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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Goes to Lenza Lenzy Clothes Clinic Brand Design by Wallrus Design Studio

Wallrus Design Studio recognized for graphics, illustration and visual communication design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category for Lenza Lenzy Clothes Clinic Brand Design by Wallrus Design Studio, designed for Lenza Lenzy Clothes Clinic. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Lenza Lenzy Clothes Clinic Brand Design

Lenza Lenzy is a brand design and visual identity program created for a clothes clinic, a service dedicated to the care and repair of garments. The identity was built in layered stages, beginning with the brand name and the brand story and continuing through a brand book, a logo guideline, a visual identity book, interior decoration, motion graphics and advertising. Paper, fabric, wood, stickers, offset printing and digital printing were used. Research into the way clinics operate guided the core idea, because no comparable clothes clinic existed before.

About Wallrus Design Studio

WALLRUS DESIGN STUDIO is an independent packaging and graphic design studio that deliver great solutions. They study about market and try to understand the main subject of orders clearly, then use them to create a creative new solution. Finding solution in all design projects is interesting challenges for them, so always they stay ready to say “Yes, we can do it”

Award Record

With this recognition, Wallrus Design Studio is a winner of 3 A' Design Awards. All of the awards belong to the 2021 - 2022 edition of the A' Design Award & Competition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Lenza Lenzy Clothes Clinic Brand Design
Function
Brand Design
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Dark Slate Gray, Dark Gray, Gray, Gainsboro and Dim Gray
Images
5
Client
Lenza Lenzy Clothes Clinic

The Recognition

Laureate
Wallrus Design Studio
Country
Iran
Recognition
Bronze A' Design Award
Edition
2021 - 2022
Design ID
#140296

Credits

Team
Iman Ale Mozaffar, Matin Mirzaei, Kianoosh Atashi and Saman Sedighzadeh
Image Credits
Wallrus design studio

Design Details

Unique Properties
Lenza Lenzy branding and brand identity design is one of our great best projects that we worked on it with all of our love and inspirations. Lenza Lenzy project made with a very deep layer of branding. We started working on this project by brand naming then write a brand story and still working until staff training finished. We designed many things for this project such as: Brand book, Logo guideline, Vi book, Decoration, Motion graphics, Brand Story, Advertising and etc.
Inspiration
Lenza Lenzy is the first and currently the only clothes clinic in Iran. Lenza Lenzy is committed to provide distinguished services with the highest quality. all garments feel better in Lenza Lenzy clothes clinic. This few sentence where things that drive us to work on this project. Lenza Lenzy is very special because there is not any competitor for it in Iran and there is only three or four clothes clinics exist in around the world. So, we put all of our ability, knowledge and love in this project
Research
There are a lot of researching program for this project.
Challenge
The main and important challenge of this project researching program is about that there was not exist any clothes clinic before this project. So we had to create many things.
Realization and Technology
We used many materials and techniques for making visual identity of this project such as: Paper, Fabric, Offset printing, Digital printing, Stickers, Wood and etc.
Operation and Interaction
Lenza Lenzy cloth clinic is a place to brings a good sence for their customers and clothes. This clinic is truly like a hospital for all type of clothes.
Project Duration and Location
Start: Apr 2020 End: Dec 2021
Specifications
Lenza Lenzy had a 120m x 30m of clothes clinic
Keywords
Clothes clininc, Branding, brand design, brand story

Good Design Deserves Great Recognition

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