Designer of the Day Interview
18 questions
My experience sits at the intersection of product engineering, industrial design, manufacturing, and entrepreneurship.
Could you please tell us about your experience as a designer, artist, architect or creator?
My experience sits at the intersection of product engineering, industrial design, manufacturing, and entrepreneurship. For approximately a decade through Forcemech, I have been directly involved in developing mobility products from initial concepts through engineering, prototyping, manufacturing, commercialization, and real-world customer use.
I did not follow a purely traditional design path. Much of my education as a designer came from being responsible for complete products. When you must consider materials, structural performance, ergonomics, electronics, manufacturing, cost, service, customer feedback, and business viability simultaneously, design becomes a very practical discipline.
Today, my primary focus is advanced mobility technology, particularly lightweight electric wheelchairs and products that can improve independence for people with limited mobility.
How did you become a designer?
I became a designer through problem solving.
I have always had the instinct to look at a product and ask why it works the way it does, what is unnecessary, and whether it could be improved. As I became involved in building products and companies, those questions became increasingly technical and consequential.
Mobility products made that process especially meaningful because design decisions directly affect people's lives. A few kilograms of unnecessary weight, a difficult folding mechanism, an uncomfortable seat, or a confusing control interface can become a daily burden.
At some point I realized that I was not simply developing products; I was designing systems around human needs. That is when design became a central part of my work.
What are your priorities, technique and style when designing?
My three highest priorities are function, reduction, and human consequence.
First, the product must solve a meaningful problem. Second, I try to remove unnecessary weight, complexity, components, movements, and cognitive effort. Third, I evaluate what each decision actually means for the person using the product.
My style could be described as engineering-led minimalism. I prefer when form emerges naturally from structure, materials, ergonomics, and function rather than being decorated afterward.
I begin with the problem rather than a sketch. We define measurable objectives, study existing solutions, identify constraints, explore different architectures, prototype aggressively, and keep refining until the engineering and user experience support one another.
Which emotions do you feel when designing?
Curiosity is probably the strongest emotion.
The most enjoyable stage for me is when a difficult problem has been understood but the solution is still uncertain. There is a period where you challenge assumptions, reject ideas, test possibilities, and gradually discover a path that was not obvious at the beginning.
There is also frustration because difficult products rarely cooperate with the first idea.
But that makes the eventual breakthrough more satisfying. I particularly enjoy the moment when a complicated engineering problem resolves into a solution that suddenly feels simple and inevitable.
What particular aspects of your background shaped you as a designer?
Entrepreneurship and manufacturing shaped me as much as traditional design knowledge.
Running a product company means I cannot judge a design only by how it looks or performs in a prototype. I have to think about whether it can be manufactured consistently, transported efficiently, serviced, supported, sold at a realistic price, and trusted by customers after years of use.
Working closely with both the United States market and manufacturing resources in China has also been important. It gives me exposure to two very different strengths: direct market and user understanding on one side, and tremendous manufacturing, tooling, prototyping, and supply-chain capability on the other.
That combination has made me very pragmatic about design.
What is your growth path? What are your future plans? What is your dream design project?
My growth path is moving from individual mobility products toward complete intelligent mobility systems.
Lightweight materials remain extremely important, but I believe the next major advances will come from combining advanced structures with sensing, intelligent assistance, better human-machine interfaces, adaptive control, and safety technologies.
My dream project would be a mobility platform that feels almost like an extension of the user's own body—extremely lightweight, intuitive, context-aware, and capable of assisting without taking control away from the person.
Ultimately, I would like my work to help change what society expects from assistive technology. Mobility products should not feel like compromises.
What are your advices to designers who are at the beginning of their career?
Do not spend your early career trying to develop a recognizable style. Develop capability first.
Learn how things are manufactured. Understand materials, tolerances, mechanisms, electronics, ergonomics, and cost. Go into factories. Talk to technicians. Observe customers. Take products apart. Build prototypes that fail.
Most importantly, learn how to receive criticism without automatically accepting or rejecting it.
Your first idea will rarely be your best idea, and your portfolio will improve much faster when your objective is to solve the problem rather than defend your ego.
You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?
Do not confuse novelty with improvement.
Creating something different is relatively easy. Creating something meaningfully better is difficult.
Before pursuing an idea, ask what measurable value it creates. Does it reduce cost, effort, weight, confusion, material, maintenance, energy, risk, or discomfort? Does it improve accessibility, performance, durability, or quality of life?
I also recommend resisting the temptation to polish an idea too early. Validate the difficult assumptions first.
And remain close to reality. The further designers become separated from users, manufacturing, and consequences, the easier it becomes to produce beautiful solutions to imaginary problems.
What is your day to day look like?
My days rarely follow one discipline.
I might begin with company operations or market information, then move into a product development review, examine a prototype, discuss a manufacturing problem, evaluate customer or dealer feedback, review a new material, make a commercial decision, and later return to an engineering detail.
Because Forcemech works internationally, communication also crosses time zones between the United States and China.
One habit I try to maintain is staying physically close to our products. I believe leaders of product companies should continue touching, folding, lifting, testing, and questioning what they sell. Reports alone cannot replace that understanding.
How do you keep up with latest design trends? To what extent do design trends matter?
I pay attention to trends, but I do not like designing around trends.
