Press Release
Race Data AI Telemetry For Simracers by Cansu Cetin Wins the A' Design Award in Interface, Interaction and User Experience Design
Cansu Cetin of Quop Health honored for interface, interaction and user experience design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 18, 2025 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Interface, Interaction and User Experience Design category for Race Data AI Telemetry For Simracers by Cansu Cetin of Quop Health, designed for Driven AVS. The award was conferred within the 2024 - 2025 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The A' Design Award Explained
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
About Race Data AI Telemetry For Simracers
This project redefines sim racing analysis by creating a user-friendly telemetry tool that bridges virtual and real-world racing. It simplifies complex data with interactive track maps, customizable dashboards, and lap comparisons. Developed with iterative feedback from sim racers, the design offers accessible yet detailed insights to optimize performance. Combining innovation and usability, it empowers racers to continuously improve and better understand their racing data.
About Cansu Cetin
A designer specialized in bridging the gap between creativity, technology, and practicality, Cansu Çetin addresses real-world challenges. By gaining a deep understanding of user needs, she develops solutions that are both functional and impactful. Dedicated to creating meaningful experiences, she views design as a tool with the power to transform lives and drive change. Her approach, rooted in the belief that thoughtful design can solve complex problems, spans multiple disciplines, always aiming to enhance the quality of everyday life.
About Quop Health
Quop Health is a privately held medical device company based in Ankara, specializing in smart insulin pens and digital tools to support children with type 1 diabetes and their families. Their flagship product, QuopKit™, offers precise insulin dosing, re
Award Record
Cansu Cetin of Quop Health is a winner of 1 A' Design Award, including this recognition.
About the A' Interface, Interaction and User Experience Design Award
The A' Interface Design Award is an international design competition recognizing good user interface designs by the best UI/UX designers worldwide. It is organized within the A' Design Award & Competition and is open to interface designers, interaction designers, user experience designers and digital product designers from all countries. Typical entries include websites, mobile applications, software interfaces, game interfaces, wearable interfaces and virtual reality interfaces. The awarded interface designs are published at https://designers.org/design-category/interface
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/167411
- A' Design Award Page: https://competition.adesignaward.com/167411
- Media Showcase: https://www.designnewsroom.com/!167411
- Laureate Profile: https://designers.org/d/359784
- Further Information from the Laureate: https://racedata.ai/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Race Data AI Telemetry For Simracers
- Function
- Telemetry For Simracers
- Category
- Interface, Interaction and User Experience Design
- Discipline
- Communication Design
- Industry
- Software
- Colors
- Black, Silver, Dark Slate Gray, Cornflower Blue and Dim Gray
- Images
- 5
- Client
- Driven AVS
The Recognition
- Laureate
- Cansu Cetin
- Country
- Turkiye
- Brand
- Quop Health
- Recognition
- A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #167411
Design Details
- Unique Properties
- This design transforms sim racing analysis with intuitive data visualization and advanced telemetry tools, providing racers with actionable insights. Its user-focused approach ensures accessibility while maintaining technical depth, featuring interactive track maps, customizable dashboards, and seamless lap comparisons. Personalized analysis tools and community-driven feedback make it a standout solution for improving performance and bridging the gap between virtual and real racing.
- Inspiration
- The project was inspired by the challenges sim racers face in translating virtual performance to real-world racing. Recognizing the complexity of existing telemetry tools, the goal was to simplify data analysis while enhancing usability. Drawing from user interviews, market research, and technical studies, the design combines intuitive features with a user-centered approach to help racers optimize performance and make the most of limited practice time.
- Research
- The research combined qualitative and user-centered studies to understand sim racers' needs and behaviors. The goal was to simplify telemetry data presentation to enhance performance. Insights were gathered through interviews, surveys, and online community observations, involving both casual and competitive sim racers. Results revealed a preference for simplified, interactive interfaces, informing a design that improves performance and user experience in virtual and real-world racing.
- Challenge
- The hardest part of this design was simplifying complex telemetry data without losing essential details. The challenge lay in balancing technical depth with user accessibility, as racers needed both detailed insights and easy navigation. Historical perspectives of traditional racing tools influenced the design, but new technology offered opportunities to innovate. External factors, such as varying levels of user expertise and limited research on specific racing behaviors, also presented obstacles, requiring extensive user feedback to refine the product.
- Realization and Technology
- The design was developed using an iterative UX/UI process, emphasizing user feedback from sim racers. Wireframes and prototypes were created to test and refine key functionalities, such as telemetry data visualization and lap comparisons. Agile methodology was employed to allow for continuous improvement based on user testing. A modular design approach ensured flexibility, while data-driven insights guided the creation of interactive features that prioritize performance optimization and ease of use.
- Operation and Interaction
- This design helps sim racers improve their performance by providing easy-to-understand data about their racing. Users can view their racing line, speed, and other key information to see where they can improve. By comparing laps, racers can find areas to optimize, such as braking and acceleration points. The design allows for simple interactions like clicking on turns to get more detailed feedback, making it easier to focus on key areas for improvement and achieve better results over time.
- Project Duration and Location
- The project started in May 2024 in Turkey and finished in December 2024 in Canada.
- Specifications
- The design was developed with a focus on responsiveness, ensuring compatibility across various screen sizes. The layout adapts seamlessly from 1024x768px to 1792x1024px for larger displays. Interactive elements were optimized for touch and mouse input, with clickable areas sized for ease of use across devices. Data visualization tools were engineered for high performance, processing telemetry data in real-time with minimal latency, ensuring smooth user experience even with large datasets.
- Keywords
- Telemetry analysis, real-time data processing, racing insights, sim racer tools, user experience design, user-centric design,
