Press Release
Silver A' Design Award in Interior Space and Exhibition Design Goes to CR Land Runcheng Sales Center by Kelly Lin
Kelly Lin recognized for interior space and exhibition design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ CR Land Runcheng Sales Center by Kelly Lin, designed for China Resources (Holdings) Co., Ltd, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding CR Land Runcheng Sales Center
CR Land Runcheng is a sales center located in Hefei, China, with an area of 1100 square meters. The interior is based on a composition of dots, lines and planes, avoiding flashy and stereotypical elements. A curved and intertwined art installation in the lobby suggests a wheel of time and space, linking ancient and modern Hefei. Bright crystal lampposts in a cascading arrangement enhance transparency and openness, echoing the modern furniture. The study offers a quiet corner with soft, sculptural curves. Materials include metal, marble, leather, crystal and glaze.
About Kelly Lin
Kelly Lin is the Founder and Creative Director of Shenzhen BlueMoon Design, China. BlueMoon implies it has a strong belief in beauty and can create something unique. Founded in 2002, Bluemoon has been specialized in the areas of interior and exterior space design as well as soft furnishing design. Its scope of services covers hotels, clubhouses, sales centers and show flats, etc.
Award Record
This recognition makes Kelly Lin a winner of 2 A' Design Awards. The awards were granted in the 2022 - 2023 edition of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/144520
- A' Design Award Page: https://competition.adesignaward.com/144520
- Media Showcase: https://www.designnewsroom.com/!144520
- Laureate Profile: https://designers.org/d/336462
- Further Information from the Laureate: http://bit.ly/3UqQtma
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- CR Land Runcheng Sales Center
- Function
- Sales Center
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dark Gray, Black, Dark Slate Gray, Silver and Gray
- Images
- 5
- Client
- China Resources (Holdings) Co., Ltd
The Recognition
- Laureate
- Kelly Lin
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #144520
Credits
- Image Credits
- Photographer Mconcept
Design Details
- Unique Properties
- In this case, the designers have abandoned the flashy and stereotypical elements and returned to the inspirational conception of dot, lines and planes. As a result, China Resources Runcheng Sales Center is endowed with humanistic connotations and high value coordinates of the times by exploring the history, present and looking into the future of Hefei city.
- Inspiration
- What is luxury today? According to the designer, the essence of luxury is not confined to the complexity and magnificence of materials, or the shape of furniture, but ultimately points to the combination of quality and aesthetic spirit. In this case, starting from the experience of life, the designer works to touch the essence and aesthetics of luxury, so as to shape an ideal high-quality urban living in a contemporary and elegant context.
- Research
- With a two thousand year history and a commitment to embrace scientific research and innovation, Hefei is a crucial political and military hub in China. Here, in all of its elegant splendor, is where China Resources Runcheng Center is located.
- Challenge
- The designer traces the imprint of life, and mixes art, culture and life scenes with aesthetic perception, while expressing the place of spirituality beyond abstraction. By doing so, the unique metropolitan temperament of the sales center is embodied with luxury, ecological harmony, and humanistic art as its hallmarks.
- Realization and Technology
- Metal, marble, luxury stone, leather, crystal, glaze, etc.
- Operation and Interaction
- The art installation in lobby is curved and intertwined, forming a metaphorical wheel of time and space, linking ancient and modern Hefei. The bright crystal lampposts in a cascading display enhance the space's transparency and openness while displaying an aesthetic style that is echoed in modern furniture. As a tranquil corner away from the bustling city, the composition of dots, lines and planes in the study extends the softness of curves, making the space full of sculptural form.
- Project Duration and Location
- The project is located in Hefei, China and completed in May 2022.
- Specifications
- Project Area: 1100 square meters
- Keywords
- Kelly Lin, Hefei, Sales Center, Humanity
