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Wataru Omameuda

JapanArchitektur

Interviews with Wataru Omameuda

Read the interviews with Wataru Omameuda: understand their philosophy, creative process and award-winning work.

Designer Profile

We have several interviews with Wataru Omameuda.

They are published in English only and are shown below in their original language.

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Design Legend Interview

38 questions

The world is overflowing with all kinds of things, and I became particularly interested in the spaces where I wanted to be.

What motivates you to design in general, why did you become a designer?

The world is overflowing with all kinds of things, and I became particularly interested in the spaces where I wanted to be. Having no shortage of food or clothing, I began seeking out environments—such as buildings and landscapes—that felt comfortable to me, and this pursuit ultimately led to my career.

Did you choose to become a designer, or you were forced to become one?

I believe it was a choice I made. Naturally delving deeper into my interests led to this profession as the result.

What do you design, what type of designs do you wish to design more of?

Having designed various types of spaces—including places for families, settings for life in old age, spots for travelers, and "third spaces"—I find myself wanting to once again create spaces specifically for children.

What should young designers do to become a design legend like you?

I feel I am still a long way off from becoming a legend. More than that, I believe the world would become a more enjoyable place if there were more designs that encouraged society to move forward in a positive and fun way.

What distinguishes between a good designer and a great designer?

Of course, aesthetic sensibility is important, but so is identifying underlying issues and resolving them with a touch of humor. It is about adding value to the community, providing direction to the team and everyone involved, and generating agility.

What makes a good design a really good design, how do you evaluate good design?

To have love. To be humorous.

What is the value of good design? Why should everyone invest in good design?

As a result, I feel like I am making an investment.

What would you design and who would you design for if you had the time?

A place for children. I want to engage with the pure sensibilities of elementary school students and preschoolers—children who do not yet have clearly defined preferences or the tendency to second-guess themselves to please others.

What is the dream project you haven't yet had time to realize?

A place where I truly belong. I have carried out specific projects for others—infused with love and a message. While I feel I belong in that space and am capable of adapting to it, I have not yet succeeded in creating a place that is truly my own.

What is your secret recipe of success in design, what is your secret ingredient?

It is a source of joy for everyone involved. I also feel that we have succeeded in creating a space where one can feel at ease—much like a cat naturally settling into a spot in the wild.

Who are some other design masters and legends you get inspired from?

It is not just the buildings and spaces themselves, but also the people who are sharing them with the world.

What are your favorite designs by other designers, why do you like them?

Nothing comes to mind in particular.

What is your greatest design, which aspects of that design makes you think it is great?

Things that have endured over time—I believe that is proof of having been loved.

How could people improve themselves to be better designers, what did you do?

Being considerate of others.

If you hadn't become a designer, what would you have done?

A bicycle repair person—or perhaps some kind of restorer.

Even without creating something from scratch, I want to be involved with things that endure over time through the act of restoration.

How do you define design, what is design for you?

It’s not something you ingest into your body, but a "vitamin" in the sense that it permeates both mind and body.

Who helped you to reach these heights, who was your biggest supporter?

Everyone who has been a part of my life—it is thanks to them that I am who I am today

What helped you to become a great designer?

Everything I’ve experienced in life—that is the starting point for all my interests.

What were the obstacles you faced before becoming a design master?

Never give up. Have the spirit to put in that extra bit of effort.

How do you think designers should present their work?

Please feel free to present however you see fit.

What's your next design project, what should we expect from you in future?

Infuse the project concept with a narrative.

Use that story to guide all stakeholders.

Look forward to what emerges from this process.

What's your ultimate goal as a designer?

Being altruistic.

What people expect from an esteemed designer such as yourself?

One is profitability. Steering teamwork. Humor.

How does design help create a better society?

While the design itself is important for determining utility, it is equally crucial to monitor the ongoing operation—tracking whether it proves useful and continuing to watch over it until it consistently delivers value.

What are you currently working on that you are especially excited about?

I want to be a designer who creates the kind of excitement that changes the world—just as Apple did. I believe that means constantly taking on new challenges.

Which design projects gave you the most satisfaction, why?

Satoyama Village. I have yet to design anything else that has been loved by so many people and has had such an impact.

What would you like to see changed in design industry in the coming years?

For designers to survive and for the best among them to endure, a bit more support from society is needed. Unless they become figures people look up to—much like baseball players—they simply cannot sustain a career.

Where do you think the design field is headed next?

Solving social issues.

How long does it take you to finalize a design project?

I feel that, realistically, having as much time as possible is important.

When you have a new design project, where do you start?

Organizing information.

What is your life motto as a designer?

If you make improvements yourself, it will surely become something even better. The key is to keep at it.

Do you think design sets the trends or trends set the designs?

I think it could be either, but I also feel that a design intended to solve one problem might lead to a solution for another.

What is the role of technology when you design?

It gives the impression that technology supports people more clearly.

What kind of design software and equipment do you use in your work?

Notepad, CAD, Illustrator, and AI. Plus, someone to consult with.

What is the role of the color, materials and ambient in design?

There is nothing in particular.

What do you wish people to ask about your design?

Inspiration and vision.

When you see a new great design or product what comes into your mind?

What kind of scenes come to mind? What kind of fun things await?

Who is your ideal design partner? Do you believe in co-design?

I truly believe this. Having someone to consult often helps bring a future into focus that one couldn't see on their own. At the same time, however, simply having a confidant isn't enough; compatibility and suitability play a crucial role.

Designer Interview

10 questions

My father aspired to be an architect. As I continued along that path since my student days, I naturally aspired to become a designer.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

My father aspired to be an architect. As I continued along that path since my student days, I naturally aspired to become a designer.

Can you tell us more about your company / design studio?

We are a design consulting company that proposes homes, spaces, and town development that can be differentiated from others, with community = "connection" between people as a key factor. As a professional group of planning, real estate, and design, we will realize the diversifying needs of society and clients by producing and practicing from planning to operation in total.

What is "design" for you?

Something that stands quietly in the background, like background music, that doesn't disturb someone's music.

What kinds of works do you like designing most?

Something pure, free from arbitrary things, as if it had always been there.

What is your most favorite design, could you please tell more about it?

Like second-hand clothes, things that retain their quality even after the passage of time.

What was the first thing you designed for a company?

Satoyama Village

What is your favorite material / platform / technology?

It's not something that goes out of fashion, but something that feels like it's always been there.

When do you feel the most creative?

always, even now

Which aspects of a design do you focus more during designing?

It is necessary to separate large designs and small designs, and both are necessary.

What kind of emotions do you feel when you design?

Excited, excited, nervous...

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Data Source

The designer interview questions and answers published in our interview page with Wataru Omameuda come from Designer Interviews, the international platform where world's top designers, star architects, creators and innovators are interviewed.