Press Release
Silver A' Design Award in Giftware Design Goes to Six Pandas Cultural and Creative Design by Zhaocheng He
The international grand jury of the 2023 - 2024 A' Design Award & Competition recognizes Zhaocheng He for giftware design
FOR IMMEDIATE RELEASE
COMO, Italy, April 16, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Giftware Design category for Six Pandas Cultural and Creative Design by Zhaocheng He, designed for Six Pandas. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Six Pandas Cultural and Creative Design
The brand logo extracts the cute and honest appearance of pandas in its design, using overlapping and shared techniques. Three pandas, either lying or sitting, form six complete pandas through the flexion and extension of their legs and feet. The logo graphics have been continuously arranged in multiple ways and transformed into exclusive patterns for the six panda brands. Fashionable product design, loved and purchased by consumers.
About Zhaocheng He
Zhaocheng He has been serving as the Creative Director of MidaDesign since 2014. Provide customers with services such as brand image design, product packaging design, cultural and creative design, and book and magazine design. With over 10 years of design experience, he is adept at exploring brand advantages from the perspective of consumers and exploring more possibilities with innovative design techniques. His design works have won over 80 professional awards both domestically and internationally, providing brand creative design services to over 300 enterprises and institutions.
Award Record
With this recognition, Zhaocheng He is a winner of 3 A' Design Awards. The awards were granted in the 2023 - 2024 edition of the A' Design Award & Competition.
About the A' Giftware Design Award
The A' Giftware Design Award is an international gift design competition recognizing good gift designs by leading brands, manufacturers and designers worldwide. It is organized within the A' Design Award & Competition and is open to giftware designers, product designers, industrial design studios and giftware brands from all countries. Typical entries include candles, figurines, picture frames, decorative plates, ornaments and souvenirs. The awarded gift designs are published at https://designers.org/design-category/giftware
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/160636
- A' Design Award Page: https://competition.adesignaward.com/160636
- Media Showcase: https://www.designnewsroom.com/!160636
- Laureate Profile: https://designers.org/d/353656
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Six Pandas Cultural and Creative Design
- Function
- Cultural and Creative Design
- Category
- Giftware Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home and Packaging & Retail
- Colors
- Yellow Green, Black, Dark Slate Gray, Olive Drab and Dark Olive Green
- Images
- 5
- Client
- Six Pandas
The Recognition
- Laureate
- Zhaocheng He
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #160636
Design Details
- Unique Properties
- Six pandas are a cultural and creative trendy brand in Chengdu. The logo combines and borrows shapes, with three pandas lying or sitting together, forming six complete pandas. The flexion and extension of panda legs give people a dynamic beauty. The logo graphics are arranged continuously in multiple ways and transformed into a unique brand pattern of six pandas. Six Panda brand scarves, water cups, watches and other product designs are full of fashion and are loved by consumers.
- Inspiration
- The design inspiration comes from the giant panda in Chengdu. Its cute and honest appearance is deeply loved by people. By using overlapping and shared techniques, six complete pandas are formed through the flexion and extension of their legs and feet.
- Research
- Six pandas are emerging cultural and creative trendsetters in Chengdu. Extracting the cute and honest appearance of pandas in design, using overlapping and shared techniques, six complete pandas are formed through the flexion and extension of their legs and feet. The logo graphics have been continuously arranged in multiple ways and transformed into exclusive patterns for the six panda brands. Fashionable product design, loved and purchased by consumers.
- Challenge
- Extracting the cute and honest appearance of pandas in design, using overlapping and shared techniques, six complete pandas are formed through the flexion and extension of their legs and feet. The bodies of three pandas and three panda heads can only be accurately calculated to present the shape of six pandas.
- Operation and Interaction
- The logo adopts the technique of overlapping and sharing, with pandas forming six complete pandas through the flexion and extension of their legs and feet. Consumers will count how many pandas there are and interact effectively with the brand. The logo graphics have been continuously arranged in multiple ways and transformed into exclusive patterns for the six panda brands. Fashionable product design is loved by consumers.
- Project Duration and Location
- The project lasts for 3 months
- Specifications
- Width 400mm x Depth 220mm x Height 500mm
- Keywords
- Fashion, cultural, creative, panda,chengdu
