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Press Release

DesignNewswire · COMO, Italy ·

Sara Hayat Receives the Bronze A' Design Award for The Bevel Sofa in Furniture Design

The international grand jury of the 2021 - 2022 A' Design Award & Competition recognizes Sara Hayat for furniture design

FOR IMMEDIATE RELEASE

COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Furniture Design category for The Bevel Sofa by Sara Hayat, designed for Sara Hayat Design. The result belongs to the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About The Bevel Sofa

The Bevel sofa is a cross-over of reduced chic and casual elegance, that combines style with rich velvet or suede upholstery to evoke a warm and inviting atmosphere for your living space. Available in a myriad of colors and textures to suit your needs, this sleek, low-profile design emphasizes minimalist styles with bold geometric shapes. The piece is designed to be beautifully distinctive yet functional. From the width of the cushions to the angle of the backrest, everything is intentionally orchestrated to make the clients feel warm, relaxed and held when using this piece.

About Sara Hayat

Sara Hayat is the founder of Sara Hayat Designs, a modern and artful furniture brand with a signature perspective on shape and luxury material. The Hayat Family has been rooted in fine furniture making since the 1870’s, when Sara’s great-grandfather began manufacturing furniture in Gujrat (Pre-Partition India). Driven by their entrepreneurial passion and skill, M. Hayat & Bros were quickly the leading furniture crafters in the country known for making exquisite, high quality antique reproductions. Since, they have furnished spaces for royals, presidents, prestigious hotels and esteemed clients throughout the world including King George V and President John F. Kennedy, whose famed M.

Award Record

Sara Hayat is a winner of 1 A' Design Award, including this recognition.

About the A' Furniture Design Award

The A' Furniture Design Award is an international furniture competition recognizing good furniture designs by best furniture designers worldwide. It is organized within the A' Design Award & Competition and is open to furniture designers, product designers, industrial design studios and furniture brands from all countries. Typical entries include chairs, tables, sofas, beds, cabinets and shelves. The awarded furniture designs are published at https://designers.org/design-category/furniture

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
The Bevel Sofa
Function
Sofa
Category
Furniture Design
Discipline
Industrial Design
Industry
Furniture & Home
Colors
Silver, Black, Light Gray, Dark Slate Gray and Dim Gray
Images
5
Client
Sara Hayat Design

The Recognition

Laureate
Sara Hayat
Country
United States of America
Recognition
Bronze A' Design Award
Edition
2021 - 2022
Design ID
#133559

Design Details

Unique Properties
The sofa is made from several cushions linked together and placed on a wooden platform. The cushions are made from special gel foam and high density foam, along with wooden frames and spring to give the pillows their one of a kind shape. The details added to the sofa like the belt and the legs supporting the platform, adds a unique flair to the design. From the angles of the backrest to the width of each cushion, the piece is intentionally designed to make anyone using the piece to feel warm, relaxed and to feel like they're being held.
Inspiration
The inspiration for this piece was actually from another piece of furniture i had designs. We wanted a tetris type sofa where different pieces come together to make a warm and comfortable sofa. While working with different shapes and figuring out how we wanted to present this idea, we settled on the beveled edges for each cushion, which inspired the rest of the piece too.
Research
We played around with multiple different combination of foams like high density foams, gel foams, foams infused with gel, feathered down cushions, silicon layers on top of high density foams, before coming up with the most comfortable and functional combination. After that, we had to experiment and figure out how to get the perfect beveled edges and overall roundedness of the shape. After several different experiments, we lined the cushions with some rubber to keep it from losing shape.
Challenge
The hardest part was trying to come up with a way for the bevel aspect of it to take shape and be functional at the same time. The other challenge was to link all the cushions together seamlessly.
Realization and Technology
After sketching several iterations on paper, with a help of an architect, we made a 3D model of the item. We iterated further several times before finalizing the design. This saved us a lot of material, time and money if we were physically making all the iterations. Using CAD, we fashioned the cushions such so it was provide maximum comfort. We then added the accents like the wooden mahogany frame and the leather belts. By visualizing it on the computer, we could make sure that it would be physically possible to achieve the look we wanted. After that it was sent to the fabricators to bring it to life.
Operation and Interaction
It is a sofa used to rest and sit.
Project Duration and Location
Started in Feb 2021 in Denver and Lahore and Finished in Nov 2021 in Denver and Lahore.
Specifications
Dimensions (mm) of the Sofa: W3352.8 x D1016 x H685.8 Cushion size: W558.8 x D558.8 Seat: H406.4
Keywords
Sofa, comfort, accent sofa, modern furniture, art

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