Press Release
Galaxy Light Concept Car by Geely Auto Group Holding Co., Ltd Receives the Platinum A' Design Award in Car and Land Based Motor Vehicles Design
Geely Auto Group Holding Co., Ltd recognized for car and land based motor vehicles design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ Galaxy Light Concept Car by Geely Auto Group Holding Co., Ltd has been granted the Platinum A' Design Award in the Car and Land Based Motor Vehicles Design category, A' Design Award & Competition has announced. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Platinum A' Design Award Explained
The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.
Regarding Galaxy Light Concept Car
Galaxy Light is a concept car designed as a smart electric coupe. The body is extended and the center of gravity is low. The exterior combines high technology with the ripple aesthetic associated with Geely. Butterfly doors and a large foldable curved display echo the exterior forms. The interior uses bluish leather, bamboo fiber carpets and ripple patterns inspired by the West Lake. Displays in an encircling arrangement form one immersive screen, and a touch screen offers six scenario modes. Galaxy Light measures 5135 mm by 1980 mm by 1380 mm.
About Geely Auto Group Holding Co., Ltd
GEELY DESIGN is the innovative design hub of Geely Automobile Group, providing design services for Geely, Geometric, Ruilan, Linker, Gerkrypton, Smart, Lutes, Volvo, British Electric Vehicles and other brands under the Group. At present, modeling design centers have been set up in Shanghai, China, Gothenburg, Sweden, Ningbo, China, and Coventry, UK, bringing together global talents to enable Geely's design, and forming a global innovative design organization with more than 900 people.
Award Record
This recognition makes Geely Auto Group Holding Co., Ltd a winner of 1 A' Design Award.
About the A' Car and Land Based Motor Vehicles Design Award
The A' Car Design Award is an international car design competition recognizing good car designs by leading car designers and automotive brands worldwide. The competition is organized within the A' Design Award & Competition and is open to car designers, automobile designers, industrial designers and motor vehicle companies from all countries. Entries typically include sedans, hatchbacks, suvs, convertibles, coupes and minivans. Awarded car designs are published at https://designers.org/design-category/car
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/149873
- A' Design Award Page: https://competition.adesignaward.com/149873
- Media Showcase: https://www.designnewsroom.com/!149873
- Laureate Profile: https://designers.org/d/343568
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Galaxy Light Concept Car
- Function
- Concept Car
- Category
- Car and Land Based Motor Vehicles Design
- Discipline
- Industrial Design
- Industry
- Automotive
- Colors
- Gainsboro, Silver, Black, Dark Slate Gray and Dark Gray
- Images
- 5
The Recognition
- Laureate
- Geely Auto Group Holding Co., Ltd
- Country
- China
- Recognition
- Platinum A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #149873
Credits
- Team
- Zheng Chen, Haifeng Qin, Boqing Wu, Chuanxi He and Zi Ye
Design Details
- Unique Properties
- Galaxy Light, a smart electric coupe with an extended body and a low center of gravity, comes as a synthesis of high tech and the ripple aesthetic iconic to Geely. The designers approached the design holistically with a focus on a high tech exterior and function integration, while elevating the interior design with intuitive AI interaction and aChineseromanticstyle, making it a comfortable and futuristic space for users to enjoy a better life, cultural charm, and truly smart ecology.
- Inspiration
- Galaxy Light embodies the latest iteration of the ripple aesthetics iconic to Geely. Notably, the ripple has always been the super sign for Geely. Rooted in Chinese civilization, inheriting Chinese aesthetics, and fully leveraging the power of high tech, the Galaxy Light is finally here seamlessly blending what is dreamed of and what can be experienced. It takes a strong departure from the essentially identical EV designs, refreshing modern consumers with its unique aesthetic appeal.
- Research
- Consumers are fed up with the fashion driven designs pervading the crowded market of essentially identical electric vehicles. The designers believed that the car should not only serve as a means of mobility, but also double as a carrier of culture and aesthetics. In this context, the design of Galaxy Light is fused with the affinity that Chinese people admire in getting along with others, vividly representing Chinese aesthetic. It is really that simple but of high tech, along with a human touch.
- Challenge
- The designers were challenged to strike an optimal balance and integration of various functions. They leveraged the dynamic balance of ripples in the holistic design, blended Chinese elements into its exterior, fused natural aesthetics into its interior, and improved its functionality via technological upgrades, making it a valuable smart electric car at the juxtaposition of inheritance and innovation, technology and culture, while balancing the aesthetic appeal, performance and user experience.
- Realization and Technology
- Galaxy Light consolidates high tech and Chinese culture into a cosy space for a better life and smart mobility. Its encircling interior layout exudes a transparent sense. Its butterfly doors and large foldable curved display visually echo the high tech exterior. As for the interior decor, it uses bluish leather, bamboo fiber carpets, ripple patterns inspired by the West Lake, as well as various scenic elements of the West Lake, effortlessly inviting nature into the tranquil and elegant space.
- Operation and Interaction
- 1.The touch screen supports a free switch of diverse functions and six scenario modes. The in vehicle operating system can automatically switch to the frequently accessed mode via intelligent learning. 2. The interior is all about safety and intelligence. All the displays in an encircling arrangement form an immersive giant screen to offer all users independent access to entertainment and support one click message push, ensuring safe driving while achieving technological and emotional enjoyment.
- Project Duration and Location
- Shanghai, China witnessed the design and development of the Galaxy Light, which started in June 2022 and was completed in November 2022. It was then exhibited in Hangzhou, China, in February 2023.
- Specifications
- product dimensions, 5135 mm x 1980 mm x 1380 mm
- Keywords
- New Energy Vehicle, Ripple Aesthetics, Future Technology, Innovation of Interaction, the Internet of Everything
