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Press Release

DesignNewswire · COMO, Italy ·

Kimhung Choi and Thomas Siu Receives the A' Design Award for Oil Street Art Space Wayfinding System in Graphics, Illustration and Visual Communication Design

The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Kimhung Choi and Thomas Siu for graphics, illustration and visual communication design

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Graphics, Illustration and Visual Communication Design category for Oil Street Art Space Wayfinding System by Kimhung Choi and Thomas Siu, designed for Kimhung Design. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

More About Oil Street Art Space Wayfinding System

Oil Street Art Space is a wayfinding system created for a public art and cultural venue in Hong Kong. The site includes a historic red brick building and a newer two-storey building with outdoor areas for exhibitions and community activities. The form of the signage is derived from the venue logo and combines three surface areas. Black is used to suit the historic setting, with one area in the brand colour. The signs are made of stainless steel with powder coating and painted debossed letters, and are fixed between the bricks to limit damage to the building.

About Kimhung Choi and Thomas Siu

Kimhung Choi is an accomplished design director and co-founder of C+C Workshop (2005-2021) and the founder of Kimhung Design (2021-present). Kimhung specialised in visual communication and branding; he is highly focused on the interaction between design and visual communication and deeply believes for a good piece of creation other than the effect of visuality, most importantly is to enable people to have sensitivity and admiration.

Award Record

With this recognition, Kimhung Choi and Thomas Siu is a winner of 2 A' Design Awards. All of the awards belong to the 2022 - 2023 edition of the A' Design Award & Competition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Oil Street Art Space Wayfinding System
Function
Wayfinding System
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Dark Salmon, Sienna, Indian Red, Black and Saddle Brown
Images
5
Client
Kimhung Design

The Recognition

Laureate
Kimhung Choi and Thomas Siu
Country
Hong Kong (China)
Recognition
A' Design Award
Edition
2022 - 2023
Design ID
#148388

Credits

Team
Art Promotion Office, The Hong Kong SAR

Design Details

Unique Properties
Oi!- Oil Street Art Space, is housed in the former clubhouse of the Royal Hong Kong Yacht Club. It opens to the public as community leisure and cultural space in two phases after revitalisation and restoration, including a red-bricked Grade II historic building with a tile roof and over 3000 sqm outdoor area with a two-storey building incorporating an exhibition and multipurpose venue respectively.
Inspiration
The project is designing a wayfinding system for Oi! - Oil Street Art Space, an art oasis in urban city with original historical premises and new extension of contemporary building with outdoor spaces to host exhibition and community activities to the public. The form of the signage is a transformation of 'Oi!' logo and combined with three surface areas to illustrate the diversity and energetic vibe that 'Oi!' is going to bring to the community with the opening of a new phase.
Research
Research on signage installation protection on the historical building conducted while designing the signage. To minimise the damage to the building during installation and provide flexibility on future maintenance and replacement. At last, installing the signages in between the bricks for the historical building action had been taken.
Realization and Technology
Stainless Steel: powder coating and filling debossed letters in paint
Operation and Interaction
In consideration not to obscure the red bricks architectural features and to match with the historic environment as well as the contemporary exhibition and multipurpose venue, we proposed the black colour for the signage and touch up on the top left flipped area in 'Oi!' brand colour as well as the context. The set of approachable and manageable signage with consistent and helpful design to highlight the features and provide guidance to visitors to explore all parts of 'Oi!'.
Project Duration and Location
May 2022, The Hong Kong SAR
Specifications
Various dimensions according to the application on site
Keywords
Wayfinding System, Signage, Environmental Design, Art and Cultural Space

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