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DesignNewswire · COMO, Italy ·

PinTheTime Planner Clock by F. Saffari and Z. Ghiasi and H. Farsi Is Granted the A' Design Award in Furniture Design

F. Saffari and Z. Ghiasi and H. Farsi honored for furniture design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Furniture Design category for PinTheTime Planner Clock by F. Saffari and Z. Ghiasi and H. Farsi, designed for Design Grade Lab. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The A' Design Award Explained

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

About PinTheTime Planner Clock

People usually prefer writing down their plans to be in their sight, PinTheTime is designed to sort all of those messy notes. The user writes down the task and pins it on the part of the clock, which is related to the desired time of day. A complete round of PinTheTime clock means 24 hours. This convex felt shape with all delicate Cross-stitch sewing, implies time like a chubby little friend on the wall, which makes each touch calming, to have a more relaxing approach to time in these modern cold times.

Award Record

This recognition makes F. Saffari and Z. Ghiasi and H. Farsi a winner of 1 A' Design Award.

About the A' Furniture Design Award

The A' Furniture Design Award is an international furniture competition recognizing good furniture designs by best furniture designers worldwide. The competition is organized within the A' Design Award & Competition and is open to furniture designers, product designers, industrial design studios and furniture brands from all countries. Entries typically include chairs, tables, sofas, beds, cabinets and shelves. Awarded furniture designs are published at https://designers.org/design-category/furniture

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
PinTheTime Planner Clock
Function
Planner Clock
Category
Furniture Design
Discipline
Industrial Design
Industry
Furniture & Home
Colors
Light Gray, Silver, Gray, Dark Gray and White Smoke
Images
5
Client
Design Grade Lab

The Recognition

Laureate
F. Saffari and Z. Ghiasi and H. Farsi
Country
Italy
Recognition
A' Design Award
Edition
2019 - 2020
Design ID
#101637

Credits

Team
Farshad Saffari Ghandehari, Zahra Ghiasi and Hossein Farsi
Image Credits
Farshad Saffari Ghandehari Zahra Ghiasi Hossein Farsi Mohammad Ghasemi Zahra Nejati Mehdi Yavari

Design Details

Unique Properties
People usually prefer writing down their plans to be in their sight, PinTheTime is designed to sort all of those messy notes. The user writes down the task and pins it on the part of the clock, which is related to the desired time of day. A complete round of PinTheTime clock means 24 hours. This convex felt shape with all delicate Cross-stitch sewing, implies time like a chubby little friend on the wall, which makes each touch calming, to have a more relaxing approach to time in these modern cold times.
Inspiration
PinTheTime clock ambition was to help to have a more organized daily timeline. There are now hundreds of planning apps; however, not only technology brings thousands of distractions along with itself, but also sometimes it is the reason for delays in people's plans. There are still many people who prefer to write their tasks and stick them, though it is hard to recognize priorities. Therefore, the PinTheTime clock is designed to develop this process.
Research
We were about to design an analog smart object which is completed by its user and we tried to look at time differently and see what time really means to us. When we look at our clock or watch we relate the time to our tasks. So, PinTheTime was born based on tasks and the user’s direct optimization on the final object. Writing tasks makes people more responsible for their schedules. And letting people detach from their phones makes them more concentrated on their activities.
Challenge
One of the challenges was how to keep the design simple as possible and do not over-design the product and give this chance to the user to add his final touches to the design, which is realized by pining personalized notes directly to the clock. Another challenge was building a 24-hour clock because there it is not so easy to find 24-hour clock motors and also they are not strong enough, so we had to design our own mechanism to have the clock working perfectly.
Realization and Technology
The process started with brainstorming around planning, the ideas then illustrated by dirty sketching and initial 3d modeling. Eventually, designing details ended up in prototyping: following laser cutting plexiglass gears, pinewood body formed by machining, meanwhile, the soft part foundation was made of layers of foam; moreover, the pattern was cut out of felt and sewn by hand, before attaching to the body by glue, at the end, all gears and engine were montaged to other parts.
Operation and Interaction
There are simple wooden pines to pin the papers onto a soft surface all over the clock face. The time is shown by a revolving clock hand, which moves around the outline of the clock, operated by an AA battery.
Project Duration and Location
The project started in January 2018 in Isfahan and finished in July 2018.
Specifications
500mm x 120mm x 500mm
Keywords
Minimal, Planner, Clock, 24-Hour Clock, Analog

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