigious 2020 A' Design Award in Bronze in Verpackungsdesign Competition Category.

BronzeVerpackung· 2020

Taste Buds Travel Taiwan Souvenir

by Pin Shuan Chen

Client: Stella's Taiwan Inc

A' Design Award in Bronze Winner in Verpackung Category

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Colors

The Design

About Taste Buds Travel Taiwan Souvenir

Dieses taiwanesische Keks-Souvenir wurde nicht nur entwickelt, um eine Schachtel voller köstlicher Kekse mit taiwanesischem Geschmack zu kreieren, sondern auch um ein Design zu schaffen, das die taiwanesische Nationalblume, die Pflaumenblüte, als Fensterschnitt auf dem Deckel verwendet. Zudem enthält es 4 Papieruntersetzer mit verschiedenen taiwanesischen Kachelmustern, die aus charakteristischen Kekszutaten zusammengesetzt sind, um den Geschmack der Kekse in der Schachtel zu betonen. So können Touristen Erinnerungen und taiwanesische Kultur mit nach Hause nehmen, um sie mit Familie und Freunden zu teilen.

The Recognition

About the A' Design Award in Bronze

Taste Buds Travel Taiwan Souvenir ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von Taste Buds Travel Taiwan Souvenir wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. Taste Buds Travel Taiwan Souvenir befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This Taste Buds Travel Taiwan Souvenir is a gift for tourists, let them bring the joy and the memories back home to share with their family and friends. Not just cookie but also a gift which the Taiwanese tiles style paper coasters contain inside the box, it also can tell the flavor of the cookie with description at the back.
Dimensions & Packaging: Width 190 mm x Depth 190 mm x Height 40 mm
Tags: Taiwan souvenir, Taiwan Tiles, Cookie Package, Coaster, Plum Blossom
Production Technology: Photoshop
Illustrator
Design Challenge: The hardest part of this project is finding a way to let the coaster stay still while moving the package. After different testing, we use the paper of the box to make a foothold for the coaster.
Research: In the beginning, I search the element that represents Taiwan, and I found out Taiwanese Tile is starting to shine in different ways. So, I went to the Chiayi Museum of Old Taiwan Tiles to do some research about the layout and design of it. On the other hand, Contact with the Print Factory to discuss the package, we try lots of mockups, to present the user experience of opening this package. Finally, come up with this idea, cutting four plum blossom shape window to seeing a little part on the outside box, and when open can foud out four coasters and the cookie inside.
Inspiration: Tourists often buy souvenirs when they are traveling, things that are for using or for eating are the main choice. Therefore, having these two combining together might be a perfect souvenir for tourists.
The package is for Taiwanese flavor cookie, using Taiwanese national flower plum blossom window cut as the cover, that lets tourists bring memories and Taiwanese culture home to share with families and friends. There are also 4 paper coasters with different Taiwanese tile patterns composed of signature cookie ingredients to emphasize the flavor of cookies inside the box.
Project Duration: The project started in November 2018 in Taiwan and finished in October 2019 in Taiwan, and was lunch at Feds Xinyi A13 AUNT STELLA in Taiwan in December 2019.
Operation Flow: Open the Box and you will see 4 paper coasters with different Taiwanese tile patterns design which emphasize the flavor of cookies inside the box. And could enjoy the cookie with a cup of tea putting on the top of the paper coaster.
Patents: Copyrights belong to AUNT STELLA, 2019.
Image Credits: Image#1 Photographer Chia Wei Liao, Illustrator Pin Shuan Chen, Creator Pin Shuan Chen, Taste Buds Travel Taiwan, 2019.
Image#2 Photographer Chia Wei Liao, Illustrator Pin Shuan Chen, Creator Pin Shuan Chen, Taste Buds Travel Taiwan, 2019.
Image#3 Photographer Chia Wei Liao, Illustrator Pin Shuan Chen, Creator Pin Shuan Chen, Taste Buds Travel Taiwan, 2019.
Image#4 Photographer Chia Wei Liao, Illustrator Pin Shuan Chen, Creator Pin Shuan Chen, Taste Buds Travel Taiwan, 2019.