Press Release
Musegg Individual Fitted Sound System by Juergen Seidler Receives the Silver A' Design Award in Audio and Sound Equipment Design
The international grand jury of the 2023 - 2024 A' Design Award & Competition recognizes Juergen Seidler of Loutd GmbH for audio and sound equipment design
FOR IMMEDIATE RELEASE
COMO, Italy, April 16, 2024 /DesignNewswire/ Musegg Individual Fitted Sound System by Juergen Seidler of Loutd GmbH, designed for Loutd, has been granted the Silver A' Design Award in the Audio and Sound Equipment Design category, A' Design Award & Competition has announced. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Musegg Individual Fitted Sound System
Musegg redefines premium audio by creating a balance between art, audio perception, and sustainability. Its sleek, minimalist exterior revolves around an elliptical cross-section based on the golden ratio. Seamlessly integrating into modern spaces, the design enhances acoustic properties. Its audio design principle prioritizes adaptability over perfection, allowing for remote-fitted acoustics to optimize individual sound experiences. The sustainable design provides instant tool-free electronic upgrades and thereby extends the lifespan of mechanical and electromechanical components.
About Juergen Seidler
Juergen Seidler is an engineer who learned his craft at a time when digital tools were not yet ubiquitous. He sees them as tools to simplify complex matters and prioritize emotional experiences. He lives his responsibility by combining design with resource conservation for nature and value preservation for the customer. Influenced by industries with fundamentally different understandings of customer orientation such as sports equipment, automotive, aviation, medical technology, and services, his creations are always experienced with more than one sense and integrate fully, easily, and sustainably into life.
About Loutd GmbH
Loutd is an innovative audio technology company focused on products for design-loving audio enthusiasts. We aim to redefine the way we experience music with musegg. The musegg.70, our flagship product, is designed to cater to the needs of audio enthusiast
Award Record
This recognition makes Juergen Seidler of Loutd GmbH a winner of 1 A' Design Award.
About the A' Audio and Sound Equipment Design Award
The A' Audio Products Design Award is an international product design competition recognizing best audio equipment by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to audio product designers, sound equipment designers, industrial designers and product engineers from all countries. Entries typically include headphones, microphones, speakers, amplifiers, soundbars and turntables. Awarded audio products designs are published at https://designers.org/design-category/audio-products
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/152113
- A' Design Award Page: https://competition.adesignaward.com/152113
- Media Showcase: https://www.designnewsroom.com/!152113
- Laureate Profile: https://designers.org/d/345989
- Further Information from the Laureate: https://www.loutd.com/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Musegg Individual Fitted Sound System
- Function
- Individual Fitted Sound System
- Category
- Audio and Sound Equipment Design
- Discipline
- Industrial Design
- Industry
- Electronics & Appliances and Entertainment
- Colors
- Dark Slate Gray, Gainsboro, Silver, Dim Gray and Dark Gray
- Images
- 5
- Client
- Loutd
The Recognition
- Laureate
- Juergen Seidler
- Country
- Austria
- Brand
- Loutd GmbH
- Recognition
- Silver A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #152113
Credits
- Team
- Electronics, Algorithms, audio design - Holger Hiebel and Robert Neumayr
- Image Credits
- https://www.loutd.com/
Design Details
- Unique Properties
- Musegg's industrial design centers around an elliptical cross-section developed using the golden ratio. It positively influences acoustic properties while seamlessly integrating into modern spaces. It connects with widely used IoT and streaming services, allowing for remote-fitting acoustics to achieve the desired sound. A unique feature globally! The value preservation concept extends the lifespan of mechanical and electromechanical components, enabling instant tool-free electronic upgrades.
- Inspiration
- While Bluetooth speakers today offer excellent industrial design, usability, connectivity, and good sound at an affordable price, premium HiFi, also known as high-end, still clings to its towers of gear. One function per device as it was 30 years ago. This market observation inspired us to adapt premium HiFi for a new generation. It should offer good design without taking up much space, be easily accessible for trial, audio-fitted to the user, and seamlessly integrate into users' rapidly evolving environment.
- Research
- The center of our audio design philosophy is the human being and hearing characteristics. Hearing ability changes with age, and our habits and experiences shape our perception of sound. Everyone perceives music differently and has unique preferences. Even the environment in which we listen significantly affects the playback. Building a perfect speaker is not possible. Instead, a sound core that allows the greatest possible degree of freedom for personal customization is the best solution to cater to user needs.
- Challenge
- 1. A manufacturing process for the enclosure had to be developed in which 8 thermoplastic parts can be seamlessly and flawlessly assembled to a monocoque, and easily coated with an ultra-matte finish, what makes silhouette even appear slimmer. 2. A process of remote interaction between user and audio specialist with synchronous data transfer was developed. While collecting the customer's needs, the specialist can view user data, analyze it, and create an acoustic fitting, which the user can set at the device on-site.
- Realization and Technology
- For manufacturing the enclosure, we combine thermoplastics as a material with the structural design of a composite sandwich buildup. This allows us to set stiffness and damping as needed, making manufacturing more efficient than for wooden housings. We exclusively use recycled thermoplastic materials, steel, and aluminum for manufacturing to ensure that everything can be recycled. In addition to a local operating system, a cloud system was developed as an interface between the user and the company for remote-fitting acoustics.
- Operation and Interaction
- Musegg is delivered in a reusable flight case. Unzip, screw on stands, put in place, and connect to peripherals. In 6 minutes, you're done. After measurement and remote-fitting acoustics, Musegg seamlessly integrates into first-party platforms like Apple Home, Spotify, or Tidal. Measurement equipment and flight cases are collected for reuse. In case of a hardware upgrade, the old electronics module is returned to the factory and replaced by the newest version. Individual settings are restored from a cloud.
- Project Duration and Location
- The project started in Graz, Austria, in September 2018. The design and MVP were presented in 2019. In 2021, electronic modules coupling "one.click" were developed. By 2022, the operating system, cloud application, and mobile applications had been developed to a stage where they could be demonstrated to the public. The level of industrialization allowed for the production of Series 0. In 2023, units from Series 1 were delivered in our reusable packaging. In 2024, Series 2 was produced using a new scaled production process.
- Specifications
- Frequency response: 20Hz – 24kHz Sound Pressure Level: 108dB Services: Airplay 2, Tidal Connect, Spotify Connect, Airable - radio index & podcasts, UPNP/DLNA, Horooc Self Fitting, Horooc remote fitting Inputs: eARC, Line In, Digital input Width: 41cm Height: 114cm Depth: 61cm Packaging: 3,5kg reusable flightcase
- Keywords
- Design Speaker, High-End, One-Click, Horooc, Musegg, individually fitted, smart home experience
