Tang Shengxing Is Honored with the Silver A' Design Award for Bama Elegant Meeting Tea Packaging in Packaging Design

Tang Shengxing acknowledged for packaging design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ Bama Elegant Meeting Tea Packaging by Tang Shengxing, designed for Bama Tea Co., Ltd, has been granted the Silver A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Bama Elegant Meeting Tea Packaging

Bama Elegant Meeting is a tea packaging series created for a classic Chinese tea. The design is based on four plants, plum, orchid, bamboo and chrysanthemum, which represent the four gentlemen in traditional Chinese culture. Each plant is linked to a different tea variety and its character. The tea can is round and full in shape, suggesting harmony. The top of the can takes its form from the Taihu stone used in Chinese gardens, a shape associated with elegance. The packaging is made of ceramic and paper and measures 230 by 230 by 210 millimeters.

Award Record

With this recognition, Tang Shengxing is a winner of 3 A' Design Awards. The awards were granted in the 2022 - 2023 edition of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://designers.org/design-category/packaging

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://designers.org/151493
A' Design Award Page: https://competition.adesignaward.com/151493
Media Showcase: https://www.designnewsroom.com/!151493
Laureate Profile: https://designers.org/d/344038

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Bama Elegant Meeting Tea Packaging
Function: Tea Packaging
Category: Packaging Design
Discipline: Communication Design
Industry: Packaging & Retail, Branding & Advertising and Manufacturing
Colors: Firebrick, Brown, Sienna, Gainsboro and Indian Red
Images: 5
Client: Bama Tea Co., Ltd

The Recognition

Laureate: Tang Shengxing
Recognition: Silver A' Design Award
Edition: 2022 - 2023
Design ID: #151493

Design Details

Unique Properties: This is a classic tea from China. In China, tea was often used as a drink for literati parties. Tea is a symbol of elegance in Chinese culture. This series of tea is presented with four plants, plum, orchid, bamboo, chrysanthemum, which is the symbol of a gentleman in traditional China.
Inspiration: The shape of the tea can is round and full, giving people a feeling of harmony and beauty. The top of the can combines the "Taihu stone" commonly used in Chinese gardens, giving people a feeling of elegance, It becomes the symbol and metaphor of personality and creates the inner spiritual character of tea drinker.
Project Duration and Location: This work was designed in Shenzhen in July 2022 and released in 3500 tea shops in China in January 2023
Keywords: Gentleman, plum Orchid, bamboo chrysanthemum, elegant collection, Oriental garden