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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Social Design Goes to Command Z Visualising Book Layout by Jiayi Li

Jiayi Li recognized for social design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Command Z Visualising Book Layout by Jiayi Li has been granted the Bronze A' Design Award in the Social Design category. The recognition forms part of the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Command Z Visualising Book Layout

Command Z is a book that visualises the memory loss caused by Alzheimer's disease. The book is divided into early, middle and late sections, matching the stages of the disease. A different design approach is used in each section. Fragile tracing paper in the early section reflects the vulnerability of patients. Temperature sensitive ink is used in the middle section, so the text appears when a hand is placed on the page. In the late section, the book is combined with fire, and the burned paper cannot be repaired, like lost memory.

About Jiayi Li

Li, a Chinese female student hailing from China, is currently pursuing an MA in Graphic and Visualization at Loughborough University. She is a young, talented individual with a passion for creativity and an eye for detail, and her academic accomplishments are a testament to her commitment to excellence.Her ability to blend traditional art techniques with modern technology has earned her recognition among her peers and faculty members.

Award Record

This recognition makes Jiayi Li a winner of 1 A' Design Award.

About the A' Social Design Award

The A' Social Design Award is an international design competition recognizing excellence in social design by social impact designers and think-tanks worldwide. It is organized within the A' Design Award & Competition and is open to social designers, social brands, social manufacturers and social design professionals from all countries. Typical entries include community projects, social campaigns, public installations, educational programs, sustainable initiatives and healthcare solutions. The awarded social designs are published at https://designers.org/design-category/social

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Command Z Visualising Book Layout
Function
Visualising Book Layout
Category
Social Design
Discipline
Communication Design
Industry
Social Impact
Colors
Gainsboro, Light Gray, Linen, Rosy Brown and Silver
Images
5

The Recognition

Laureate
Jiayi Li
Country
Great Britain
Recognition
Bronze A' Design Award
Edition
2022 - 2023
Design ID
#150286

Design Details

Unique Properties
In this project, the design concept is to visualise the memory loss process of patients with Alzheimer's disease in the form of a book and to combine Command Z with the love story of a couple who suffer from the disease to raise awareness of Alzheimer's disease.
Inspiration
Alzheimer's disease is a progressive brain disease. While ageing, the patient's brain will gradually degenerate and seriously affect daily activities. Therefore, Alzheimer's disease has become the most common form of cognitive impairment. In the research process, I found an old couple from Taiwan who is like the old version of " A Moment of Remembrance". Even though they lost their memory due to illness, their love for each other is too deep to be changed.
Realization and Technology
Many approaches were used in the production. For example, variable temperature inks, blank pen marks (pencil print), polaroid photos and combining the book with fire.
Operation and Interaction
There are ways of interacting in this book. Firstly, about temperature-sensitive ink. The temperature-sensitive ink can change with the temperature. When people put their hands on it, the text appears. Secondly, to make a pen mark, you need to overlap two blank papers. Using a pencil, one writes on the top piece of paper. The paper below will leave blank handwriting; when people want to read the paper with the blank script, can scribble on the paper with the pencil to get the information shown.

Good Design Deserves Great Recognition

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