Press Release
Rodrigo Chiaparini Receives the Silver A' Design Award for Jelly Fresh Seasoning Brand in Packaging Design
The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Rodrigo Chiaparini for packaging design
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Packaging Design category for Jelly Fresh Seasoning Brand by Rodrigo Chiaparini, designed for Chiapa Design. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Jelly Fresh Seasoning Brand
Jelly Fresh is a packaging concept for a line of powder seasonings made for the preparation of fish. The design is inspired by the figure of the newspaper boy and recalls the old habit of wrapping fresh fish in paper. A photograph of the newspaper boy is combined with typography, layout and graphic elements to create a link with the consumer. The range includes three flavors and two package formats, so the seasonings are easy to use in the kitchen. A modern and clean layout with a distinct color palette helps the cans stand out on the shelf.
About Rodrigo Chiaparini
A brazilian designer, working in the field for more than 20 years. His connection with design started way back when he was a kid, cutting out logos that he liked from magazines and keeping them in a plastic bag. His goal as a designer is to help people and companies to build remarkable brands and unique packagings. He also believes that putting a dose of love in everything is what makes the difference, and with that in mind, he founded Chiapa Design, a design studio based in Sao Paulo, Brazil.
Award Record
Rodrigo Chiaparini is a winner of 3 A' Design Awards, including this recognition. The awards were granted between the 2016 - 2017 and the 2022 - 2023 editions of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://designers.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/150413
- A' Design Award Page: https://competition.adesignaward.com/150413
- Media Showcase: https://www.designnewsroom.com/!150413
- Laureate Profile: https://designers.org/d/180400
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Jelly Fresh Seasoning Brand
- Function
- Seasoning Brand
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Gainsboro, Dark Blue, Medium Blue, Royal Blue and Dark Gray
- Images
- 5
- Client
- Chiapa Design
The Recognition
- Laureate
- Rodrigo Chiaparini
- Country
- Brazil
- Recognition
- Silver A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #150413
Credits
- Team
- Amanda Rodrigues and Anna Balardin
Design Details
- Unique Properties
- Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
- Inspiration
- Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
- Research
- We did not create or develop research for the creation of this project.
- Challenge
- Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
- Realization and Technology
- It's a Concept Design Project.
- Operation and Interaction
- A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
- Project Duration and Location
- The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
- Specifications
- As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
- Keywords
- brand, packaging, fish brand, packaging seasoning design
