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Press Release

DesignNewswire · COMO, Italy ·

Dreamquark Commercial Brochure by Fanny De Bray Receives the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Fanny De Bray for graphics, illustration and visual communication design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category for Dreamquark Commercial Brochure by Fanny De Bray, designed for Made For You. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Dreamquark Commercial Brochure

Dreamquark is an illustrated commercial brochure created for a technology company. The brochure measures 210 by 297 millimetres and explains the added value of the company in a clear way. The graphic style is inspired by the existing logo and is playful without being too minimalist. Illustrations and screenshots show the ease of use of Brain, an artificial intelligence solution. The brochure also presents the technical expertise of the company teams. The aim is to give a better understanding of the company activities.

About Fanny De Bray

Made for you is an independant agency specialized in strategic counselling and brand design, from graphic design to digital platforms. Made for you aims to truly collaborate with its clients. from the very first meeting to the end, for a singular result made… for you! Made for you has the flexibility of a small agency with the work ethic and boldness of big leagues. Contrary to popular thought, “design” is an encapsulating and multidimentional tool that allows meaningful creations, not just aesthetic.

Award Record

With this recognition, Fanny De Bray is a winner of 6 A' Design Awards. The awards were granted between the 2019 - 2020 and the 2020 - 2021 editions of the A' Design Award & Competition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Dreamquark Commercial Brochure
Function
Commercial Brochure
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Midnight Blue, White Smoke, Steel Blue and Black
Images
5
Client
Made For You

The Recognition

Laureate
Fanny De Bray
Country
France
Recognition
Bronze A' Design Award
Edition
2020 - 2021
Design ID
#109858

Credits

Team
Anna Cesa and Amandine Lantelme
Image Credits
Illustrator: Anna Cesa

Design Details

Unique Properties
After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Inspiration
The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Research
Several research have been conducted to create this design: - Brand platform with the company direction: What is the mission? What are the USP? Who is the target? - Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Challenge
Give a better understanding of company activities.
Operation and Interaction
As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Project Duration and Location
The project started in March 2020 in Torino and finished in June 2020.
Specifications
Brochure: 210 mm x 297 mm
Keywords
fun, illustration, graphic design, startup, brochure

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