Press Release
Zhonghehongmei Interior Decoration Design Receives the Silver A' Design Award for Greentown Liuxiangyuan Sales Center in Interior Space and Exhibition Design
The international grand jury of the 2021 - 2022 A' Design Award & Competition recognizes Zhonghehongmei Interior Decoration Design for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Greentown Liuxiangyuan Sales Center by Zhonghehongmei Interior Decoration Design has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Greentown Liuxiangyuan Sales Center
Greentown Liuxiangyuan is a sales center interior covering 1000 square meters in Yantai. The design moves away from a strong marketing atmosphere and treats light as an architectural element. Marble and wooden separating frames divide the area, and a semi-transparent folding screen creates an exploratory spatial pattern. Stone, wood, plants and local materials are combined in new ways. Bright matrix lighting marks the sand table area, while plants in the negotiation area recall nature. Clear movement lines guide visitors through the space like flowing water.
About Zhonghehongmei Interior Decoration Design
Hongmei Branch Decoration Design Co., Ltd. is established by Greentown Group and TRD Design Group, “Hong” comes from Ancient Chinese Prose, which means a calm and deep pool. Interior design is art centered on space. We hope that our insight and design style can be as deep and delicate as "Hong", calm and powerful. We mainly work space design. Service business include interior design, furnishing design, sculpturing of space, artworks design and layout. The scope of services includes real estate display, Office Space, Boutique Hotel, Art Restaurant, Children Pleasure Space, Specials Town and so on.
Award Record
With this recognition, Zhonghehongmei Interior Decoration Design is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/133925
- A' Design Award Page: https://competition.adesignaward.com/133925
- Media Showcase: https://www.designnewsroom.com/!133925
- Laureate Profile: https://designers.org/d/322842
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Greentown Liuxiangyuan Sales Center
- Function
- Sales Center
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Light Gray, Silver, Gray, Dark Gray and Gainsboro
- Images
- 5
The Recognition
- Laureate
- Zhonghehongmei Interior Decoration Design
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #133925
Credits
- Team
- Jin Yin
- Image Credits
- Photographer Long View Photography, Sand table area, 2020.; Photographer Long View Photography, The reception hall, 2020.; Photographer Long View Photography, Children's area, 2020.; Photographer Long View Photography, Negotiation area, 2020.
Design Details
- Unique Properties
- The attribute of space has always been changing with the change of the times. The business space which is full of marketing atmosphere is no longer the mainstream. Therefore, designers break the traditional ideas to create a new perspective for Sales Center. The area is divided by marble and wooden separating frame. The folding screen is semi-transparent, which can create a more exploratory interest about spatial pattern.
- Inspiration
- Designing the space is designing the light. The designer takes the light as a kind of architectural element and applies this to the designing. While constructing architectural aesthetics, the design focuses on the functionality, and achieves balance, rhythm, repetition and other demands. He also create artistic conception with the help of light, more emotional architectural space of natural materials. Therefore he helps the dwellers to live a better life.
- Research
- Vision is the first feeling of space. Unified materials and colors bring depth, confidence and unlimited possibilities. In the negotiation area, plants bonsai reminds people of nature. The space full of plants seems to be injected into oxygen and vitality. And this makes discussion and sharing another kind of space experience in the negotiation area.
- Challenge
- The sand table area always has been the center of vision and action. Based on the reasonable calculation and consideration of the walking line, the designer has done fine processing to avoid the congestion feeling that massive redundant stacking cause. The bright matrix lighting above the sand table area makes the visitors' eyes focus on the area again, and gives itself and the building main body the similar superimposed sense of hierarchy.
- Realization and Technology
- The main materials are stone, plants, woods and indigenous materials, which creates a breakthrough recombination and collocation among different materials. They become perceivable entities and it install all good lives in series
- Operation and Interaction
- The facade of the building carvers up the space by spreading the whole plane and gradually displays the whole space with strong moving lines, which guides the visitors' sight and body like water flow.
- Project Duration and Location
- The project started in April 2020 in Yantai and finished in September 2020 in Yantai.
- Specifications
- The project covers a total of 1000 square meters.
- Keywords
- Interior, Commercial, Light, Modern, Natural, Elegant, Sales center
