Press Release
Shin Chan Receives the Silver A' Design Award for Choco Coral Educational Chocolate Packaging in Public Awareness, Volunteerism, and Society Design
Shin Chan recognized for public awareness, volunteerism, and society design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 18, 2025 /DesignNewswire/ Choco Coral Educational Chocolate Packaging by Shin Chan, designed for Climate Creative Challenge, has been granted the Silver A' Design Award in the Public Awareness, Volunteerism, and Society Design category, A' Design Award & Competition has announced. The recognition forms part of the 2024 - 2025 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Choco Coral Educational Chocolate Packaging
Choco Coral emerges as more than just a chocolate; it's a vehicle for environmental education and youth empowerment. By integrating collector's cards featuring coral species and conservation tips, it transforms indulgence into enlightenment. This innovative approach not only educates but also inspires action, cultivating a generation of ocean advocates. Choco Coral exemplifies the transformative power of design to shape behavior and foster sustainability. Recognizing its impact, it deserves accolades on the global stage for its ingenuity and commitment to conservation.
About Shin Chan
A freelance designer who actively participates in various design competitions. Winner of the Old Town packaging competition, selected among 176 designers across Malaysia. Also provides free design services for charitable and religious groups to support their operations. Passionate about topics and competitions related to nature conservation and enamel handcrafts.
Award Record
Shin Chan is a winner of 1 A' Design Award, including this recognition.
About the A' Public Awareness, Volunteerism, and Society Design Award
The A' Volunteerism Design Award is an international competition recognizing good volunteerism projects by leading designers and policy institutions worldwide. It is organized within the A' Design Award & Competition and is open to public awareness campaign designers, volunteerism advocacy groups, non-profit organizations and social workers from all countries. Typical entries include fundraisers, advocacy campaigns, disaster relief efforts, community cleanups, educational programs and health screenings. The awarded volunteerism designs are published at https://designers.org/design-category/volunteerism
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/159451
- A' Design Award Page: https://competition.adesignaward.com/159451
- Media Showcase: https://www.designnewsroom.com/!159451
- Laureate Profile: https://designers.org/d/353508
- Further Information from the Laureate: https://www.climatecreativeschallenge.com/challenge04
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Choco Coral Educational Chocolate Packaging
- Function
- Educational Chocolate Packaging
- Category
- Public Awareness, Volunteerism, and Society Design
- Discipline
- Communication Design
- Industry
- Social Impact and Branding & Advertising
- Colors
- Light Sea Green, Dark Cyan, Light Pink, Medium Turquoise and Dark Turquoise
- Images
- 5
- Client
- Climate Creative Challenge
The Recognition
- Laureate
- Shin Chan
- Country
- Malaysia
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #159451
Design Details
- Unique Properties
- Develop an engaging Chocolate Packaging targeted at the youth, integrating educational content on coral reef conservation to save coastal. Our goal is to raise awareness and instill a sense of responsibility among young consumers. Through vibrant packaging, we aim to educate children about the vital role coral reefs play in coastal protection. This initiative seeks to sow the seeds of environmental consciousness early, fostering a generation committed to safeguard.
- Inspiration
- Imagine a world where every bite of chocolate holds the power to protect our coral reefs. My inspiration idea centers around captivating the attention of the younger generation through the irresistible allure of chocolate and vibrant colors. By packaging coral-shaped chocolates with fun collector's cards inside, we create an interactive and memorable experience that not only satisfies taste buds but also educates and inspires.
- Research
- My research of this project is based on how coastal change affect our life and how coral reef become an important part to protect the coastal.
- Challenge
- For majority human, saving planet / coastal might be a very bored or topics don’t care about. To create something interesting, funny and tasteful yet educational product is a challenge.
- Realization and Technology
- Overall packaging and paper are recyclable, for plastic we using Mono-material packaging, composed of a single material or fiber.
- Operation and Interaction
- In a seaside town, Mia and Jake stumbled upon Choco Coral chocolates. Intrigued, they indulged, discovering collector's cards inside, each featuring vibrant corals and conservation tips. Inspired, they collected them all, unlocking an illustration poster. Their journey sparked a community movement, spreading awareness about coral conservation among the young and old alike. With every Choco Coral sold, another guardian of the ocean's coastal wonders was born.
- Project Duration and Location
- This design are commended at www.climatecreativeschallenge.com at Jan 2024
- Specifications
- Packaging: 150mm (W) X 246mm (H) Card: 50mm (W) X 70mm (H) Poster: A2
- Keywords
- Climate Change, Coral Reef, Save Ocean, Educational Packaging, Coastal
