Holiday Gift Set Verpackung für Geschenkset by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 A' Design Award in Silber in Verpackungsdesign Competition Category.
SilberVerpackung· 2020
Holiday Gift Set Verpackung für Geschenkset
Client: Salvita Design
A' Design Award in Silber Winner in Verpackung Category
Verified Award Winner
Verify Award Status for #99230The Design
About Holiday Gift Set Verpackung für Geschenkset
Holiday Gift Set ist ein Verpackungsdesign für eine Kollektion verzehrbarer Weihnachtsgeschenke. Das Set enthält eine 80 g Schokoladentafel, eine 40 g Packung Kräutertee, ein 200 g Glas Naturhonig und eine 140 g Duftkerze mit Zimtaroma. Die Illustrationen sind von Zemyna, der litauischen Erdgöttin, inspiriert, die hier als moderne Figur mit Sneakern und Kopfhörern dargestellt wird. Das lange weiße Haar der Göttin erinnert an Schnee und vertraute festliche Bildwelten. Eine gedeckte, natürliche Farbpalette spiegelt die Inhaltsstoffe wider. Zum Einsatz kommen Offsetdruck, Flexodruck und Digitaldruck.
The Recognition
About the A' Design Award in Silber
Holiday Gift Set Verpackung für Geschenkset ist Gewinner des A' Design Award in Silber, einer enorm prestigeträchtigen Anerkennung für erstklassige, großartige und beeindruckende Spitzendesigns. Silber-Gewinner sind ungemein brillante und äußerst kreative Werke, die die herausragende Expertise, das Talent und den Scharfsinn ihrer Designer veranschaulichen. Von Holiday Gift Set Verpackung für Geschenkset wird erwartet, dass es ein wunderbares Vorzeigewerk ist, das bemerkenswert professionell und zutiefst innovativ ist. Dieses mit dem A' Design Award in Silber prämierte Design ist eine höchst bemerkenswerte, bewunderte Erfindung, die den Grenzen von Kunst, Wissenschaft, Design und Technologie zugutekommt und sie voranbringt. Holiday Gift Set Verpackung für Geschenkset ist eine vielbeneidete Schöpfung, die Wünsche weckt, positive Gefühle vermittelt und Staunen und Verwunderung entfacht.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The set includes chocolate, tea, honey, candle, all timeless treats. The earth goddess is a symbol of timeless tradition, but now, she is updated, modern, cool and hip, wearing sneakers and headphones, representing the newest generation that respects the past, but is the future. By uniting tradition and modernity, Zemyna brings the simple pleasures from the earth to the modern lifestyle. Time marches forward, but simple pleasures remain the same.
- Dimensions & Packaging
- Gift set contains an 80 g chocolate bar, 40 g herbal tea package, 200 g jar of natural honey and a 140 g cinnamon scented candle.
- Tags
- Packaging, gift set design, chocolate, tea, honey, candle, design, branding, graphic design, Salvita Design, Lithuania
- Production Technology
- Offset, flexography and digital printing.
- Design Challenge
- It was very challenging to create a strong and positive illustration. After three months of creating numerous illustrations, changing the goddess and the colours, we finally came up with a pleasing visual juxtaposition between serenity and excitement.
- Research
- Using muted colours, the design conveys the raw position of the brand. As a result, I managed to avoid the traditional Christmas visual cliches and created a unique and memorable packaging design.
- Inspiration
- Consumable gifts are always a great way to express your appreciation. This holiday gift packaging is inspired by Zemyna, the Lithuanian earth goddess. By giving the land fertility, she protects those who love and care for nature, bringing them abundant harvests and every kind of success. The earth goddess is represented as a Christmas fairy who passes through uncovered fields, magically ripening fruit and inspiring life.
- Project Duration
- Started in July and finished in November, 2019 in Vilnius, Lithuania.
- Operation Flow
- This simple, but memorable product line offers a way to show your client your honest appreciation. The packaging depicts a natural colour palette that reflects the purity of the products ingredients. The chocolate is unconventional because it comes with bread and honey, an unexpected, but interesting natural combination. Although the holiday gift set depicts an atypical Christmas, symbols such as the goddess long white hair serve as a hint to Santa beard, snow and reindeers.
- Image Credits
- Salvita Bingelyte (Product stylist)
Jurgita Kunigiskyte (Photographer)
Erin Hope Stevens (Copywriter)
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
