Press Release
Little Locksmith Toy by Qiongzhi Qian, Yibo Dai and Linling Shi Is Granted the A' Design Award in Toys, Games and Hobby Products Design
Qiongzhi Qian, Yibo Dai and Linling Shi acknowledged for toys, games and hobby products design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Toys, Games and Hobby Products Design category for Little Locksmith Toy by Qiongzhi Qian, Yibo Dai and Linling Shi, designed for Ningbo Giant Tiger Co., Ltd. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The A' Design Award Explained
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
About Little Locksmith Toy
Little Locksmith is a wooden educational toy for young children. The toy combines five sets of keys and locks, each with a different theme: animals, fruits, weather, marine life and vehicles. Each lock cylinder accepts only one key, so children practise shape and colour recognition. Every lock body has two windows. The top window shows objects linked to the theme, and the bottom window shows a matching scene that changes when a wheel is turned. Five picture books support storytelling, and the locks can be hung on a wall for storage.
About Qiongzhi Qian, Yibo Dai and Linling Shi
Founded in 2004, Ningbo Market Union Group (MU Group) Co., Ltd. has grown to a leading corporation which specialized in consumer goods procurement and design. At present, MU Group has more than 40 trade subsidiaries and divisions either wholly-owned or principal shareholder, including Market Union, Royal Union, General Union, Multi Channel, Source Well, Bright Max, Dealer Well, Good Seller, Topwin, MU Resources, Mini Tree, Free Market, Giant Tiger, Royaumann, Top Shine, MU (1931), Artcool, Tolead, Fanwei Crafts, Jingle Stationery, Luge Accessories, SC-Starmax, Skylark Network, Future Star, Shindak.
Award Record
Qiongzhi Qian, Yibo Dai and Linling Shi is a winner of 2 A' Design Awards, including this recognition. The awards were granted in the 2021 - 2022 edition of the A' Design Award & Competition.
About the A' Toys, Games and Hobby Products Design Award
The A' Toy Design Award is an international toy design competition recognizing good toy designs by best toy designers, manufacturers and brands worldwide. It is organized within the A' Design Award & Competition and is open to toy designers, game studios, industrial designers and hobby product manufacturers from all countries. Typical entries include dolls, action figures, board games, puzzles, plush toys and educational toys. The awarded toy designs are published at https://designers.org/design-category/toy
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/136573
- A' Design Award Page: https://competition.adesignaward.com/136573
- Media Showcase: https://www.designnewsroom.com/!136573
- Laureate Profile: https://designers.org/d/327161
- Further Information from the Laureate: https://www.mugroup.com.cn/cn/index.php
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Little Locksmith Toy
- Function
- Toy
- Category
- Toys, Games and Hobby Products Design
- Discipline
- Industrial Design
- Industry
- Kids
- Colors
- Wheat, Dark Khaki, Saddle Brown, Peru and Burly Wood
- Images
- 5
- Client
- Ningbo Giant Tiger Co., Ltd
The Recognition
- Laureate
- Qiongzhi Qian, Yibo Dai and Linling Shi
- Country
- China
- Recognition
- A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #136573
Credits
- Team
- Qiongzhi Qian, Yibo Dai and Linling Shi
Design Details
- Unique Properties
- This is an industry-leading wooden educational toy with the combination of five sets of key and lock about different themes. It can not only provide interactive fun for parents and children, but also meet the requirements of children's multiple cognitive training, so as to develop and cultivate their imagination and manipulative ability. Besides, its exquisite appearances can help children understand the world more accurately.
- Inspiration
- This product is inspired by key-switch: the five lock cylinders match keys of different shapes and colors, only the correct key can open it, which helps with the shape and color recognition of children. What's more, the five locks correspond to cognition of animals, fruits, weather, marine life and vehicles, including cognitive exercises for children under 3 years old, which can effectively enlighten and exercise their coordination ability of eye and hand.
- Research
- Reference to children cognitive science
- Challenge
- More importantly, the appearance of lock can be hung on the wall to perfectly blend into the indoor environment, which is also easy to store in daily life, bringing users a caring experience.
- Realization and Technology
- It fully combines cognition training and storytelling: the body of each lock has two windows that can be opened, the top window is the objects about the theme, and the bottom window is corresponding scene. For example, a snowflake and snowmen are on the top, while scenes of making snowmen are on the bottom.
- Operation and Interaction
- In addition, parents can display different scenes by turning the scroll wheel in the bottom window, so that they can lead their children to find and identify the designated objects in the scene, and also tell them various interesting stories according to five attached picture-books.
- Project Duration and Location
- The project finished in August 2021 in China
- Specifications
- This product is cleverly designed with distinct animal-related elements at the lock handle, which is consistent with the cute animal shape on the key. The choice of bright colors is matched with contrasting color design, which not only attracts children's attention, but also integrates various cognitive exercises to save users' purchase costs.