Trends are useful because they reveal changes in technology, materials, culture, expectations, and behavior. But copying the visible outcome usually produces products that become dated quickly.
I prefer to understand what is driving the trend underneath.
My inspiration often comes from outside the mobility industry—automotive engineering, aerospace composites, consumer electronics, robotics, sports equipment, architecture, advanced manufacturing, and increasingly artificial intelligence.
The objective is not to make our products fashionable. It is to make them relevant for a long time.
How do you know if a product or project is well designed? How do you define good design?
A good design removes more problems than it creates.
I first ask whether it solves a real need and whether it improves meaningfully upon existing alternatives. Then I look at usability, reliability, engineering integrity, manufacturing feasibility, safety, serviceability, aesthetics, cost, and longevity.
One test I particularly value is whether the product becomes easier to understand the longer you use it.
Excellent design often feels surprisingly obvious after it has been solved. The complexity exists underneath, but the user does not have to experience that complexity.
How do you decide if your design is ready?
A design is ready when the major uncertainties have been eliminated and further changes begin producing diminishing returns rather than meaningful improvement.
That requires more than visual completion. The structure must be validated, mechanisms tested, ergonomics evaluated, manufacturing processes controlled, tolerances understood, electronics proven, safety requirements addressed, and real users observed.
I never believe a design becomes permanently finished. Once a product enters the market, new information begins immediately.
The difference is that at some point you must stop improving the prototype and allow reality to begin teaching you about the next generation.
What is your biggest design work?
The Forcemech Ultralite G20 PRO is currently the project that best represents my design philosophy.
The objective was to rethink the portable electric wheelchair around weight, structure, and everyday usability. Its carbon-fiber architecture allowed us to significantly reduce structural mass while still addressing the strength, folding, comfort, controls, portability, and safety requirements expected from an everyday mobility product.
What makes the project important to me is not one feature. It is the integration.
Carbon fiber, structural geometry, ergonomics, electronics, folding behavior, battery integration, controls, and visibility lighting all had to function as one system.
Receiving the Golden A' Design Award for the G20 PRO was meaningful because it recognized that combination of engineering and human-centered thinking.
Who is your favourite designer?
Dieter Rams is one of the designers whose philosophy I respect most because of his discipline. His work demonstrates that reduction is not simply making something visually minimal; it is deciding what genuinely deserves to remain.
I also greatly respect Henry Dreyfuss for bringing human factors and ergonomics into industrial design in a systematic way.
If I could have a conversation with one historical creator, however, I would choose Leonardo da Vinci. I would want to understand how he observed the world. His ability to move naturally between anatomy, mechanics, structures, nature, engineering, and art represents a kind of interdisciplinary thinking that I believe is increasingly important today.
Would you tell us a bit about your lifestyle and culture?
I am based in Houston, Texas, but my work connects me closely with China through product development, engineering, manufacturing, and supply-chain relationships.
Living between these two perspectives has influenced the way I think.
American culture strongly emphasizes individual independence, convenience, customer choice, and practical usability. China's manufacturing environment encourages speed, iteration, engineering resourcefulness, and an extraordinary understanding of how physical products are actually produced.
Mobility itself also changes how I look at places. Airports, sidewalks, cars, restaurants, hotels, homes, ramps, and doorways all become design environments when you begin observing them from the perspective of someone using a wheelchair.
Design makes everyday life much more interesting because almost everything becomes something worth examining.
Would you tell us more about your work culture and business philosophy?
I value competence, ownership, speed, and intellectual honesty.
I prefer working with people who are willing to tell me that an idea is wrong and explain why. Agreement is not collaboration. A strong team improves decisions by bringing different expertise and evidence into the discussion.
At the same time, debate eventually has to produce action. I do not believe in endless meetings or design by committee.
My business philosophy is similar to my design philosophy: understand the real problem, eliminate unnecessary complexity, measure what matters, make decisions, and keep improving.
The characteristic I value most in colleagues and partners is probably responsibility—the willingness to own both the decision and its outcome.
What are your philanthropic contributions to society as a designer, artist and architect?
I believe one of the most meaningful contributions a mobility designer can make is to increase independence.
People with limited mobility encounter countless forms of friction that others rarely notice: transportation, weight, accessibility, dependence on caregivers, difficulty traveling, and products that sometimes emphasize disability instead of individuality.
My work attempts to reduce some of those barriers through better engineering and more thoughtful mobility products.
I also believe experienced designers and companies have a responsibility to share practical knowledge with younger engineers and designers, create opportunities for people to develop real product experience, and raise expectations within the industries where they work.
For me, good design contributes to society when it gives people more capability, dignity, and choice.
What positive experiences you had when you attend the A' Design Award?
My experience with the A' Design Award has been especially meaningful because the recognition comes from an international design community looking at the work beyond its normal commercial environment.
Winning the Golden A' Design Award for the Ultralite G20 PRO gave our team an opportunity to reflect on several years of development and recognize how many individual engineering decisions ultimately became one coherent product.
Design awards are valuable when they do more than provide recognition. They expose work to other designers, journalists, companies, and audiences that might otherwise never encounter it. They also create a useful moment of external evaluation.
For me, the award is both encouraging and motivating. I appreciate the recognition, but I see it primarily as a benchmark. It raises the standard for what we need to create next.