Press Release
Vello Sub Smart Utility Bike by Valentin Vodev Receives the Silver A' Design Award in Bicycle Design
Valentin Vodev recognized for bicycle design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ Vello Sub Smart Utility Bike by Valentin Vodev, designed for VELLO Bike, has been granted the Silver A' Design Award in the Bicycle Design category, A' Design Award & Competition has announced. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Vello Sub Smart Utility Bike
The Vello Sub is one of the lightest longtail e-cargo bikes on the market. The powerful electric motor and large battery capacity allows to perform everyday tasks with ease: the SUB is lightweight and can be lifted effortlessly, and equipment can be adjusted without tools making it multifunctional to accomplish daily tasks, such as transporting children or shopping. The Sub is just as powerful as much larger and heavier cargo bikes and offers space for up to two people as well as a front carrier. Even heavy loads (up to 210 kg total load) can be transported easily with the cargo bike.
About Valentin Vodev
Creating innovative, stylish and at the same time sustainable forms of mobility for the city - with this in mind, Valentin Vodev, industrial designer and VELLO Founder, developed the first sketches for the VELLO Bike in 2013. Accompanied by Valerie Wolff, VELLO Co-Founder, a major milestone was reached in 2014 where the first VELLO Bike was presented. Assisted by a successful crowdfunding campaign, serial production was started. As Vienna’s first folding bike manufacturer, VELLO creates trend-setting products that convince with patented innovation and design. Prestigious design awards include: Red Dot Design Award, European Product Design Award, Austrian State Award for Design.
Award Record
This recognition makes Valentin Vodev a winner of 1 A' Design Award.
About the A' Bicycle Design Award
The A' Bicycle Design Award is an international bicycle design competition recognizing good bicycle designs by leading brands and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to bicycle designers, industrial designers, vehicle designers and bicycle brands from all countries. Entries typically include mountain bikes, road bikes, hybrid bikes, cruiser bikes, folding bikes and electric bikes. Awarded bicycle designs are published at https://designers.org/design-category/bicycle
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/147026
- A' Design Award Page: https://competition.adesignaward.com/147026
- Media Showcase: https://www.designnewsroom.com/!147026
- Laureate Profile: https://designers.org/d/339104
- Further Information from the Laureate: https://en.vello.bike/sub
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Vello Sub Smart Utility Bike
- Function
- Smart Utility Bike
- Category
- Bicycle Design
- Discipline
- Industrial Design
- Industry
- Automotive and Sports
- Colors
- Gray, Dark Gray, Silver, Light Slate Gray and Black
- Images
- 5
- Client
- VELLO Bike
The Recognition
- Laureate
- Valentin Vodev
- Country
- Austria
- Recognition
- Silver A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #147026
Credits
- Team
- Valentin Vodev, CEO and Industrial Designer VELLO Bike
- Image Credits
- Studio Photos: Stephan Doleschal Outdoor Photos: Leonardo Ramirez Video: Roland Schafek
Design Details
- Unique Properties
- The VELLO SUB (Smart Utility Bike) is one of the lightest longtail e-cargo bikes on the market. The powerful electric motor and large battery capacity allows to perform everyday tasks with ease: the SUB is lightweight and can be lifted effortlessly, and equipment can be adjusted without tools making it multifunctional to accomplish daily tasks, such as transporting children or shopping.
- Inspiration
- Creating innovative, stylish and at the same time sustainable forms of mobility for the city - with this in mind, Valentin Vodev, industrial designer and VELLO Founder, developed the VELLO SUB, the family van among the sustainable means of transport. VELLO positions itself as a driving force behind the megatrend between connectivity and micromobility, with the goal of revolutionizing the bicycle industry and offering people an environmentally friendly alternative to fossil-based vehicles.
- Research
- Designer Valentin Vodev was already working on the concept of the perfect mobility solution for urban spaces as part of his diploma thesis in London. One of the main results was that the bicycle as a light, maneuverable and climate-friendly means of transportation is best suited for urban areas. From this idea, VELLO Bike was founded and the initial focus was on building the lightest urban bikes, although work was also done in parallel on cargo bike solutions.
- Challenge
- In the category of cargo bikes, the standard norms of the bicycle world are suspended. On the one hand, there are no landmarks to follow. On the other hand, it opens up creative scope and room for innovation. The SUB is the pioneer model of a new category of bicycle - the compact and lightweight e-cargo bike. The biggest challenge in the development of the SUB was to design the frame in such a way that it is as light and compact as possible, but at the same time so strong that the SUB is not inferior to larger cargo bikes in carrying capacity. Conventional cargo bikes are usually very heavy and large and especially in the city, where space is very limited.
- Realization and Technology
- We at VELLO use recyclable and environmentally friendly materials for the production of our VELLO Bikes. We also place great emphasis on the ease of repair and reusability of our components. We also upcycle many VELLO accessories. Local manufacturing revitalises urban spaces, shortens distances, saves resources and offers our customers a unique shopping experience. We show that in an industry characterised by long supply chains, green alternatives can also be successfully implemented. Local manufacturing revitalises urban spaces, shortens distances, saves resources and offers our customers a unique shopping experience.
- Operation and Interaction
- The SUB is just as powerful as much larger and heavier cargo bikes and offers space for up to two people as well as a front carrier. Even heavy loads can be transported easily with the cargo bike. Permissible total weight: 210kg. Thanks to the height-adjustable handlebars and the different seat posts, the bike fits everyone between 150 cm and 200 cm. The VELLO SUB can also be easily adjusted to the perfect riding position (more upright or sportier).
- Project Duration and Location
- 01.2022-10.2022 in Vienna
- Specifications
- Frame: unisex, CroMo or Titanium Size: one size (fits riders 150 cm to 200 cm) Permissible total weight: 210 kg Weight of SUB: from 24 kg (Titanium Singlespeed) to 28 kg (Chromoly with gears) Dimensions folded: H:85 cm x L:180 cm x W:29 cm
- Keywords
- e-cargo bike, lightweight e-bike, compact cargo bike, family bike, Smart Utility Bike
