Pelonis New Appliances Family by Arbo Design Is Granted the Silver A' Design Award in Home Appliances Design

Arbo Design honored for home appliances design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Home Appliances Design category for Pelonis New Appliances Family by Arbo Design. The result belongs to the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Pelonis New Appliances Family

The new line of heaters, air purifiers, and fans features a sleek and modern design that is aesthetically pleasing and reflects its functionality. The design incorporates a range of metallic materials and leds, creating a premium look that speaks to the product's quality. Aspects of manufacturing have been taken into account when creating the form, ensuring that the product is both visually appealing and fully functional. The combination of colors, materials, and finishes allows users to recognize the product. The design also supports the company's commitment to sustainability.

About Arbo Design

The team leaders are acting more than 15 years in several areas of the design. Consulting and collaborating in different countries and abroad for global companies as Midea Appliances, Electrolux AB, Whirlpool Corp, Sundown Motors, Buscar Motors, Philippe Starck Studio, DA Milan Innovation Centre and others. Currently they are responsible part of the global design to Midea Appliances. With firms where the team has collaborated, won several awards and mentions of design, highlighting the Internationals IF, Red Dot, Good Design, Idea, Plus X, and others national awards, including MCB (most important design award in Brazil) and Objeto Brazil (most important design award in Latin America).

Award Record

Arbo Design is a winner of 14 A' Design Awards, including this recognition. The awards span the editions from 2017 - 2018 to 2022 - 2023 of the A' Design Award & Competition.

About the A' Home Appliances Design Award

The A' Home Appliance Design Award is an international competition recognizing good home appliance designs by best appliance designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to home appliance designers, industrial designers, product engineers and appliance brands from all countries. Entries typically include refrigerators, dishwashers, microwaves, washing machines, dryers and ovens. Awarded home appliance designs are published at https://designers.org/design-category/home-appliance

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://designers.org/149666
A' Design Award Page: https://competition.adesignaward.com/149666
Media Showcase: https://www.designnewsroom.com/!149666
Laureate Profile: https://designers.org/d/222338
Further Information from the Laureate: https://www.pelonis.com/us

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Pelonis New Appliances Family
Function: New Appliances Family
Category: Home Appliances Design
Discipline: Industrial Design
Industry: Electronics & Appliances and Furniture & Home
Colors: Dark Slate Gray, Black, Dim Gray, Lavender and Gray
Images: 5

The Recognition

Laureate: Arbo Design
Country: Brazil
Recognition: Silver A' Design Award
Edition: 2022 - 2023
Design ID: #149666

Credits

Team: Daniel Kroker and Valkiria Pedri Fialkowski
Image Credits: ARBO design team, Freepik e Pexels.

Design Details

Unique Properties: It is a new Design Strategy for an appliance’s brand, positioning the brand in North America. The visual brand language (VBL) has been created to communicate the company's personality and might equip designers with a powerful tool, to control the creative process, expressing the brand’s core attributes and values for a collection of environment care appliances. This Design Strategy emphasizes affordable innovation in home comfort products as well as a human-centered design approach.
Inspiration: The Design Strategy solves the main brand issue North America is not fully aligned with consumer perceptions. Furthermore, in spite of the product's functionalities being totally relevant in this market, the product family was not communicating its features. The challenge with the project, brings a new brand language, offering differentiation and a premium message to a new product family within the market in which it operates, adding value without incurring increasing costs during production.
Research: Desk Field, Consumer Insights, Trend Mappings. We collect all data through immersive processes including consumers, designers, and multidisciplinary teams (marketing, engineering, anthropology, etc.). Objective: Bring innovation and differentiation. Method: Consumer-Centric Insights with a Design-based approach to solving problems. Steps: Research (map and understand), Conceptualize (alternative generation), and Visualize (renderings). The outcome was a new VBL system that considers cultural factors even as objective aesthetics.
Challenge: The work process consisted of creating the conceptual definitions that form the brand platform, verbal identity, and visual identity. The challenge was to develop a verbal language and make it tangible in the context of brand and in the development of its products. This VBL is featured in all product levels (shape, colors, graphics, interface, UX, and CMF), inspiring the project team and creating an emotional bond between the brand and the consumer. Furthermore, it provides direction to evaluate the success of a product and express the brand’s core attributes and values.
Realization and Technology: These include metals such as aluminum and stainless steel; plastics such as ABS and polycarbonate; and a range of LEDs. Additionally, paints and finishes have been used to create the desired look and feel. All of these materials have been carefully selected to ensure that the product is attractive, durable, and reliable. The design also supports the company's commitment to sustainability, helping to reduce its environmental impact by using materials that are recycled, recyclable, as well as energy-efficient components.
Operation and Interaction: The new line of heaters, air purifiers, and fans features a sleek and modern design that is aesthetically pleasing and reflects its functionality. The design incorporates a range of metallic materials and LEDs, creating a premium look that speaks to the product's quality. Aspects of manufacturing have been taken into account when creating the form, ensuring that the product is both visually appealing and fully functional. The combination of colors, materials, and finishes allows users to recognize the product. The design also supports the company's commitment to sustainability.
Project Duration and Location: The project started in November 2022 in Brazil and China and finishes in February 2023. The project has been made in Brazil and the technical developments have been made in China with technologies suppliers. The production will occur in China.
Specifications: Environment care appliances: heaters around 5.51 x 6.69 x 10.31 inches, air purifiers 10.4 x 10.4 x 19.8 inches, and fans around 10.5 x 8.8 x 29.5 inches (depending on model).
Keywords: Visual Brand Language, Product Design, Appliance, Innovation