Press Release
Silver A' Design Award in Interior Space and Exhibition Design Goes to Zhongjiao Tianjun Sales Office by Lei Dong
Lei Dong recognized for interior space and exhibition design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Zhongjiao Tianjun Sales Office by Lei Dong, designed for Serendipper Design, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Zhongjiao Tianjun Sales Office
Zhongjiao Tianjun is a real estate sales office located near the mountainous landscape of Jizhou in Tianjin, China. Ancient Chinese folklore and fables are reinterpreted as immersive installations and sculptures within the exhibition space. Soft earthy tones and custom furniture create a calm ambience and reflect an eastern sensibility. The main materials are solid wood, stone, metal and resin. One wall installation recalls rocks piled along the edge of the sea, while a suspended mechanical installation moves above the rows of seating in the lobby.
About Lei Dong
I have been fond of art since childhood and grew up in a family influenced by traditional Chinese culture. After establishing the company, I led the students of art school to cultivate their social work ability. Sometimes, it is a sense of achievement and pleasure to subtly influence the aesthetic taste of clients of our project and find their improvement. Constantly thinking about life makes me curious and interesting.
Award Record
Lei Dong is a winner of 1 A' Design Award, including this recognition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/131051
- A' Design Award Page: https://competition.adesignaward.com/131051
- Media Showcase: https://www.designnewsroom.com/!131051
- Laureate Profile: https://designers.org/d/315098
- Further Information from the Laureate: http://news.dichan.sina.com.cn/Designx/d6451.html
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Zhongjiao Tianjun Sales Office
- Function
- Sales Office
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Silver, Dim Gray, Gray, Dark Gray and Dark Olive Green
- Images
- 5
- Client
- Serendipper Design
The Recognition
- Laureate
- Lei Dong
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #131051
Credits
- Team
- Duan Mingnan, Feng Lili, Fan Yajuan
- Image Credits
- Photos by Sean
Design Details
- Unique Properties
- Near the mountainous landscape of Jizhou, one of the northernmost districts of Tianjin in China, the designer has reinterpreted ancient Chinese folklore and fables into immersive installations and sculptures placed within a real estate exhibition space.
- Inspiration
- The practice of dredging holds special reverence in China, dating back to the 3rd Millennium BCE with the legend of Emperor Yu the Great. Yu is said to be the first ruler to implement systems of flood control in the country. By means of the mythologically-themed intervention, we attempted to infuse a calming ambience into the space, using soft, earthy tones and custom furniture design to reflect an eastern sensibility and sense of historical reverence in the interior design.
- Research
- The practice of dredging holds special reverence in China, dating back to the 3rd Millennium BCE with the legend of Emperor Yu the Great. Founder of the Xia Dynasty, Yu is said to be the first ruler to implement systems of flood control in the country. Hence, by means of their mythologically-themed intervention, Serendipper Design attempted to infuse a calming ambience into the space, using soft, earthy tones and custom furniture design to reflect an eastern sensibility and sense of historical reverence in the interior design.
- Challenge
- An interactive mechanical art installation, dubbed Future Paddle, adorns the pitched ceiling of the lobby in the negotiation area. Resembling the skeletal form of a monster swimming the depths of an ocean, this element draws from mythical Chinese creatures called Kun-Peng, often depicted as massive hybrids of birds and fish, that are able to interchange between the capabilities of both classes of organisms. Suspended from the ceiling by means of wires, the device-consisting of ribbed, transparent elements-ebbs and weaves above the rows of seating in the lobby.
- Realization and Technology
- All furniture is custom designed, other main materials are solid wood, stone, metal, resin. A wall installation within the space replicates the texture of rocks piled up along the edge of the sea, highlighting the design scheme's adroit combination of material qualities. On the other hand, a separate wall installation within a more enclosed seating space echoes the rhythmic overlapping of fish scales, to create a strong visual focal point for the zone it decorates. To one side of the negotiation area is a micro-landscape installation consisting of a small table, decorated with wheat to represent the harvest.
- Operation and Interaction
- There is a dynamic sculpture, titled the Blue Sea. Inspired by the story of Jingwei-a shipwrecked girl who was transformed into a bird upon her demise, the experimental artwork combines a bench featuring a gradient of blue and white hues, with a parabolic mass of twigs and pebbles erupting from one of its edges. As per the legend, Jingwei despised the Eastern Sea-the site of the shipwreck-to such an extent that the brave little bird decided to fill it up by carrying twigs and pebbles towards it each day. This tale has since become the source of the Chinese idiom Jingwei tries to fill the sea-an expression of unyielding determination in the face of insurmountable odds.
- Project Duration and Location
- The project started in March 2021 and finished in June 2021 in Tianjing, China
- Specifications
- An interactive mechanical art installation, dubbed Future Paddle, adorns the pitched ceiling of the lobby in the negotiation area. Resembling the skeletal form of a monster swimming the depths of an ocean, this element draws from mythical Chinese creatures called Kun-Peng, often depicted as massive hybrids of birds and fish, that are able to interchange between the capabilities of both classes of organisms. Suspended from the ceiling by means of wires, the device-consisting of ribbed, transparent elements-ebbs and weaves above the rows of seating in the lobby.
- Keywords
- Classic of Mountains and Seas , Sales-office, Serendipper, Lei Dong, Tianjing
