Press Release
Gaia Giladi and Elias Stahl Is Honored with the Silver A' Design Award for Georgia Fashion Footwear in 3D Printed Forms and Products Design
Gaia Giladi and Elias Stahl honored for 3D printed forms and products design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the 3D Printed Forms and Products Design category for Georgia Fashion Footwear by Gaia Giladi and Elias Stahl, designed for Hilos. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Georgia Fashion Footwear
Georgia is a high heel shoe made with 3D printing. The platform combines the insole, midsole, outsole and shank of a conventional heel into a single 3D printed part. A digital mesh cushion is built into the platform to give springy support, and internal mechanisms allow the whole shoe to act as a spring, which reduces wear over time. A window on the underside allows the upper to be separated from the platform, so all parts can be recycled. On-demand printing allows a wide size range, from size 4 narrow to size 14 wide.
About Gaia Giladi and Elias Stahl
Elias is the co-founder and CEO of HILOS, a startup changing the way the world makes. I began my career in the Israeli special forces, then went on to build software products for Fortune100 companies. While working with these name brands I confronted how much the weight of legacy production was limiting their way to measurably transform their businesses. I founded HILOS to drive the next generation of manufacturing, delivering what's needed when it's needed by making on-demand, locally and sustainably.
Award Record
Gaia Giladi and Elias Stahl is a winner of 1 A' Design Award, including this recognition.
About the A' 3D Printed Forms and Products Design Award
The A' 3D Printing Design Award is an international 3D printing design competition recognizing good 3D printed works by designers and creators worldwide. The competition is organized within the A' Design Award & Competition and is open to 3D printing designers, industrial design studios, product designers and 3D printing brands from all countries. Entries typically include products designed and realized with latest technologies, 3D printed products, prosthetics, architectural models, jewelry and furniture. Awarded 3D printed designs are published at https://designers.org/design-category/3d-printing
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/122411
- A' Design Award Page: https://competition.adesignaward.com/122411
- Media Showcase: https://www.designnewsroom.com/!122411
- Laureate Profile: https://designers.org/d/300332
- Further Information from the Laureate: https://www.hilos.co
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Georgia Fashion Footwear
- Function
- Fashion Footwear
- Category
- 3D Printed Forms and Products Design
- Discipline
- Industrial Design
- Industry
- Manufacturing and Innovation
- Colors
- Silver, Tan, Wheat, Burly Wood and Dim Gray
- Images
- 5
- Client
- Hilos
The Recognition
- Laureate
- Gaia Giladi and Elias Stahl
- Country
- United States of America
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #122411
Credits
- Team
- Gaia Giladi, Manager: Elias Stahl, Engineer: Eric Folsom, Footwear Biomechanics Specialist: Vladimir Chvorun and Footwear Design Advisor: Giovanna Cafaro
- Image Credits
- Photographer Gaia Giladi, Georgia in Cognac, 2020.; Creator Rubyellen Bratcher, Woven Folk x HILOS, 2021.; Photographer Cole Becker, Hannah & Tucker, 2020.; Photographer Hannah Shea Grimmer, Bending Cognac Georgia, 2020.; Creator Kristine Claghorn, Georgia on Sheets, 2020. Video #1: Cinematography Cole Becker, Art Direction Hannah Shea Grimmer, How We Make Things Matters, 2020.
Design Details
- Unique Properties
- The Georgia represents a new way to make shoes, one that reintroduces the nuance and complexity of the craft but at the scale of mass manufacturing. It leverages 3D-printing to celebrate, rather than obscure, the hand of the maker, while delivering a completely circular product that is 100% recyclable. 3D-printing can be used for end-use commercial production capable of reinventing entire product categories and our connection with how we make and buy.
- Inspiration
- We believe that 3D printing can enable mass craft - bringing the nuance and complexity of custom shoemaking but at the scale of mass manufacturing. It can reinvent our everyday products, celebrate the hand of the local maker or craftsperson, and enable a completely circular approach even in an industry that hasn't changed much for the past two centuries.
- Research
- The most critical challenge when working with additive manufacturing is narrowing your focus from a seemingly limitless field of options. We initially focused on validating material options and assembly techniques, quickly determining that powder fusion printing afforded the range and quality required for footwear construction. We were able to learn from some of the most innovative footwear developers in the world and explore a variety of lasting techniques before identifying the current string lasting form as an ideal use case for 3D-printing.
- Challenge
- Many of the capabilities required to build the Georgia either did not exist yet or had never been connected to one another. This meant that collaboration as well as humility by all parties was critical for any such undertaking. Engineers had to learn from shoemakers, and both had to listen to industrial designers experienced in generative design, in order for everyone to come together around a common, and ultimately successful, approach.
- Realization and Technology
- The Georgia would not have been possible to make just 12 months ago. It is made possible by new forms of computer-aided generative design and a material substrate that was only commercialized last year. In this way it embodies so much of the promise of additive manufacturing, generative design tools, and material innovation that is coming together to reinvent entire product categories and question established industries. Footwear construction has not been seriously questioned since the 1870s, and as a result it is one of the most wasteful and inefficient industries on the planet. Empowering designers with some of the powerful tools we used for the Georgia can change that.
- Operation and Interaction
- This is a high heel shoe that has the same material properties as sneakers. Its 3D printed platform is flexible and has a digital mesh cushion built in that is springy and supportive. Internal mechanisms allow the entire shoe to act as a spring, reducing wear across its lifetime. The use of geometry makes for a far more comfortable experience for the end-user when compared to other shoes in the same category. In addition, an accessible window on the underside of the shoe allows for complete disassembly of the upper from the platform and recyclability of all parts.
- Project Duration and Location
- The development of the Georgia began in September 2019 and was finished in January 2021. It was conducted by HILOS and its partners in Portland, OR and has since travelled around the world, making appearances from Paris to San Francisco.
- Specifications
- We're able to offer this product in a much wider range of sizes than our competitors due to the nature of on-demand 3D printing. Therefore, our dimensions vary between sizes. They start at 21.2 cm in length by 7cm in width for our size 4 narrow, and go up to 29.6cm length x 11.4cm wide for our size 14 wide.
- Keywords
- footwear, high heels, fashion, fashion footwear, 3D printing, sustainable fashion, circularity, circular fashion, shoes, sustainable design
