Press Release
Yan Wu Is Honored with the Silver A' Design Award for The Tea Has Turned Red Packaging Gift Box in Packaging Design
Yan Wu acknowledged for packaging design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 19, 2025 /DesignNewswire/ The Tea Has Turned Red Packaging Gift Box by Yan Wu, designed for Hefei Pure Angle Brand Consultant Co., Ltd, has been granted the Silver A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The award was conferred within the 2024 - 2025 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About The Tea Has Turned Red Packaging Gift Box
The Tea Has Turned Red is a packaging gift box created for red tea. The box follows a modern minimalist style, and the combination of black and red gives the design a simple and striking appearance. The printed images are inspired by the process of leaves turning from green to red, so the stages of red tea are shown in a clear and easy to understand way. A corrugated paper box with an aircraft box structure forms the main part. The structure is resistant to pressure, firm and durable, easy to assemble and open, and convenient to store.
Award Record
This recognition makes Yan Wu a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://designers.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/162325
- A' Design Award Page: https://competition.adesignaward.com/162325
- Media Showcase: https://www.designnewsroom.com/!162325
- Laureate Profile: https://designers.org/d/356239
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- The Tea Has Turned Red Packaging Gift Box
- Function
- Packaging Gift Box
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Tomato, Black, Brown, Dark Slate Gray and Maroon
- Images
- 5
- Client
- Hefei Pure Angle Brand Consultant Co., Ltd
The Recognition
- Laureate
- Yan Wu
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #162325
Design Details
- Unique Properties
- This is a packaging gift box with the theme of “the tea has turned red”. With the black matching the red, it is simple and grand, attractive and beautiful, and has a strong visual impact. The pictures on the gift box are inspired by the process when the leaves turned red from green, which enables consumers to see the evolutionary process of the red tea, with clear vision and experience.
- Inspiration
- The design style of modern minimalism is adopted. The match of black and red makes the appearance more piercing, simple and stylish, catering more to the taste of the young. The pictures on the gift box are inspired by the process when the leaves turned red from green, which better displays the design theme of “the tea has turned red” and enables consumers to see clearly the evolutionary process of red tea, making the visual transmission effect clear and easy to understand.
