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Save The Turtle Puzzle by Zagazoo Busy Bag

Save The Turtle Puzzle by Zagazoo Busy Bag is a highly esteemed winner of the very prestigious 2020 A' Design Award in Eisen in Spielzeugdesign Competition Category.


EisenSpielzeug· 2020

Save The Turtle Puzzle

by Zagazoo Busy Bag

Client: Zagazoo Busy Bag

A' Design Award in Eisen Winner in Spielzeug Category

21,956

Verified Award Winner

Verify Award Status for #98043

Colors

The Design

About Save The Turtle Puzzle

Save The Turtle führt 4- bis 8-jährige Kinder durch ein Labyrinth-Puzzle einfach und unterhaltsam in die schädlichen Auswirkungen von Plastik auf das Meer und die Meerestiere ein. Kinder spielen verschiedene Quiz und gewinnen, indem sie die Meeresschildkröte durch den Weg bewegen, bis sie einen sicheren Ort erreicht. Das Wiederholen und Lösen mehrerer Tests ermutigt Kinder, ihr Verhalten in Bezug auf die Verwendung von Kunststoff zu ändern, und verstärkt die Idee.

The Recognition

About the A' Design Award in Eisen

Save The Turtle Puzzle ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Save The Turtle Puzzle wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Save The Turtle Puzzle wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
"Save The Turtle" explains to children aging 4-8 how harmful plastic is for sea turtles, (as they mistake it for food and die) through a maze puzzle game. In each quiz, they have to save the turtle from the harmful plastic (visualized as a bottle and plastic bag) and take it to a safe place. Doing more and more quizzes strengthens the idea in their minds that plastic is harmful.
Dimensions & Packaging
The maze part consists of 4 square pieces and a frame, so in total it is 220 mm x 220 mm x 5 mm. It comes along with a booklet (170 x 140 mm) and small wooden pieces: 2 turtles, 2 bottles and 2 plastic bags, each is 10 mm x 10 mm x 3 mm. The packaging is a pouch 280 x 250 mm.
Tags
save turtle, sustainable, ecosystem, eco-friendly, edutainment, out of home play, busy bag, environment
Production Technology
The puzzle is made of durable MDF wood accompanied with a printable booklet. Ideally, the game should be 100% eco-friendly or 100% recyclable. This was not fully realizable/or feasible at that time, but it is plastic-free.
Design Challenge
Solving a maze from a booklet is not a very simple task for a 4 or 5 years-old child, as the 4 maze pieces look very similar to each other. Stickers with different sea elements like a star, bubbles, etc. were put on the pieces of the maze to make it more identifiable. The game includes two different levels that make the game more challenging and suitable for a broader age bracket.
Research
Children will not change their behavioral patterns, if they do not understand and memorize the reasons for this change. Establishing a new piece of information in the brain of a child could be done through repetition, but education and repetition should not be boring. That's why learning combined with play is a perfect tool. The team conducted the research before and after the game was prototyped. It was clear that children memorized how dangerous plastic is for sea turtles and spread awareness to adults.
Inspiration
Awareness campaigns about human activities that are harming the sea and sea creatures are growing stronger than ever before.
It has become everybody's responsibility to save the environment through sensible and responsible actions. How about children? Are they even aware of the problem, or is it about time that they start to take part in this movement?
Project Duration
The project started in April 2019 in Cairo, Egypt and launched in August 2019 in Cairo. The product was available for sale on Zagazoo's social media platforms starting August 2019. Ever since it has become one of the most selling products.
Operation Flow
The game starts with an explanation of how plastic is harming the sea turtles. The child can start with any quiz (out of 24 quizzes) and tries to imitate the puzzle quiz seen in the booklet by putting the 4 wooden puzzle pieces in the right place. Then he/she solves the maze quiz by taking the sea turtle to a safe place, where the plant is and avoids the plastic bottle and bag.
Team Members
Co-Founder of Zagazoo: Marina Adel Zaghloul
Image Credits
Image #1 : Photographer Marina Zaghloul / Illustrator Christine Zaghloul / Save the Turtle, 2019

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