Skip to content
Lamborghini Exhibition Center Ausstellungszentrum by PolyMorphArchitects

Lamborghini Exhibition Center Ausstellungszentrum by PolyMorphArchitects is a highly esteemed winner of the very prestigious 2020 A' Design Award in Eisen in Architektur-, Gebäude- und Bauwerksdesign Competition Category.


EisenArchitektur· 2020

Lamborghini Exhibition Center Ausstellungszentrum

by PolyMorphArchitects

Client: Automobili Lamborghini S.p.A, Zhengzhou Zhongyue Lamborghini Trading Co Ltd

A' Design Award in Eisen Winner in Architektur Category

Colors

The Design

About Lamborghini Exhibition Center Ausstellungszentrum

Das Lamborghini Exhibition Center ist ein 2019 fertiggestelltes Fahrzeug-Ausstellungsgebäude in Zhengzhou, China. Das Gebäude umfasst 1030 Quadratmeter und beherbergt vier Hauptbereiche: eine Ausstellungsfläche für Neuwagen, einen Verkaufs- und Servicebereich, eine VIP-Lounge sowie ein Verwaltungsbüro. Die Form entsteht durch ein verdrehtes Volumen auf Basis von 60-Grad-Winkeln, inspiriert von den Linien der Sportwagen. Eine durchlaufende, sich drehende Fassade nutzt Parallelogramme und Dreiecke und integriert die Fenster in eine einzige Oberfläche. Ein visueller Korridor zwischen den beiden Geschossen reduziert die optische Schwere des Baukörpers auf dem kleinen Grundstück.

The Recognition

About the A' Design Award in Eisen

Lamborghini Exhibition Center Ausstellungszentrum ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von Lamborghini Exhibition Center Ausstellungszentrum wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. Lamborghini Exhibition Center Ausstellungszentrum wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is Lamborghini's third independent designed exhibition center globally, representing the sensation of the site brought by Lamborghini's handling performance which gives full consideration to the spaces required for an exhibition hall and respects the client's culture as a key driver of the project. The building includes four main functional spaces: new car exhibition area, automobile sales servicshop 4S, VIP Lounge and management office.
Dimensions & Packaging
The project has 1030 square meters.
Tags
exhibition center, management office, VIP Lounge, Automobile Sales Servicshop 4S
Production Technology
The entire building is surrounded by a continuously revolving facade and making use of parallelograms and triangles as a base language, creating continuous surface and integration of windows, establishing an interweaving between the building and surrounding site. The entire space is activated by a design with continuous horizontal striation scoupled with vertical twists.
Design Challenge
The project covers an area less than 1000 m2, the biggest challenge is how to mediate between these two conditions within limited space, combining the features of the site to create a building that can reflect Lamborghini’s corporate spirit and creating a truly exceptional design.
Research
Selection of the site is a departure from the usual strategy, located in a city center location in a shop front which only offer limited options for how realization of the exhibition center space. Like an inverted triangle, the site for the new building is located near the airport highway at South Third Ring Road in the Zhengzhou New Zone adjacent to a 24-meter high existing building to the north with green park space located to the south, covering an area of less than 1000 m2.
Inspiration
The concept design of the Lamborghini exhibition center is inspired by Lamborghini's classic vehicle type iteration; The building emphasizes a strong visual and spatial momentum created through the form, a strong, dynamic, twisting volume which is a result of use of 60 degrees angles. The design starts with drawing inspiration from Lamborghini supercar's powerful lines and dynamic angles which draw a strong relation to the surrounding site, creating a new type of architectural landmark.
Project Duration
The project finished in 2019 in Zhengzhou, China.
Operation Flow
Visitors can engage in a type of spatial dialogue with the exterior environment through the windows unique design and spatial characteristics of the windows. Walking inside the building has the same allure or driving a special super car, while maintaining a spatial relationship between indoors and outdoors views. To eliminate the pressure of building volume, the design creates a visual corridor by use of a programmatic twist between the two floors, creating an elegant presence to new visitors.
Patents
Trademark (2019) Trademark Holder.
Team Members
Principal Architect: Chuan wang
Architecture and Interior Design Team: Pingshan Qu, Yan Xue, Bo Zhao, Tao Li, Diego Ramirez, Filippo Ogliani, Rossella Corica, Qingqing Zhang, Ting Xu, Qiyuan Liu, Qingjun Tan, Chidi Wang
Landscape Design Team: Xiaoyi Teng, Haitao Ma
Image Credits
Image #1,2,3,4,5: Xia Zhi

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate