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DesignNewswire · COMO, Italy ·

Future Ideal City Experience Hall by Haiman Zhang Wins the Silver A' Design Award in Interior Space and Exhibition Design

Haiman Zhang honored for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Future Ideal City Experience Hall by Haiman Zhang, designed for Guangzhou Benzhi Decoration Design Co., Ltd, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Future Ideal City Experience Hall

Future Ideal City is an experience hall in Guangzhou that presents the idea of a future city. The hall shows homes of the future through the theme of a cloud city, with future, technology and simplicity as the main styles. The outer facade combines mirror surfaces and metal. Stainless steel mirror is used to stretch and enlarge the visual sense of the space. The middle level guides the view through changes of material, while spheres add movement to the lower level. Stacked ABS square tubes form the shape of clouds, and blue figures add warmth and a friendly character.

About Haiman Zhang

Founder and design director of Guangzhou Benzhi Decoration Design Co., Ltd., graduated from environmental art design major of Guangzhou Academy of Fine Arts in 2013. Founded in 2013, the company has many years of design and management experience. He is good at integrating natural elements into space, and advocates the concept of natural construction. At the same time, draw inspiration from modern art works, combine the thinking of art works with the thinking of space, space is art.

Award Record

This recognition makes Haiman Zhang a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Future Ideal City Experience Hall
Function
Experience Hall
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Dark Gray, Silver, Dim Gray, Gray and Dark Slate Gray
Images
5
Client
Guangzhou Benzhi Decoration Design Co., Ltd

The Recognition

Laureate
Haiman Zhang
Country
China
Recognition
Silver A' Design Award
Edition
2020 - 2021
Design ID
#120350

Credits

Team
Zihui Chen and Ying Tang
Image Credits
Photographer Allen Dai, Future Ideal City, 2020.

Design Details

Unique Properties
The Future Ideal City Experience Hall creates various levels of interactions between the past and the future, people and architecture, people and people, and people and residence. It breaks the boundary between the space and streets, enriches the layers and textures between the two, and hence completes the definition of the future.
Inspiration
Located in Haizhu District of Guangzhou City, the Future Ideal City Experience Hall receives a huge flow of visitors. As a showcase of future homes, it introduces the concept of "Future Cloud City" into the space. Taking the future, technology and simplicity as the main styles, it creates a portal with the new design concept, which also serves as a box full of reveries to the future.
Research
The client requires the aim of this project is to draw more people's attention thus attracting more potential buyers. To meet this need, we combine the concept of the existing brand idea of the client -"Future Cloud City"- into our design. We tried several materials and finally decided to use stainless steel mirror as the main material to reflect a future sense, as well as the relations between people, people and space, people and society. People can stand in it and feel the endless reveries of the future.
Challenge
We need to do this design within a very limited space, satisfy client's needs and in the meantime, provide art values and future sense, which is innovative comparing to traditional design method.
Realization and Technology
The outer facade is a combination of mirror surface and metals to inject tension and a sense of future into the whole space. The using of stainless steel mirror is introduced to stretch and enlarge the visual sense of the space. The middle space guides the vision with material changes. The lower space uses the sphere to add dynamics to the serious linear space.
Operation and Interaction
The project is designed to present a sense of future. That is why we choose stainless steel mirror to enlarge and stretch the space, making people feel indulged in a sort of science fiction environment, at the same time, we add beauty elements into the space too. The blue dolls are like a cute friend from future, showing the warmth and friendness. This space makes the future cool and friendly, and beautiful.
Project Duration and Location
The project started in July 2020 in Guangzhou and finished in October 2020 in Guangzhou.
Specifications
The disorderly stacked Abs square tubes present the form of clouds, and such showcase devices realize the dialogue in and out of the space, bringing out the theme, while embodying the concept of the future city in a special way.
Keywords
future, ideal, city, hall, space, cloud, concept, exhibition, experience

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