Press Release
All We Need is Love Visual Communication by Pin Gao Wins the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
Pin Gao honored for graphics, illustration and visual communication design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category for All We Need is Love Visual Communication by Pin Gao, designed for Shenyang Jianzhu University. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About All We Need is Love Visual Communication
All We Need is Love is a poster that joins Chinese characters with English letters. The design is based on the Chinese character that means love. The character is formed from photographic images and also integrates the English letters l, o, v and e and the number 2023. Photography and graphics processing software were used to create the work, which measures 700 by 1000 millimetres. The poster can be displayed in public spaces. The aim is to show an ancient Chinese character in a modern visual form and to express the idea of unity and peace.
About Pin Gao
Gao Pin graduated from Lu Xun Academy of fine arts with a Bachelor of Arts degree and a master of Arts degree. Now she is an professor in College of Shenyang Jianzhu University art institute. The current courses include graphic and font creativity design, Poster Design, Advertising Design. She has been engaged in many commercial design projects, and Art and design works have been invited to exhibit for many times.
Award Record
Pin Gao is a winner of 4 A' Design Awards, including this recognition. The awards span the editions from 2016 - 2017 to 2022 - 2023 of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/149131
- A' Design Award Page: https://competition.adesignaward.com/149131
- Media Showcase: https://www.designnewsroom.com/!149131
- Laureate Profile: https://designers.org/d/178086
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- All We Need is Love Visual Communication
- Function
- Visual Communication
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Gold, White Smoke, Slate Gray, Pale Violet Red and Light Slate Gray
- Images
- 5
- Client
- Shenyang Jianzhu University
The Recognition
- Laureate
- Pin Gao
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #149131
Credits
- Image Credits
- Photographer Gao Pin, Variations, 2022. Optional Image #1 Illustrator Gao Pin Optional Image #2 Illustrator Gao Pin Optional Image #3 Illustrator Gao Pin Optional; Illustrator Gao Pin
Design Details
- Unique Properties
- This is an innovative design using text elements. It is to excavate the new form of Chinese character art, take the Chinese characters as the prototype, and to make full use of photography technology to deduce its charm, making the text more visual. In this way, the ancient Chinese characters have a new visual display and transmission.
- Inspiration
- The creative inspiration of this work comes from the visit in UK. After in-depth study of English fonts, an interesting idea came into being. a connection between Chinese and English is been established .The Chinese character “love" made from special images. it integrates English letter "l' "o" "v" "e" and 2023. It symbolizes the power of unity to unite into love, and wants to express the power of peace through this design. These ingenious design presents the perfect mixture of Chinese characters and English letters, and also makes the ancient Chinese characters show a new modern style.
- Research
- By exploring the design history and development of English font elements, this work aims to investigate the methods and measures of the interaction design between Chinese and Western characters , so that more people can understand the art of Chinese characters, and establish more exchanges and cooperation between in the east and the west. This is an innovative design using text elements. It is to excavate the new form of Chinese character art, take the Chinese characters as the prototype, and to make full use of digital technology to deduce its charm, making the text more visual. In this way, the ancient Chinese characters have a new visual display and transmission.
- Challenge
- The challenge of this work is to design the ancient Chinese characters more visually and graphically without affecting the recognition of characters.
- Realization and Technology
- Photography and graphics processing software and other tools were used to create this design work.
- Operation and Interaction
- This work can be posted in the various public environments, in order to achieve the role of showing studio image and warning humans.
- Project Duration and Location
- The project started in August 2022 in London of UK and finished in November 2022.
- Keywords
- Poster, design, public service, visual communication
