Press Release
Thu Thuy Nguyen Thi Is Honored with the Silver A' Design Award for New Hanoi Arts House Public Artwork in Cultural Heritage and Culture Industry Design
Thu Thuy Nguyen Thi of New Hanoi Arts acknowledged for cultural heritage and culture industry design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Cultural Heritage and Culture Industry Design category for New Hanoi Arts House Public Artwork by Thu Thuy Nguyen Thi of New Hanoi Arts, designed for New Hanoi Arts Co.,Ltd. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding New Hanoi Arts House Public Artwork
The New Hanoi Arts House is a public art exhibition space set in a five-storey building overlooking West Lake in Hanoi. Murals featuring flora and fauna cover the first two floors, including a lotus room painted on the walls, floor and ceiling. Photography along the stairwell records earlier public art projects. The third and fourth floors are galleries for lacquer and oil paintings by Vietnamese and foreign artists. A mirror room in black and white occupies the fifth floor, and the outdoor balcony serves as a flower garden. Entrance is free of charge.
About Thu Thuy Nguyen Thi
Nguyen Thu Thuy is a visual artist who is based in Hanoi, Vietnam. Born in 1971, she is the general director of New Hanoi Arts Co., Ltd. She is the mastermind and lead designer of the Hanoi Ceramic Mural (HCM) project, which won the Guinness World Records in 2010. Thu Thuy continues to develop other public arts projects throughout Vietnam and internationally. Her artwork can be seen in Hanoi, Thai Nguyen, Thanh Hoa, Truong Sa, Da Nang (Vietnam) and Choisy le Roi (France). In April 2018 she won a Silver A’Design Award for the Hanoi Ceramic Mosaic Mirror House and became member of the International Association of Designers in 2019.
About New Hanoi Arts
New Hanoi Arts Co.,Ltd was established since 2007 by visual artist Nguyen Thu Thuy, who has great passion in Public Arts development. Based on Thu Thuy's ideas and designs, New Hanoi Arts company gathers the painters, sculptors and architects working
Award Record
This recognition makes Thu Thuy Nguyen Thi of New Hanoi Arts a winner of 7 A' Design Awards. The awards span the editions from 2017 - 2018 to 2019 - 2020 of the A' Design Award & Competition.
About the A' Cultural Heritage and Culture Industry Design Award
The A' Cultural Heritage Design Award is an international design competition recognizing good designs that preserve, protect, and promote cultural heritage. The competition is organized within the A' Design Award & Competition and is open to cultural heritage designers, culture industry professionals, cultural heritage specialists and museum designers from all countries. Entries typically include cultural heritage projects, cultural conversation, preservation and restoration and protection projects. Awarded cultural heritage designs are published at https://designers.org/design-category/cultural-heritage
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/104819
- A' Design Award Page: https://competition.adesignaward.com/104819
- Media Showcase: https://www.designnewsroom.com/!104819
- Laureate Profile: https://designers.org/d/223442
- Further Information from the Laureate: https://bit.ly/3eeuBp0
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- New Hanoi Arts House Public Artwork
- Function
- Public Artwork
- Category
- Cultural Heritage and Culture Industry Design
- Discipline
- Communication Design
- Industry
- Arts and Social Impact
- Colors
- Dark Olive Green, Dark Slate Gray, Light Slate Gray, Dim Gray and Olive Drab
- Images
- 5
- Client
- New Hanoi Arts Co.,Ltd
The Recognition
- Laureate
- Thu Thuy Nguyen Thi
- Country
- Viet Nam
- Brand
- New Hanoi Arts
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #104819
Credits
- Team
- Nguyen Thi Thu Thuy and New Hanoi Arts Company
- Image Credits
- Main; Photographer Tran Thanh Ha, New Hanoi art house , 2019. Optional; Photographer Tran Thanh Ha, New Hanoi art house , 2019.
Design Details
- Unique Properties
- The New Hanoi Arts House reflects the murals, paintings and images of public artworks designed by Thu Thuy since 2006. Murals featuring flora and fauna are on the first two floors. Photography highlighting Thu Thuy’s past public artworks line the stairwell. A mirror room on the fifth floor, designed by Thu Thuy and Mike Savad combine graphic imagery with an iconic symbol of Vietnam. Even the outdoor balcony serves as a flower garden. Entrance is free of charge.
- Inspiration
- Based on the positive reviews by the people of Vietnam as well as art critiques around the world, Thu Thuy decided to expand and further develop her public artworks. But how could this be achieved? One idea was to transform every inch of an entire building into a public art exhibition house. All forms of public art needed thoughtful consideration, including murals, photos of Vietnamese landscapes and seascapes, as well as lacquer and oil paintings.
- Research
- Thu Thuy, who has a clear understanding of the role of art in the community, continues to pioneer in creating public pieces that resonate with local people as well as international guests. Being able to develop a deep appreciation for public art is rare in Vietnam, but Thu Thuy is breaking those barriers. New Hanoi Arts House goes behind the scenes and introduces the viewers to the process involved in creating highly valued and creative new approaches to public art.
- Challenge
- The challenge was to transform an entire building into a demonstration of public art, including floors, stairs and ceilings. This required a high level of creative energy to find the best style and technique. Which topics are suitable for the murals inside the building? What new look would attract visitors? What is the best way to set up an exhibition to promote public artworks?
- Realization and Technology
- The five story building overlooking West Lake hosts art events and new creative projects by Thu Thuy. The first floor is decorated with murals painted with acrylic representing the signature flowers of the capital. On the second floor, Thu Thuy displays mini editions of her significant public artworks. The third and fourth floors are galleries featuring works by Vietnamese and foreign painters and photographers including lacquer and oil paintings by Thu Thuy.
- Operation and Interaction
- The New Hanoi Arts House is reviewing public art projects by Thu Thuy and her company over the past 10 years. This would hopefully inspire others to design and promote public artwork. The exhibits in the New Hanoi Arts House allow visitors to experience the impact of public ceramic murals and painted murals. The photography highlights the development of public arts projects and how they involve artists, private enterprise, schools, groups of citizens and government offices.
- Project Duration and Location
- The New Hanoi Arts House project was initiated on July 19, 2019 in a five story building at 97 Nguyen Dinh Thi, Hanoi. On January 16, 2020 it was opened to the general public.
- Specifications
- New Hanoi Arts house set up in the five-storey building overlooking West lake. Each floor is 50m2 divided in two rooms. The 3 murals in first floor are 4m long and 3.5m high . The Lotus room in second floor is 5m long and 4m wide. Thu Thuy and New Hanoi art artists painted the lotus on the wall and floor, sky with louds on the ceiling. The mirror room in fifth floor painted in black and white is 6m long and 5m wide.
- Keywords
- New Hanoi, Arts , house
