Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Goes to Wonderland Fruit Packaging Illustration by Chia-Liang Lin

The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Chia-Liang Lin for graphics, illustration and visual communication design

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ Wonderland Fruit Packaging Illustration by Chia-Liang Lin, designed for Huzhou University, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Wonderland Fruit Packaging Illustration

Wonderland Fruit is a series of packaging illustrations created for fruit products. The illustrations use traditional Chinese art elements, such as attics, cranes and auspicious clouds, to suggest a wonderland atmosphere. The colour tone follows the colour of each fruit, so that the illustration and the product match in visual effect and style. Soft colours are used to join traditional and contemporary visual styles. The series was produced with Adobe Photoshop and Illustrator, and each sheet measures 297 by 420 millimetres.

About Chia-Liang Lin

Chia-Liang Lin, PhD candidate, is now working as an associate professor at Huzhou university. He obtained his Master degree in National Dong Hua University, Taiwan. He had been working as a designer for over 10 years. Since 2010, he had also been hired as a lecturer by the Department of Computer Aided Media Design, Chang Jung Christian University. 6 years later, he had been an assistant professor at the same university. Since 2021, he has been hired as an associate professor by Huzhou University. His research interests are graphics design, illustration and multimedia technology.

Award Record

Chia-Liang Lin is a winner of 2 A' Design Awards, including this recognition. The awards were granted between the 2020 - 2021 and the 2022 - 2023 editions of the A' Design Award & Competition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://designers.org/147364
A' Design Award Page: https://competition.adesignaward.com/147364
Media Showcase: https://www.designnewsroom.com/!147364
Laureate Profile: https://designers.org/d/281857

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Wonderland Fruit Packaging Illustration
Function: Packaging Illustration
Category: Graphics, Illustration and Visual Communication Design
Discipline: Communication Design
Industry: Branding & Advertising and Arts
Colors: Navajo White, Light Salmon, Bisque, Salmon and Indian Red
Images: 5
Client: Huzhou University

The Recognition

Laureate: Chia-Liang Lin
Country: Taiwan (China)
Recognition: Bronze A' Design Award
Edition: 2022 - 2023
Design ID: #147364

Credits

Image Credits: Creative Director: CHIA-LIANG LIN Art Director: CHIA-LIANG LIN Designer: XI-TING HUANG AND SHENG-ER YU Illustrator: XI-TING HUANG AND SHENG-ER YU

Design Details

Unique Properties: This design work uses many traditional Chinese art elements to express the atmosphere, such as attics, cranes and auspicious clouds. In terms of colour tone, the design team discussed and decided to adopt the same colour tone as the fruit for better match the visual effect and style display.
Inspiration: The design inspiration comes from the traditional Chinese art style. the design team determined the overall direction through investigation and made design suggestions based on these art style elements. Finally, these traditional and fashionable visual packaging illustration works were created after discussions and revisions with team members.
Research: Wonderland fruit is a display of traditional Chinese art elements integrated into packaging illustrations. This series of works is very beautiful. Meanwhile, soft in colour is integrated into the illustrations composed of Chinese art elements, thereby showing a wonderland atmosphere.
Challenge: The most significant challenge was to express our perspectives via visual communication method in illustrations. Therefore, the design team spent a great deal of time studying and finding the way to balance the aesthetic, expression and visual elements at the same time.
Realization and Technology: Adobe Photoshop and Illustrator
Operation and Interaction: This series received a number of positive opinions and were highly acclaimed on many fields. Moreover, numerous people had been touched and they had thought these works will not be forgotten ever.
Project Duration and Location: This project was created and completed between July and November 2022 in Kaohsiung City, Taiwan.
Specifications: Width: 297mm x Height: 420mm x Weight: 200gm
Keywords: Wonderland, Fruit, Wonderland Friut